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Home My WebLink About7.2 GodbeResearchSurvey · CITY CLERK File # n~c-~ 'f. 30- AGENDA STATEMENT CITY COUNCIL MEEnNG DATE: August 2, 2005 SUBJECT: Presentation öfHousing Survey Results by GodbeResearch Report prepared by: Julia Abdala, Housing Specialist ATTACHMENT: 1) Housing Needs Survey of Residents and Businesses Report by Godbe Research RECOMMENDATION: ~ I) Receive Staff Report and attached Survey Report 2) Receive presentation by Godbe Research 3) Direct Staff to utilize the survey results in the development of the Five Year Housing Plan, the future Housing Element, and in the development of housing programs. FINANCIAL STATEMENT: The City of Dublin has entered into a contract with Godbe Research in Fiscal Year 2004-2005 not to exceed $30,000. DESCRIPTION: . On February 15, 2005 the City Council authorized entering into an agreement with GOd. be Research to conduct a housing needs survey for the City of Dublin. The intent of the survey was to provide justification in producing future housing programs, crafting programs listed on the City Council's Goals and Objectives and eliminating programs not viewed as needed by the residents and businesses surveyed. On May 17, 2005 Godbe Research presented the questionnaires to be used for a resident survey and for a business survey to the City Council for comments or suggestions. Based on these comments the survey instrument was finalized and the survey of 100 Dublin businesses and the survey of 400 Dublin residences were conducted. Both of these surveys have been completed and Godbe Research staff will present the results to the City Council. Attached to this Staff Report is the report resulting from the survey conducted. Although the survey demonstrated that housing was not the most pressing concern of residents, both in the residential and business surveys the answers displayed a high degree of interest in housing issues in the community. Both businesses and residences indicate.that affordable ownership housing is housing that is sold well below the current median price in Dublin (May 2005 Bay East Assoc of Realtors statistics is $773,650 for single family homes and $565,000 for condominiums). This showed a clear understanding and perception that current housing on the market is higher than what is affordable to most residents. . ---------------,-----------------------------------------------------------------------------------_.-------------------------, COPIES TO: Consultants In House Distribution F:\Docu.mC::JiI.S from old computcr\A¡rC:mJCI1ts; & StaffRpts\StaffRepon,Godbt: Survey Results Presentation,doc: I rib z.. ITEM NO. 7#2., The resident survey listed various housing programs or neighborhood related services to obtain information from residents on the perceived importance of various programs. The programs listed,inthe survey included 1) affordable housing for low-income families, 2) financial assistance for first-time homebuyers, 3) assistance in finding potential shared living partners, 4) senior housing, 5) community services such as medical facilities and day care in neighborhood, 6) home repair loans for lowcincome . homeowners, 7) access to legal resources for victims of housing discrimination, 8) emergency shelters and transitional housing for homeless, and, 9) assistance with development of second units. All of these programs ate listed in the current Dublin Housing Element as programs the City may be able to provide. Of the housing programs listed in the survey" fmancial assistance for first-time homebuyers" "senior housing" and "affordable housing for low-income families" were rated as most important. In this sense the First Time Homebuyer Program, and the affordable rental developments (Wicklow Square, Fairway Ranch, E.A.H. Transit Center affordable apartments) all high priorities of the City Council, are right on target. Of the housing programs listed as least important were "assistance with the development of second units" and, "assistance in finding potential shared living partners." Detailed analysis and cross tabulations of fmdings are provided in the report attached to this Staff Report. This report, along with the presentation tonight will provide much more detail on the findings of the Housing Needs Survey. RECOMMENDATION: Staff recommends that the City Council receive the Staff Report and attached Survey Report; receive the presentation by Godbe Research and direct Staff to utilize the survey results in the development of the Five Year Housing Plan, the future Housing Element, and in the development of housing programs. ...".¡:.... '.,.' ,".',,:,:, . 2 D'b 2- · · · 1'1, " il / . ( " " >, GODBE RESEARCH G aí n Insight HOUSING NEEDS SURVEY OF RESIDENTS AND BUSINESSES Conducted for the City of Dublin July 2005 l0()1Ç 'B~. '2,-OS" i.2- ~~t ".,.."' 2t{)""1). T~lbl~ Q (ì':,.1t1h;wrt.!\ TABLE Of CONTENTS Table of Contents ,. .,,_....._,_,._._.,__..__ ___.,....__..__._... ,.............. ...... ,.. ...., ...... ......___ -------..... ..........., ..,. ... ,... - .........._ List of Figures.....,....,..............,...,........,.......,...,.................. _ _. __....................,...............,.. -... - - --.. -. - - - -- - - -.. _ _ m__ _ _ i i List of Tables _ __ __ _ __ _ _ __ _.. __. _ _ _. _., _"......,.........................,.,.........,.....,. __ __ - - - - m...................,......,.......,.........,...,.... .Ii i Introduction .,.....,..... _, __ _ _.... _. _.. _ _ __.. _, __ _ _. ,..,.. _.. _................................................._ -. _ -...............,......,........ -.......... 1 Conclusions and Recommendations _.._...._..., ............ ................. ............'..m__.._________, ....._,................_..., ...... 2 Executive Summary ..... _ _ _.., _.. _....,........,.........,.,....,.,........................... - - - --... -,.....................,.,............... _.........4 Kay Findings - Resident Survey .............................................,.............,.........................................,.........5 Housing Issues within Dublin .........,..............................................__......._.......................................,..............6 Importance Ratings: Housing Programs and Services ,..................._..__..__.__......................................._.......16 Key Findings - Business Survey .................................................,........,..........................................,...... 26 Perceived Importance of Housing Types.............................................._________.......................,.............__.._...33 Importance Ratings: Housing Programs and Services ............__--o-m................,...................................__....35 Importance Ratings: Business Services ............................__m___.........,.........................................._............37 Additional Demographic and Behaviorallnformatlon.._.....______..__........._......,........ ...., ........,......................... 39 Appendix A: Methodology.,... .....................__.. ...._...mm..___.._............. ,.... ........................_...__........__ .----...... A-1 Appendix B: Topline Results ...,.........................__.._____m........_................,....,...............___.............-------....... B-1 ~~~~a cny ü1 Dublin Hou,':¡'I1'\g Nt~f)d'::.\ P;;¡qe: · · · · · · 3"b1~ U!:'I( ~,T( ;::'I~ll~f',:':J~, LIST OF fiGURES Figure 1 Issues of Importance ........,.................................................................................................. .........,. 5 Figure 2 OWn vs. Rent ..................................,.........,.......................................................................... ........... 6 Figure 3 Type of Housing for OWners ............................................................................................................ 7 Figure 4 Type of Housing for Renters.............................................................·..·.......................·.................. 8 Figure 5 Intentions to Buy a Home Within year,..:...................................................................·....................9 Figure 6 Intentions to Sell Home Within year.............................................................·.......·..·.....·..............10 Figure 7 Overall intentions to Buy New ..Home.........................................................·........·..........·............ 11 Figure 8 Reasons for Moving......................................................·...............................................m............, 12 Figure 9 Type of House Intend to Purchase ...m.....................................................................·m................13 Figure 10 Affordable Price Ranges - CondofTownhouse .......................................................................... 14 Figure 11 Affordable Price Ranges - Single Family Home ........................................................................15 Figure 12 Importance of Housing Programs and Servicas.....,........................................................·..,.......16 Figure 13 Affordable Housing (Percentage "yes')...................................................................................... 19 Figure 14 First Time Buying a Home (Percentage ..yes")..................................................................·........20 Figure 15 Shared Living (Percentage "Yes") :...................................m.....................m..................m..........21 Figure 16 Senior Housing (Percentage ..yes")m.................................................m.......,......................mm.22 Figure 17 Community Services (Percentage "Yes") ...................................................................................23 Figure 18 Home Repair Services (Percentage "Yes") ................................................................................24 Figure 19 Assistance with Development of Second Units (Percentage "Yes..)...m.....................................25 Figura 20 Number of Employees ......................m.............................................m.......................................26 Figure 21 Percentage of Employees that Own Their Home .......................................................................27 Figure 22 Percentage of Employees that Live in Dublin.......................m...................................................28 Figure 23 Average Age of Employee...............................................................................m......................:.29 Figure 24 Average Distance to Work for Employees.....m.............................................m..........................30 Figure 25 Employees' Primary Mode of Transportation .............................................................................31 Figure 26 Perceived Motivation for Employees to Move Within Dublin .......................m............................32 Figure 27 Perceived Importance of Housing Options ...........................m...................................................33 Figure 28 Perceived Affordable Price Range for Employees .....................................................................34 Figure 29 Importance of Housing Programs and Services ...............m....................m...........................m..35 Figura 30 Importance of Business Services ...............................................................................................37 Figura 31 Gender (Resident Survey) .......................................................................................................... 39 Figure 32 Age of Respondent (Resident Survey) .......................................................................................40 Figure 33 Ethnicity (Resident Survey) ...................,..........................................................................,..,......40 Figure 34 Disability (Resident Survey)..........,........................................................................·....................41 Figure 35 Household Income (Resident Survey) ,.....................................___.....................___.......................42 Figure 36 Geographic Location of Residence (Resident Survey).......................................__......................42 Figure 37 Commercial Property Leased or Owned (Business Survey)___.._____....................__..................,...43 Figure 38 Type of Business (Business Survey)............................................__...................___..·..........·..,.....43 Figure 39 Year Started (Business Survey) ................................__........................___....................................44 Figure 40 Starting Locetion of the Business (Business Survey)....._____....................____.................___...........45 Figure 41 Annual Employee Growth Rate (Business Survey)....__.........................__...........................·....·..46 Ci~y nf ~")utJl!rI HOU~,,¡l"Ig NGod~ Paoe ¡i L.foo "1.ç Ust Qf T,'¡bje$ LIST OF TABLES Table 1 Importance of Housing Programs and Services by Neighborhood........................_____................... 17 Table 2 Importance of Housing Programs and Services by Income Level.............................__..___............. 18 Table 3 Importance of Housing Programs and ServiGas by Business Location ............................___......____ 36 Table 4 Importance of Business Services by Location of Business .................--.--..................................... 38 Table 5 Methodology......................................... ___... __................................................. --.............................. Ä-1 Table 6 Margin of Error ...................................__.....__....................................__..__...................................__...A-2 PrlH~! ii! CI'!y ~:¡f f)l.Jojl!'1 HOll&ir:g Neüd~-. · · · · · · ~øo1Ç In\rodur;j!Qh INTRODUCTION Godbe Research is plaased to presant the results of a resident opinion research project conducted for the City of Dublin. This report is organized into the following sections: · The Conclusions and Racommendations section highlights the major findings of the research and provides recommendations to the City of Dublin concarning housing programs and services. · The Key Findings sections (Resident and Business) offer a question-by-question anaiysis of the surveys. · Appendix A explains the methods and procedures used to conduct this research. This section also axplains how to interpret the detailed crosstabulation tables in Appendix C. · Appendix B provides the questionnaire with overall topline results. · Appendix C presents the complete crosstabulation tables. P:;\gI.E: ~ Ci~y of D'.¡Í)hn ~kH.1,';'111~) w,¡(,:,Ö!i; r 1I'b 1> '::-;G!r¡Çti~~;0n~~ "rlj Reç\1[11~8n("JUticn('i CONCLUSIONS AND RECOMMENDATIONS · Based upon the results of both the resident survey es well as the survey of businesses within Dublin, Godbe Research offers the following conclusions and recommendations. lW'2liQ!J:JQIJ!80gJ).emander;l.Jl.qe..§..t:lQLMªtÇ.tLÇ U[[Ii'Q!_!<,1j" Within the resident survay, homeowners were asked what type of housing they owned. Just under 17 percent indicated that they owned a condominium or townhouse. For those respondents that indicated a desira to purchase a home within the next year, 35 parcent stated an intention to look at purchasing a townhouse or condominium. Although this analysis does not show a direct need to build or promote condos and townhouses, it does Indicate a need for less expensive housing options in the City of Dublin. The afford ability aspect of condos and townhouses will be explored further within the report. Lack of Aftord~.lli.illY.lli!$ beç",!,,,,, a Maior Factor.LuJJ::IQ...R.\J.Q.!ln.Real Estate Merket There are several results that point to the issue of affordability within the City of Dublin and the rising cost of homes. The first clue is the follow up question to those respondents that reported a desire to move outside the City. Twelve percent stated DUblin was "Too expensive:' It can be Inferred that a large portion of these individuals cannot afford to purchase a home in Dublin and hence their response. Another key finding points at what respondents feel is affordable versus what median homes prices are in actuality. In the survey of residents, when asked what price range of housing do you feel is affordable in Dublin, the median response was $500.000. Within the business survey, employers felt their employees could afford a $300,000 home. The California Association of Realtors have calculated the median home price of a Dublin residence at $650,000 for April of 2005. Until household income catches up with home prices or home prices stagnate or decline. this gap will continue to grow. · One final piece of information that points to this conclusion is the result to the question of "For the employees that live outside Dublin. what would motivate them to move within Dublin?" Nearly three in four responses revolved around the need for lower housing çosts. Survev Re-sultfj Show C!oar PrjoritizallfLn oU"'!ou~¡m; ProqramS and SE~~vice~ When asked to rate the importance of selectad housing programs and services, resldants provided a clear rank-order of what programs and services ware important to them. The top programs, in terms of their Importance rating, included: · Financial assistance for first time home"buyers Community services within your specific neighborhood · Senior housing Affordable housing for low-income families Among those top four. there were specific aspects of each of those programs/services in which residents were asked if thera was a need for them. The top needs for specific aspects of thase programs and services were: · Financial assistance for first time home-buyers: top needs included: · C~t.Y oí D:.Jblln Hüu(;ino NeM~; hi9~"2 ,,,... . e . 1~ Î ç; Cûndu,,"I(~m, :.~nd R~~CDt!1~;1~~I'ldmlün~, . o Information on how to qualify for first time home buying assistance Community services within your specific neighborhood; top needs included: o Availability of day Care facilities in your neighborhood Senior housing: top needs Included: o Rental senior housing for Independent seniors Affordable housing for low"income families; top needs included: o Access to Information on how to qualify for affordable housing ownership o Access to information regarding the avaiiabllity of affordable housing throughout Dublin o Access to information on how to qualify for affordable rental housing . 1'i16 Ma¡ori!v of !'-mplovees within Dublin Cannol Affn¡'(f t<Ülve Within th.fLÇj!y !'-ighty-four percent of businesses within Dublin have two or more employees and a large number of employees to Dublin businesses live outside the City. As previously mentioned. employers feel, on average, their employees can only afford homes around the $300,000 price range. These empioyees tend to be young es 60 percent of businesses report the average age of their employees is below 40, The majority of employees (49%) commute between 10 and 25 miles to get to their Dublin place of employment and 88 percent use a car as their primary mode of trensportation. There are two primary tactics that can be used to help address the needs of employees within Dubiin. For one, affordable housing - not only an increase in the availability of affordable housing, but programs and services that are geared to low- income individuals and firs! time home buying. The second tactic is the promotion of local transit agencies such as BART and the ACE Train. There will always be a segment of employees that will no! be able to afford homes in the area and If prices continue to rise, future employees may naed to live further away from the City. !="J~~~jr: ~¡ Cfty ot ~)~Jt)II'l HOI.I::.il'~H N€'f."OS f,X(:!\":')11ve S>,lrnm::1ry ~r& 1Ç EXECUTIVE. SUMM.,A,RY Introduction In June 2005, the City of Dublin hired Godbe Research to conduct a survey of residents and businesses within Dublin. The primary objectives of the research were to: identify the most important issue facing the City, determine future demand for several different types of housing, gauge the need for housing services and programs. determine an affordable price range of housing in the City of Dublin, and segment results by key demographic variables to uncover any differences. 8urnmmv of Survey MethodoloQ~ A representative sample of 400 residents and 101 businesses in the City of Dublin completed an interview In English. The random digit dial (ROD) sample was drawn from a total universe of 23,691 adult residents in the City of Dublin. The City of Dublin provided Godbe with a list of businesses through the business license on record wnh the City. In total. Godbe had 1,000 business contacts of which to call. Interviews were conducted from May 23 to June 16, 2005 and each interview typically lasted between 10 and 12 minutes. The maximum margin of error for questions answered by all 400 respondents is +/-4.86 percent. For a more detailed description of the survey mathodology. please refer to Appendix A_ ¡':\4Ç(;'4 Chy d !:Jl,!t)!in Hou!)¡n~J N~j(,}d's · · · · · · '1"b"Î5: K¡W Flrlding~;. ... Res'aeril SI)rv0'{ KEY FINDINGS - RESIDENT SURVEY Issues of Importanœ The first substantive question of the survey presented a series of community issues and esked respondents how important eech issue was to them personally. Answers were coded using a scale of "Extremely important' " +3. "Very important" " +2, "Somewhat important" ~ +1. and "Not at all important" ~ 0, The aggregate responses to each Item are presented below in the form of a mean, which is simply a summary statistic obtained by taking the overall average of the response codes for the entire sample. A mean of +2 for example, indicates that. overall, respondents felt that the issue was "Very important." The order in which each issue was reed to respondents was randomized to avoid a position order bias. I '0 1'-" , I Now 1'01 going to read a ¡is.t of is~"ues curranUy facing the Cìty of Dublin. Fcn f.!:íH:h O~1f:, ple~~so h1J.1I rile how important you feel that issue i5 to YOl. Hare's lhe (;:rs'Vnex!) one:........ ,..".._........ ... _...JREAD ITEM f'IRST AND ASK): Qt, you tool thi.'¥ IS$UO fS. extremely ìfl"'IPortant, very important, scn1ewhat impQr\an1, Dr :lot;at HI~ irnporlant,? ,.~""...I",I"I::""","".'.""'''''''''.''.'''''"".''._''~~..'""".""""'I'''''''"''''''I""~''m_,.,,,,,.,.,~,.''''.''''m'·''''''""""m"..",__"."..,",,,.'",I"",U'I""·'·~'·'"~'~·_'"'~·'·'''LLII',"" I I I'·""'''~ As shown in Figure 1, residents ranked "Improving the quality of education" (2,36) as the most important community issue tested, followed by "Preventing crime" (2.29) and "Maintaining fire protection services" (2.21). All three housing issues wererated between "Somewhat important" end "Very important." "Providing affordable housing" (1.67) waS the top-ranked housing issue, followed by "Increasing the number of housing programs and services to residents" (1.28), and "Increasing the availability of housing" (1.21). .E19.I:!Iê_.:1_,J.§'~L!Q§_Qf..J.mP..ºr1.§.o£?, Q2B Improving the quality of education Q2E Preventing crime Q2G Mainlainir(! fire protection services Q2A Reducing traffic congestion on JOC8II'ö~ds Q2D Controlling gro\.\lth and development Q2C Providing affordable hOl,ll;ilng Q2H ncreasing the nul'li.ber of housing pl1:)grl;lmb and services to residents Q;2F ncreesl ng the avaUabiJity of housing o Not at all Importaflt 1 Somewhat impor\:.snt 2 Very important 3 Extremely importmt GiN ~:11· DIJbl'f\ H(.lIJ!:>ln~1 NÜOQ5 ~)aq<:1 t:; ¡O~ ..,("' KOy Fïndinq~, -., f·h;.(~i~jer'1t S~¡'VéY HOUSING iSSUES WITHIN DUBliN The next series of questions in the survey addressed housing issues within Dublin, and residents' specific housing situations. When asked If they currentiy rented or owned their place of residence, the majority of respondents indicated that the -Own" (69%), while 30 percent reported that they URentn 1;.:JI~~n."';~~;~~;,.~~';~:;~;;~m~~~~"'~r-~:~;"~~'~~_~;;~;u'~~.';;;;~~~~'~';'.;'~m~~'~;;~:;"""'~"""_","'LIIIJ","~W'IJ"L"'.] ","'I""III"'n:n"""""'~n"","m..'."...m"",'m'~.'.."""'"m'.'._m'_m".~,.,~.,_".,'.,."~,..'~,'J",,,,".LrJ',rJ"rJ"""I"''''""T"m._m.'.'m~""'_._'.__.m_".,_.__...._."",...I"''''''_ Fiº\I['~~º--'J{!}_y§.J3211\ Own 6B.6% I. .};,'..Iu< '1-;;:----.~;:,:~',';:'"':'C." , i",··,'·,·M' ,.... ,.,.."',0".,,.'1 ¡'!'~' " ,. !~1\"J L \::1< ,..:,:',,',",,,, ,~ ., ' ".. I~,' . .' . I . , ,k.:ll'~"""~':"'" .\jiI ._".L\:\\.~' Prefer not to say 1.2% ~ Rent 30.2% ~~~~ty of [)UI'.II;11 !-itJl.J:~If';g"·IIJ(.,\~,~d~; -~-,.~~"~~,,~~~ p~~(~{:: b · · · · · · ~~ef Fh^(!lnç¡s ,-~ R.osident f:;l.iP/~~Y '.""'.' ",,,,. ,..","""",,,,,,,,,,,, ,,,,...,,,,,.,,,,,,..,,,,. "." ".'''''.'.''..'''''''''''''''''''''''''''''''''''''''''..''..'..'.''''.''"""".."""."'''''''''"''"'',.''''''...''''''''''''''...,,..-...,,.'''''''"''.""""""""1 " , ¡! /¡. And what type t)~ rÜHK1f.:mCÐ O~'I YQU rentrÎJwn'~ ~:"'I:I"''"''''''.'"."~'''''.~'''.'N'''''~'.'''''''''''..'''~'.''.'"''''.,",',',''''.'','''II':''':'''I'·.''''''""'''''N''''''''~''''''''"'"'"'''"''II'''I:II·,,...'~'~'m.''.'"'~'''·..~.n,,,.,,'II'''''"\lI''','",,,·n,"'_",,"··,,,·m,",,,,. ({Db -r t;" As seen in Figure 3, when resident owners were asked what type of residence they owned. most indicated thattheyowned a "Slngle-femily residence' (81%). Seventeen percent indicated they owned a "Condo! Townhouse." Ð2.\!f.e 3 Typo 01 H()usil1Q for Owners Slngle..family residence - 81.0% CWf 01 DutJ11n H\')u~~¡n~~ Nef:~~J~:: Other 2.1% Condo! townhouse 16.9% P:3ge 7 IZZSó -r r;: K(,lY r;'ndîr~r~!~ ... RfM~Ir,I~r:t SI.p'VèV Figure 4 shows that renters were most likely to indicate that they rented an "Apartment" (61%), followed by a "Single-family residence" (18%), and a "COMol townhouse" (18%). Three percent of residents said they rented "Duplexesl triplexes or duets." · Ejg,~rgAJjQ,,_º_!.tI.º_VQlngJºLßªnl~[s Condol townhou....---___ 17.6% - Single-family raaldence 18.1% Apartment 61.0% ---- \ Duplexesl \ triplexea Or .~ duats 3.3% · · -~--'---~-,-,',....~- Diy ()f Di.Jblirl HOlJ~·,in~J N(~(:ì(J? P<3fWB · · · Key Findings FM~·;:~j8!~t S~ltveY Respondents who indicated in Question 3 that they were currently renting their place of residence were then asked if they were currently looking into buying a home in Dublin or planning to in the next year. Twenty-six percent of residents·reported that they intended to purchase, while 69 percent said that they did not. Four percent indicated that they "Don't know: [:i "~i;·"Ã·re ~.~:-';':'~"~;.~,I~';'~"I'~~~;~~~':~'~~~~:·';~·~~'i·;':;~"'~"';~~';;';;~"~D:ï:';'¡;';'''~';:::::;'~';~~,;~;~;;~~::'¡;"';~;,;'~';"'''''''''I : next yeaO .~.""""IW'"""«.L"~O:'''''rTIJ,,,_.,",~,,._,_,,.______J'''''lU.'",'''''''~'.'___.__"'"""::"""'.~"m'_"__~'_'N''''_.''''W',''''U''''''''''''''''''''''''" ;::igtl.l9. .º.1n!Qotims tjl...t).1Iï.ª-b9ŒJ9JIVLUJJiLYJillit No. . 69.5%-· ... Don't know 4,3% \. Yes 26.2% cay ("If :JiJblirl f-k.n.!~;.¡¡~~'¡ Ne¡,;.,h ßib 16 PðOÚ [) Ii.\'Jb "1,ç Key Findings "., R.~)$.i(1ì::nf $1,;rvr;!'i Accordingly, respondents who had indicated in Question 3 that they currently owned their place of residence were then asked if they were currently looking into selling their home or planning to In the next year. Only ten percent of DUblin residents reported that they intended to sell their home, while 87 percent said that they did not plan to sell. Three percent Indicated that they "Don't know." · [';~"';;;~';;';:"~::;';;~~';;;ì;~k;~~"';:';~"~~i;";;';;';,;~;;;;;~;;";;;;;i·bl~;i;;;";:';:·;::·(;;~·~;;;;¡";;"[I < :"'"""'L,}"~~,,~;::,,:,ì<::;'.:,.:,::..a(? .'.'m..._n_mn,.,"~_h~I""'Lm""'",IJI."'""'"',"I"".__.~."'."~"""1I1I1I':r""".,,¡.'~.nm"""~.m."n"..~"m"·: JI Eim1'0Jí....I.Qt\'Q!i.Qnê..\Q1is¡JL!:Imno \J\Ii,thlQ.i.Q!i.\( No 87.3% Don't know 2.51;1/0 ~ Ves 10.2% · · City Gf Ülwlln Hí.lUs,fnq N~.\ü·d'~. Pa~w 10 · · · 1G"6b,ç f'~I'~Y Hndinç,¡;·¡ ,., R.0~iden!, ~-)l,ml';)Y In a follo!^,-up question, residents who said they were planning to sell their home, in Question 58, were then asked if they were currently looking into buying a new home in Dublin, or outside of the City. Forty percent said that they intended to buy a new house in Dublin, while 48 percent said they did not intend to buy a new home in Dublin_ Twelve percent reported that they "Don't know." [: ';t;:·~~·;';.,;., ~.~~;:":"~::~;';;'~~;;~;i~'h~·~~w'~~;;:~i';:;~~~;"~~;:'h;;;'.:'.';::IL';:~~';·;Jbií·;::'u~:~"~:;,~~~;~:~u~';~;.."'.'~nll I Clt,/'ì ! ,...........",''''''."..,..,.".''.,,'''''''''..__..__....,.''''....._..._."'._,_,___....."'..._"._.__._"y._.",.___."...",J Elg,!J.,[§,_Z._Q.Y.~2.m.lU,.oJ&n~i,º.n~,_l9_ Bl.ndiç~,,_Ij.,Qrnº No, outside Dublin 47.8% -" Don!t know 2.5% \ \,,- Yes, In Dublin 39.8% Clt~' ü1' D'Jbllfl HOl.Is¡nn NE:!e.d~l ~,',~~ f3¡.1~~!,~ ')": )(oöt> ,(' J\(1Y Fmd!n9Ð ..., R08iClcn\ S~l""vey Respondents who said in Question 5C that they were not planning on buying a new home in Dublin were then asked whst their reason was for moving outside the City. It should be noted that the number of respondents for this question wes very small, due to the skip pattem (n=14). Nevertheless, 16 percent of residents indicated that they were moving outside of Dublin due to "Work," 12 percent said it was "Too expensive in Dublin," and eight percent said it was because of "School." Sixty-five percent (n=9) said it was for ¡¡Other" reasons. I';;~'''~~:~¡~::';~';,;;'~;;;;,~~;~·;~;;~·~~(~;·;~'~:':~;·~:;;;:;';';';;';;'~:;;·;;~"~;'I:,;;;;~~·(õ;;Ër~·"''']1. ...""""...- '<''''',-''''""" Fiqure ß RHasorm for MovlnQ. Other 64.6% Too ' expensive.! 11.6% Work 15.8% School 8.1% ~~.~.,.~.~_. . ..._,_,_,,_,.~,~, ,.,."n", ~.~.. Þ¡:.¡gi:-ì 12. Cii:y !.:f Dl!~,J!in H(ì!,l!:iif1~1 N~~ed~> · · · · · · 1151?r K0Y FI!1di,h]~ ... RfN.:dent SLW\lOY All respondents who had indicated at any time in the previous Questions that they wers planning on buying a new home within a year were then asked what type of home they intended to purchase. They majority of respondents reported that they intended to buy a "Single-family home:' while 35 percent of potential buyers said they would buy a "Condol townhouse:' and 1 percent indicated they would look for a "Duplex/triplex or duet." Three percent said they "Don't know" or did not answer the question. .!·~"··;;;,;~;;~~~"~;'~~'~~;'~~'~~:·;~;;~~i;;,~:;;~~·~~~:;''''''·-''·''''-'''···'''-''-'''''-·-·-····''··''''II ..m".'''.",."'LI",''.''"'U:I".W'''UIIl'''"....~'.,.,,...'._~~.mm'.''.,......,WJ,"W,,"JO:L1J''''"'"'._'.m'm~w'..",...I"',"'''"'"I\"','..'",.,'''''._'m.'_''".JLULULI''"''''''..''..'"''______'"."~ Fioum 9 IY..R£t.£!f.House Intend 1(. Purçhese Single..famlly home Condoltownhouse Duploxe/triplex or duet Don't know 0% 40% 60% 100% BO% 20°/0 Ci~y ~A D:.Jb!in H(llI;~ing N(M:~d~: Pagø 1 ~_\ I"óDb ,t: K~"'V Find¡ng~! ... R~~.:;ld-c-:;it ~~JrYC-;-Y The same respondants who had baen asked Question 6 ware then asked what price range they felt was affordable In Dublin. Responses to this Question were analyzad saparately in that Figure 10 shows raspondents' reported affordable price range for a "Condol townhouse," and Figure 11 shows affordable price ranges for a "Single-family home." · r;'""-~~;~;~~~~;,~;;i;~£,;i~:¡;;;;d;;;;;;:~~':;;;~;;~;~~;:;~;;;,;;-h~;¡d<·:·~~:;;~~;i~'_··-·"II L__...."_.._..___....,_.............._,_..__.._.___.."""...__.,,...".....__.",_._.._.~._.I As Saen in Figure 10, the price range that respondents who ware interested in a "Condol townhouse" believed to be most affordable was "$500,001 to $600,000," (26%) followed closely by the "300,001 to $400,000' range, and the ·$400,001 to $500,000" range. Respondents were least likely to indicate that the "200,001 to $300,000" price range was affordable. FIQur", 10 Affordable .Eri'''' Ranqes - Condo/Townhouse $200,000 to $300,000 · Under $200,000 $300,001 to $400,000 $400,001 to $500,000 $500,001 to $600,000 Ovar $600,000 0% 20% 40% 60% 80% 100% · r:.~ity cì1' C':Jbl:n H()ll;,;h~J N~!<:tj!~: ~~ Pa9~~ 14 · · · K~\y Findinq:·¡ ,.., FÚ.:¡s:clont St;rvw,¡ 1'10() ...,ç Figure 11 shows that the price range that respondents who were interested in purchasing a "Single-family home" felt that the most affordable price range was either "$300,001 to $400,000," (19%) or the "400,001 to $500,000" (19%) range, followed ciosely by the "$500,001 to $600,000" (18%) price range. Stili, ten percent of respondents felt that the "$700,001 to $800,000" price range was affordable, almost equally matched by the "$600,001 to $700,000) range (10%). Again, few respondents Indicated that the price range from "$200,001 to $300,000" was affordable. FI<Jl¡rfj 11 Affordable Price R"nQe~ - Slnole F~milv ti9.!!J.t Under $200,000 $200,000 to $300,000 $300,001 to $400,000 $400,001 to $500,000 $500,001 to $600,000 $600,001 to $700,000 $700,001 to $800,000 $800,001 to $900,000 $900,000 to $1,000,000 Over $1 ,000,000 Don't know Clt.}' CI~ Ü:Jbl¡n HOll~~¡n9 Need~\ 0% 20% 60% 80% 100% 40% ¡:'IQU~ 15 20 Dõ1 ç K(:~'f Finding!; .- ki.:~s.¡dGnt SI,'rJ~~Y IMPORTANCE RATINGS: HOUSING PROGRAMS AND SERViCES · The next series of questions in the survey asked respondents to rank the importance of specific programs and services offered by the City, as they reiate to housing. Respondents were first asked whether they thought a service was "Extremely Important." "Very important: "Somewhat importent," or "Not at all important." The responses to these questions were coded to their levei of importance ("Extremeiy important" ~ +3, "Very important" ~ +2, "Somewhat important" ~ +1, and "Not at all important" ~ 0). The responses were then aggregated to form a mean for importance and a mean for satisfaction for eaoh service tested. ,."",."",.",m'"''''"''__,.'.___n._~~'n''''''___'''''''''''''''''''''.'''''"".,.,.,.....'...,'m.__._'~~_~."~,.,+-H.,,.....".·,'''''''_''"~·"''''',. 8. Next 1'!ì\ going to gQ thmugh a number 0" v~rIOUS hQI.;.[stng rlrograrns and 3erviœs provided b~l the City of Dublin or that could pot.enHally be avadable- to you as ;';;I rasil1Ðn1 in th~ fLItum. P1eN50 1HI! rm~ if you fÐ{~1 nle proqram Of scrviçø i~~ extremely it'rlpqrtanL very ¡mportsnt :somewha1 irnportHnt. or not a1 al1lmþnrtaflt H0ro\\ rho firstfnoxt (me _.___~_..~~_...(READ ITEM FIRST AND ASK): Do you fee! thb orögra,,' or se¡vic{! IS extremely tmr)Ort,::¡n!. very important. somewhat jrnportant (;)or not rit ali irnpndnnt? --- Dublin City residents ranked "Flnanoial assistence for the first-time home buyers" (1.68) as the most important program or service of those tested, foliowed by "Community services such as medical facilities and dey care services within your specific neighborhood" (1.67) and "Senior housing" (1.63). "Assistance with development of second units" (0.63) received the lowest Importance rating of the nine programs/services. · Flaum 12 Irnoort"nçH of Housina Proararf1õ and Scrvicø~ QaD Senior housing Q8B Flnanc:I.!lI.øsslstanee for ttllil· flr&Nimil home buyers Q8E Community services within your speeffic nølghborhootl QaA Affordable hoU¡;¡If'lQ for low-Income famIlies QaF Home repaIr lo~n~ for low-income. home o.......n~1'S Q8G ACC&SB to legal resourcelil (Qr victims of houaing dlsc:.t1mlnatlon QaH Emørgency shelters and tra"~Jtio"al hOl../l;illig for hornall;l&S QBC Al!isl&t:tnce In finding potentlml shared living partners QBI AsslstahCe. with development of second unfœ o tIIotatall Important Somewhat ImporUint 2 V''Y import!nt 3 gXtrElMElly Important · C¡tyof Doblln HQlI'.~irfO NÜI~d~~ P¡O\9G 1~.; · · · 21ü=/)7Ç K(.~y Flnding~" R~)~:;idal1t SI.HV>';!Y Table 1 shows results by four major neighborhood segments. Residents that live West of Dougherty Road indicate a higher level of importance for Senior Housing programs than do respondents that live East of the road, However, those residents living East of Dougherty feel that community services are of more Importance In that area. It should be noted that many of the differences found in the tabie beiow result from neighborhoods East or West of Dougherty road and the further segmentation of Dublin's neighborhoods does not yield many significant differences. Table 1 !inportance of HOW$inq proqrarns and S!\rviçes bv NeiqhhQrhood '.."......,>,..,..,,,,, ',';:;;: ,'r. ,;,..: !W\:i,'~" . ..' I· ..ó;..,.".... y¡.ijr~!S."1""rri.i~ '·;.""fuorw¡'¡¡hi$"h··;¡"·¡ ..,,~;r...Iojarj¡ , rålõuja~~" .. '!,\,'::'.f,;'.jju,~',:\","""<':i,': [i\.;;¡¡¡H't6þQjh.~Q :;;¡.h:~'¡ó~~h.¡1Y ....., e..,ìof ,. ., ,,"".'..,'''...'. I ':!~'::~r{%9,~',,:", 1.27 1.29 p1 1.17 1.16 L".: ,,::'Q!¡,!:3J1n8~i~I::',:',::'::<¡: ~~8:~:~,~~:'1,~t.;~~~:fìnÙf· 1.68 1,81 1.aO ,..6~ î..42 ':,.'+~rt*,::ti.~rm::iþ'~)'srEl:": ',:, ''':'i,.9\'~~Iii':i',;;.... ~:':12~,~i\C:B$;~49'Þi~: ,':-:'::: ,.·.~d~.I.I,o~"~,~~~,.., 1.67' 1.63 1.62 1.70 1.74 .:,:ªror:,Þ,8t~>SEl~16~::':' , Y111h1¡~~ut ~I?"P~I' ': ; ,,:,n'~ þ~80'r~ood:': -,.,-,.. ';',~EAAO'åeri~iir, .t.i~lJsing 1.63 1.70 1.69 1.-44 1.4'9 :'\.:': :,qa~:'Nf9r~at)~, : ~,!iI!'l9,H'r:I~~lnç,I)M;I 1.42 1." 1.S7 . >.17 1.29 "'::. ·'t~rijIIBB. ,', - ~~-:~?~,/~~r,:~h.~: ;:,Or":iq~::~ø'~~(~,:\ l.29 H1 1140 Mo 1.16 If~r" ':':, ,':,tp,'JIiIØ~r.::::,: ... . ",...'m"lo,,,, \ 1.26 1..24 1.2;:1 ;,:1. 1.20 ,:6¡:liålJ$In';' :" isor-linrÛ:lt!on " , ... .. ... i'¡ ,,','oa.H~~~énGY 'gheher.a "and!b:aßsftion~· U~ 1,29 1.07 11:91 0,915 ': howiing:,.j:o/}1omfJl1eu., \ - ... :·'Q80,~'S~'S,~O!;li'n :flhdlng' p~te~Ia'".:!It18rE1d 0.65 0.59 0.61:1 0.63 0.54 ','ivi~,~t:I,r'I~f"$,,",:,', ,;,:~IAse,I$te.nc.e"w',JI:h '::, d~~kI:p~l1t o(,s'jmönd I 0,0$ O",fi4 0.5S ö.68 0.$2 :)::;'+> ::;":':'i.lr'lit$·' . . .._.~...- City Of ODt,Jlin H()ll!:'.in\'J NL-!~d~'; P:,'~~J~ , ~ ,... 2. "2.JC "7 '> K.::y Hnding~; . R-os-im¡nt Sur.....ey Table 2 shows importance of housing programs and services by income level. Residents in the lower income brackets (below $80,000) show much higher importance ratings than those respondents with household income levels above $80,000. · Tl'QI§.lJrDPolli!nc!J. ºfJ:Jºq§jLlo.E'fºlJJ.ªJ!l(lª.Eg$ê!yj£~§,þy.!!lç9m.'i'.!,&~~.l ·:./6,;;;~:",:::.:$20,.'O!.!O,4'r ¡. '" .' ":. :¡ij¡~", 1.27 1.1:19 ¡S2O,J01.¡4 'J#.t&I',': 1.50 ,:';'<;("',.'¡' ;'::,',:i¡tIfli:OmiIi 4,D,tltl1JI;i: :.;to:",\!] ;$. ..."'."1',tc....! ~.'.,np,tll).1.\~.O .5;U.'". '. tí9. ,.1"". :Ð9:I'.'I.', ¡$80~,þ) tiJjl;¡j' ' " ";~191iJ¡);i,; ::$1.!2þ',ciM\' \$1:4Ø,tið~:¡: ,':: 1$),'009\ Ho '1;4~ 1.16 1.2e 1,1~ 0,89 '~'r ,'$180,000 '.00 ,,^::',' 1.88 2..01.5 1.''' HIS urti Hie U5 '.'" 1.<i!1 ',~2 ,. ~n~.."".n.. ......-.,"'"'",," ..:.1.1"10''''''''''''' """........,,_ ,n__nw_ ,........w_......, null"""'~",",1 1.57 :i!.Q2. ,,, 1.65 ,." 1.~8 1'.8'3 1.ÐO 1.70 .." ,',63 1;1iI~ 1.\13 1J¡¡ 1:MI 1'.~ 1'.66 1:34 1"~ 1.047 1.42 HI? 1.'/'.2 '" U1 ',;:3:;1 1.3' 1.14 0.95 ..'" 'M""""'II;:.'" ",,,,,,,,,··"n'·" ".,.~.~."..- ,u__m", ..,....;,..;J "",,".~""lnb;rII """,,,",,,,,,"~.., _.,-- -..., "","",.,:"""",,, 1.29 2,07 1,73 .." 1.4.2 1.1~ '1~:i! 1.'B 1.Q2 tOO ',~B '.44 1.3~ 1.48 1,<15 1;;/e ":t6 1:.:i.;í! 1.10 D:1i\5 1.ß4 1.3. 1.20 ~ ,:Ie 0.87 1.29 0:90 0.71 Q.l!IJ "IhOJ""""""" I.'"""·,,.:rrn 'r.r"."'nr"'''.~.''':'" -,.'""..,~- nu........"'""., ,,,.,,,,.."",,"', """""""""""..... _·..""'....'"1111"....", !;I,Ii\D 0," 0." 0:11'3 0." 0." Q:~ tI.3e Q.~\ .... · D,63 1.D4 0:" 0,74 0.92 0:ð1 0,57 0.411 Q,~',2 0.50 · ~-~~ City (11' i.)~jb\irl HO¡,!~iinn Ne~;-:h P<òlgi:;l 18 · · · I(Oy F¡f1ding~ R.o~içJ(~nt 5urvey ¿¿~ ¡ç Affordable HOUSInÇl Only thosB respondents who had indicated in Question 8 that 'Affordable housing for low-income families" was "Extremely Important" or "Very Important" were asked Question 9A. Residents were asked a battery of questions regarding the programs or services associated with affordable housina. The services that respondents felt were most necessary were "Access to information on how to qualify for affordable housing for ownership" (94%), followed by 'Access to information regarding the availability of affordable housing throughout Dublin" (94%). ¡.,;;~:'~m';;~'·;~;:~~.:"'"~'f':';1~~'j~:"~:-t~::;i~~.';~'~~;;'~:~',;n~~;~,~7~~';:;'~;;~:"':r;~~:;n~"·D;~b1¡';~~'·~::;)I~I;'~''''''''"'11 túl! n1û wr1atnor Qr mH you f~~e H)oß(:~ spcf~¡flr:. oHonf\gs ~jre ne~:'!d(!('~. Horø~, L H:,~ firstlOf-Jxt one ,.,.""...,.".............,..u' : Fïq\)re 13 Afiordable Hou$lnq IPGrçentacJØ "YGi') Q9A2 AcCeSS to Informetlon on how to qualify for affordablo housing for ownership Q9A3 Access to Information regarding tho availability of affordablo housing throughout Dublin Q9A1 Accossto Information on how to qualify for affordablo ....ntal housing Q9A4 Greater variety In the typos of affordable housing avalable In Dublin City cf DIJblif1 H01.l5irì8 Neel.~:;' % 0% 20% 40% 60% 80% 100% P::';Iqf:7 1D K~,y Hnçling~i. ".. tÚ~s¡d",nt Sur'¡f1Y 24õb 1," · First Time Home Buying Respondents who had Indicated in Question 8 that "Financial assistance for first time home buyers" was either "Extremely Important" or "Very Important" were asked the series of questions In Question 98. Residents were asked a series of questions regarding the offerings associated with first time buyinq. The highest percentage of respondents felt that "Information on how to qualify for fist time home buying assistance" (93%) was needed, followad by "Programs that give preference to Dublin residents that are buying a home for the first time" (81 %). c.· ......_._.._...._.......".".....,..""..,."""''''..'''''.'''_.~.''....-.-.--....".'''."''"''...''..'...'''''''''''''...''''''......-. ......--..-...'..-....". ''',..····'''·''·1 ' 913. !n te:rni~.i of flrt1: time homø uuying pro~'rimm (~:,\(j S¡f.!r\I~r1øS whJ!in Dublín. i þ!Ð~~80 t(.~! m("! whothnr pr not you feø! tnot,o $pncif"lr:;: oftentlgß arü neoood Herø'f,. ths· first/next one .."'"".,."..,.._,.___..... ~_....._- Floure 14 First Time Buvillilª Home IPertenlaqe "Yti!iiJ Q9B4 Information on how to qualify for first time home buying assistance Q9B2 Programs that giv.. preference to Dublin residents that are buying a home forth.. firsttime Q9B1 Classes offered by the CRy of Dublin to coverthe basics in buying a home Q9B3 Access to a network of City- approved prefelTBd lend..rs for down paym..nt, morgtege, and credit assistanc$ Ciiy ül f)l~tJ!.r1 HCJtI~~inq N~.!(:;\d$ · 0% 20% 40% 60% 80% 100% · ?Jf.lIJe 20 · · · Ke~1 Flndinc:I:>· Hi).~~icj{'!!1' Sl;rv~y Shared Living CIty of f)1)~,)lln H(JII:~¡r'{: Nei~d~, -z,SIb 11f In Question 9C, respondents who had indicated in Question 8 that "Assistance in finding potential sharad living partners" was aither 'Extremely Important" or "Very Important" were asked a pair of questions regarding the offerings associatad with shared ¡ivina. Eighty-one percent felt that "A City managed networking service for Dublin residents looking for shared living arrangaments" was naadad, while 62 percent of residents felt that a "Raqulrement that spaclfies a maximum ¡ncoma level to qualify far shared living arrangemants" was a neoassary offering. "":I"',,"""n'lm"'."""m".'''mm'm''"'~'''''''''''''N'''''_'..'.~'.''.'.."'O"""''':''''"'''''''"'.·'.'''.'''._'.___W",...",,,..lm'"","""""''''I:n'I'''I'''_'·__N.''.'.'.'.W'''_'''.'''''_'''' 9(> ]:"\ tcrm~ Qf 'S1'Iared hvíng protjrams and services. within Dublip, pkJaSB tell me whether ()r not yeu fÖ01 thes.o spøcifiç offerings me nø(;!{j(~Q. HertH; thf! f¡r~¡t/n$xt c~n0 _............._..__.._._.. ' FiQure 15 Shamd Livinq (ParcentBa0 "V¡;,,··j Q9C1 A City managed networking servloe for Dublin ...."Identso looking for "ha....d living arrangements. Q9C2 Requl....msnt that specifIes a maximum Income level to qualify for sha....d living arrangements 0% 40% 80% 100% 20% 60% PP.!~W ;( ~ Ko.y Finding~ .". R~')!ilrJr;lnt ~,;Ul'\"'~'~ Senior Housing 01y üt Oul:'.'IIln H~;~~¡!$I N>::!o~h\ 2ú'b '7~' · Regarding senior housino, those respondents who indicated in Question 8 that "Senior Housing" was either "Extremely" or "Very Important" were asked the next series of quastions. Ninety-four percent of respondents indicated that "Rental senior housing for independent seniors" was necessary. followed by an offering of "A Rossmoor type senior community that provides amenities such as meeting and activity rooms, a full-service library. educational and entertainment programs, and clubs." "._..,...'..m,~,"...".,......J""".,w'_,',I._,"'''UI~II:CI'''''.1I1"".rr.I""m,,,,",",,'m"".'..~~"'.'""'.m_....'",.,,.,.,.,'.'"""UlIIIIII,:"",,,,,,,,,'···'"'··_mn...'~_"_"'''~,.,.,...u.," 8C<. !,'1 tern';~~ of 5eri!$r housing programs í3f\(~ serVIces within Dublin, plli)ase t!:;IJ 1Y1{~ whothClr or not you fÒo) these spocific off~rinns '!r8- ne~e(\ed. H0.re's tho f:rstinext tJhe [~.¡~1.IJ..r.~..1..fì._P',f.:D,p.r..ljg!:!fJt!~~..tp.~r~r1!!~.mt,..:lþ.~~.) Q9D4 Rental senior housing for ind~p~ndent seniors Q9D3 A Rossmoor type senior community Q9D1 Assisted rental living developments Q9D2 Assisted own~rship living d~v~lopments · 0% 20% 60% 100% 80% 40% · ~"~~ F';f.Iq¡',:! .22 · · · ~~'\:,y Firl~1rnw) _n R~1!",!t1oN Survey 7.1'6 -¡ç Community Services Similar to pravious questions, regarding communitv services, respondents who had indicated in Question 8 that "Community services such as medicai facilities and day care services within your specific neighborhood" was either "Extremely" of "Very Important" were asked the following pair of questions, More respondents felt that "Availability of day care facilities in your neighborhood" (83%) was needed than "Availability of medical facilities In your neighborhood" (78%). [~;~~'~I:"";~;~~'~;'=;7~nlt~':;~;;;-:i;;;~;;~'~~~'~~~;~;:':;;;~;;;;";;;;~;-"··II ,..,,~~~;:;~~;;::~~~::~:~_".:~,I::,::,:::,~"~:"::~_~~.:~:':,:..:~,:,:"~".t::..j~~,::.~::,:.,::,,,,,,,,,",,~ Finure 17...Q:mJD.1Uni\ll Services (PerœntªJl'!-"Yes")_ Q9E1 Availability of day care facilities In your neighborhood Q9E2 Availability of medical facilities In your neighborhood Cíty o~' Dutlllll Hou.':iinH Ne~d~~ 0% 20% 60% 80% 100% 40% P:Jg~j Z) ".-' 2<is~ 7~ K'ey Findlr\t,j) ".. ìi::8sickn, 5~irv~y Home Rsp8lr Ssrvices In Question 9F, respondents who had indicated in Question 8 that "Home repelr loans for low-income homeowners" was either "EKtremely Important" or "Very Important" were asked. e set of questions regerding the offerings associated with home reDair services. Ninety-two percent felt that "Providing loens for major repairs such as roofs, electrical, and heating" wes needed, followed by ·Providing loans for accessibility needs such as wheelchair ramps and railings" (90%). The least amount of respondents fait that -Providing loans for minor repairs such as cabinetry, painting, and carpeting" was a necessary offering. · 1"..··..···--..-·-·..---·--·..·.."·····-···'··"··"'···'''''··,,_. -.."""...."'''........-''-.-.-J :19F. In '~~rr¡l'S of home repsJr proJmms and $~wtçe!¡; for low income homeownors I' wíthìn Dublin, pl~;a~e t.eH I11Ø wh~ther C:f' not YCJU feel th~~sn ~pe(;itic otf"erings i, are. needed. HØíG!'G ìh;: tiro,t/nf:';xt One ""..... ,.,..,..,.",.""...,..' j""'W"""'''''OIIl''L''''''":"''"TI'"m''"n'I'"._''.__.~.''m.'''~"~.~_,.,.,u...".".w..~",>:"o:.,""nO:'LI"",""""""'·"'r:,",,,"_.".'.'u._,.__.u__',~,.,.""',"""L"'."ru'JIII'". f}rudßLlf.JjQmfL8toair Services IPercen.\9QI; "V",,") Q9F4 ACÇ8SS to a City managed network of preferred contractors · Q9F1 Providing loens for major repairs such as roofs, eler:.tric.8I, and heating Q9F3 Providing loans for accessibility needs such ss whellchalr ramps and railings Q9F2 Providing loans for minor repairs such as cabinetry, painting, and carpetin9 0% 20% 40% 60% 80% 100% · City of D\)þErl Hüw:,intJ Nf.,¡,'ds P?Iqe 74 · · · K.;:y hì1I:1illçJ~ ..., Re~ideTit $\)I'V(;!'''' 2,.q~r' Assistance with Development of Second Units Finally, only those respondents who had indicated In Question 8 that "Assistance with development of second units" was "Extremely Important" or "Very Important" were asked Question 91. Residents were asked a few questions regarding the programs or services associated with assistance with development of second units. The services that respondents felt were most necessery were "Access to a City maneged network of preferred contractors' (81 %) and "Technical assistance in the planning of second units" (79%). r~;"';";"';:;;~~·~;'~;;;;;;;;;';~';~~·~~.:;'~;~:~~';~)';"'1m~';-~:'~;~~t"~~'~;~'":'i~;~·':;::·;i~~~~~:~u~.;'''';:;'~'"'.'.m'']' S~~GrJnd un11'.S within Dublin, olenso IÐU me whether or not you feel thOS(; 5peeiflo offerings ar~ ~ieeded, H~~re's. the first/next one "u__._.______.._...,· ... --- --..., E¡uure ·1 H Assistance with D'Np.¡oprnp.nl of Second Units iPercentaoe "Ye~") 0911 Access to a City managed network of preferred contractors 0913 Technical assistance in the plennlng 01 second unRs 0912 Rebates for low-income homeowner$. City of Dot)1i1'1 t-'lm¡slnn Nêi,:¡ds 0% 40% 60% 100% 80% 20% PafJe :;>1'; K~y F':idjniJ~' 81,J(;!nG8H $~lr\l"':;Y KEY FINDINGS - BUSINESS SURVEY 3D~ 7Ç · Employee Information The first several questions of the Business Survey (Questions 1 through 6) gather specific firmographic statistics such as number of employees, home ownership among employees, average age of employees, and percentage of employees that live within the City of Dublin. [""......."...._"..""",."""""m.."""........,,,.,,,,.,,.,,_,,..,__...,,..,,"........"..-.-".'''..........,....'''...,.,'''''''''.".-.,.."...''''''."_'_''''''''1 "~:,,".~:'iL~'~L;:;"~'~n:~::::~'~n~"?"~~~,~~~,~~:,~~,~~u~,~.,:~.~.:.,.~~~.~~.:~,~L:.,I~'~~,~J~,I.~;II:~'~;n~'~~n~~":~II"'r~~....'"._,", ~Q...rjJ,!mber of Etr!.Ii9.JLSllig None/ don't have any employees çity f,)f Dl,ml:n Housir,g Neec$ Less than 5 employess 5 to 9 employees 1 0 to 19 employees 20 to 29 employees 30 to 39 employees Over 40 employees Don't know/ refused · 0% 40% 100% 60% 80% 20% · P(::lg~ 2(ì · · · V;',:)\I F'lfI(iiï'IP::I ¡:3,'.~~:,:1"'~'~.';'·') ~~ur\II;":, 3116 '1Ç" "'I:"."""",.:,...,,,,."'m~'m..'n.m"._.'.,,~.,w,,,,.,,,,,.,..,' ,,,"II'."I,,..',,,.,·"·m....n,,,·.,,.,,,,o,''',"'''''I'.-"'"I''~,.,~",".,."",.,·"'I"',I",,",~",.,··,,·,~,·,·,,·,,·'_""'''m. ii 2. As your hOíì1. gl~8SS, wht:ll percent of your employø85 DWrl Ð ¡,orne':' '~.... ..,..._-~-"'"._. """"I·'·~··"-"""l J Fiqu", 21 Perçem$Q" Qf ErnDlovet\s Ih$l Own Theii' Home 1% to 25% 26% to 50% 51% to 75% 76% to 99% 100% Don't know City of 1)11i:J!in HOU:;;II"~:J N(:~(Mh; 0% Oøjø 40% 60% 60% 100% 20% p¡;¡\J~' 21 K~-:y ¡;:In('lilì~FI nl)~;i,:1ü;:.~) ~;.~,,¡¡'V~,}' ·3:210 1Ç · !["~;',·'-"-"'~~':;';~·t"·~'~~~~·;;";"~~.·'~~~~~~';;~~~:;:;'~'~'~;'~'¡'~~"':';1"~;";:"";:::~';';';';'.';;..".'...'.'."~m."""_m."".."'.""""".'"'"'",.,~""~"..,. ."" I , _._ , ____ ___..__ .J Fim..'-., 22 Perr;~ntða'¡ ()f E;rIlI:>IOY'õe$ thþt Live in Dublin 1% to 25% 26% to 50% 51% to 75% 76% to 99% 100% Don't know Diy ~jf tJub!irl H!)l!:"inr¡ N!T.f~{~r.:;. 0% · 0% 40% 100% 60% 80% 20% · f~3g~~ 22, · · · f«:\1 F ,r,(!inq:; ,.. t~u,~ì Inû(~.~; $.~Jrv\:;'I· 3;ZQ1Ç 1·~'·"W;';;;:::;;l;I;;;':;;;";;~·;:·;;;"I;;;;'~:;~·;;;;;-;;;;';;;';;;,":;";;"~;;;;;;;;;;;""""---""""" ,." '."..'¡ [N.H.!:".)) AV&ŒillJ,tY1è; ç,f Emplov"'" City (~f DlJbl!r'1 H(lus,ing Noeds 18 to 29 30 to 39 40 to 49 50 to 59 60 to 64 65 and older 0% 40% 60% 80% 100% 20% ._- Pagt' L~; ¿q~ 7ç: 1<;(;)1 F-illdil1\:r'" h~:,.:'il'lI·,iS~'; Gur.,r(·y · ["""_.""""'"''''''''''''''.'''~'''-'.''.''-'"'.''._'''''''''''''''''''''''''''""."......."'.".,.....,.."'.."...,...-..,,,",..,,,,""""."".,,.,,....'''''"..",."....._".........,,'''',.,,'',.,,'''',.,,''''''''''','' 5. FDr thE! ernpioyeøs th,.\t live· Dut(1ide Duhlin, wI1;]! ì~, ttle average di~ìti~nce \hey I ......".".,,,.,,~~;',:;,~.:~,::,,~,~.~~,~,~,::,.,,",,..,,,.,,"...".",..,."."".,..,,,......,,.,,,,,,......,,.,,,,,,,,,,....,,"..",.""., "., ...""",,,,,,,,...,,,,,,,,......,,.,,,_.,,,,,....,,,,,.,,..,,,,,,.,,,,,il EiQlJr"Z±'i".~,,"[ª-'Jg_ºj$!imç9Jº__\'\I.9_[~,(9rç!lli'jº:i!!9_§ Don"t know Less than 10 miles 10 to 25 miles 26 to 50 miles Over 50 miles Oð/a 20% 40% 60% 80% 100% · · City of Dublin Hou,s.~r.g NOI,)(b P<1~J~¡ ~\() · · · ~;;(:\¡ F'\I~:!lni.J';> U!,Ii.;lnÐ,'.~,": Sl)rÿ(,~,i ~~Ob ¡ç r·;;':·'·'··"mr~~~';'~:h';~~'·;:;;;;:~';'::';;~~;~~'~'~~~~;;~~:':';~'i'~~·"~~~~';;;·;~:n;;;~:~.,,;';n.';.;;;';~m~;·;i~~~'~-;;,,·;~";;;~·'~;m'._n""hl !! trpnsporì;;¡tt~)¡.t) ."'"m",..,".,,,....,.,.,.....I.,,...I.U...LI,,,,,,,,,,,,,,,,',,,'n','"''''."''.Mm''''.'~n_,...,'",'''IJII:I'II,",.''m''''.'.'..,.._.,.".,.".uL",',III""'III',"'·'·'·__·m,,,,._..........I."""',mlr""......_"',,,,,.."',, E:LQ.!J.r©_fB"¡::!Jl-pIº"Yª_ª~E!:jmªI)'_M.º9ILºfI'ªQ§[)ºC\ªt!QD Carpool RalllBART Prefer not to say/ refused other, please specify Clly üt Out!Jin Hou;z¡ing Nee.:b Car Oil/a 40% 60% 80% 100% 20% f:',:J91) ~1i ~1.A'ò1Ç f«¡~' F::¡,~:·ì;l.q:'; H:" ~Ií· (¡.':;'~' :':~:.iI"·'I("..' When employers were asked what would motivate their employees to move within Dublin, nearly three in four stated lower costs of housing would be needed. Another seven percent provided responses that were categorized as "Lower cost of living." · [:";".:LI""";.r;.;~,r~;,'~~~~';;;;~;'~:;;'~~;;~"~'.;;:~"~~;;~;::;~'''~U;~~~;;~':I::~~';~~~:'.:;'~'~',;'."~';;;~'·;';~~ï·':~';',:~~"';~~';;~"~;'~~n"'1 them to I"/'JOVE! to wirhm DubHn? (Op"~I·kênd~,dì "","JII"",I""',,"n:II,,.,,.~III,,'~""",.",.""'.'"'m.'__m.'...'m,.,.,.,..___.,_,.,..."~,I,","W'''''':''''''''IL'':II'II:~'""",,,"""."""''''._''''.nmm'_''''''m__'.'''"..._m''_~_~_."' f-1.9!d!S11.\Lf'!'1[º~íy,º,q,.M.Q1iY_ª!l9DLQLI;"'Dlg--"e-"ª_t,,,MºygWI!hinQ!J!1UI! Other · Lower housing costs Lower cost of living Don't know 0% 20% 40% 60% 80% 100% · City c,( DuOl,n HfJUg!l\g N~.!ø(js P;EJg€'; 32 · · · ~'% 1C Key Findin~F" .". blJ~¡r'r~r::.~, GVf\I'Ç!Y PERCEIVED IMPORTANCE OF HOUSING TYPES Ii "'~~~:"LI."~~:~~;~)~~m~Q~;7~'~;;~"~"";I~;om~;m~';';t~;;~';~;~~-;~,~f~;;:"~'::;;:;"~~~~'·;';~:~·'~';;'~:'~'"""·'··'~·1 : E!)lg¡t h the City af Dwt)n in the fuwre, Plf;lase teH me If you !(~el the housmg I j ~ype !~~ e~lre~nejv ¡rn~O¡1am: very :rnpor1.ant, $ornawt'a~ imp()r~~Î1(:. or not' a1 aIr i ~ Irnpenam 1.0 the cm~}:Qye'êt~ of your cornµ.any tQr either t,h(W fIrs! 11n-I~; ~10rrle I , buy or a pQI""t,,,¡ "pwad. or mQve to th" City,~ Dublin. . I' H«re', Ihr; firstlneXI one ~_____~.._jREAO ITEM FIRST AND ASK); DQ you fa~j this hOus.ing typ(:: is e;>"tremely fmpQrtant, very ;mpo1~ir.t. !:;omow!ìí¡Jt I important. or not at all ímpor.:an\7 Next, respondents were asked whether they thought a business service was "Extremely important," "Very important: "Somewhat important," or "Not at aU important." The responses to these questions were coded to their level of importance. The responses were then aggregated to form a mean for importance for each service tested_ Employers ranked "Single family homes" (1.59) as the most important housing type, followed by "Townhouses and condos' (1.30), E&VLQ 27 Porcnivad I'1JPortanc<J of HClusina ODtions Qaa Slngil;! fumlly homes QBo Townhouse5llco1dos Q8d Duplexesltripklt& or duets Q8b ApOr1monw o NcU.tall Important 1 Somewhat Importlint 2 Vory important 3 Extremely impotttnt City Gf i)I,~b¡~r\ H0t)~"i!"g N(-)ed~ Põ'Jg~~ J:.~ I\(~y Filldillg;) ßIJ~)I¡jE~~~¡ (~!.,Jt"V(~\' 3~fi/)1Ç Question 9 asked respondents to indicate what they believed to be an affordeble price for their averege employee. r~':"'·'·'"~.-'·~;·~'~'·'6;;~·.;'~;;;·~~~~;;·~~':~~~~.~'~;..;;~~~- afl~;~;~~;_;~;--;~'~·~'··~~~;,~:;~;;_'~'"m··'·'·"":·"11·1 ,I, nrnp!oYÐ€: , , ;~~~_.~.~~~.._"~_u,_._.u_._~_"._"""'*"",.~,.__~.,,"",_w~~~_._..nJ.~"~_..."",,.,. .,,...,,,,,,,,,,,,_>..~' Overall, 35 percent of respondents believed that their employees, on average, could efford e home between approximately $200,000 to $300,000, 23 felt that they could afford a home between $300,001 and $400,000, and 22 percent felt a home priced under $200,000 would be most affordable, ,IJ¡¡Vl.Q..2§P9r,Ç.QwgçLh.Í!.Q[j:tgble .t'rffi'iLfi!1n9."JQ¡.J';mplJ?YsJ.\!.§ Under $200,000 $200,000 to $300,000 $300,001 to $400,000 $400,001 to $500,000 $500,001 to $600,000 $600,001 to $700,000 $700,001 to $800,000 $800,001 to $900,000 $900,001 to $1,000,000 Over $1 ,000,000 Don't know City ü! OtJ~jlir'l Hútlsinq N;:;;~:--~ 0% 60% 100% 80% 20% 40% Pël9~ ;~4 · · · e e . K(;!y Finçli.r"li.,:r, ... ì3u~fflC!S~, 5l:rv0'{ "?J1D[)iS IMPORTANCE RATINGS: HOUSING PROGRAMS AND SERVICES The next series of questions in the survey asked respondents to rank the importance of specific housing and program servicas. Respondents were asked whether they thought a servica was "Extremely important: "Very important," "Somawhat Important," Or "Not at all important." The responses to these questions were coded to their level of importance ("Extremely important" = +3, "Very important" = +2, "Somewhat important" = +1, and "Not at all important" = 0). The responsas were then aggregated to form a mean for importance for each service tested. ..-.. --, Next ¡"rTI øoing W go through a nUl'nOOf ~)f various rlousing prograrm~ and ì .-sørvicn:::, provided by me City Qf" Dublin or tha1 Gould potonÜally be aVHilahle to I'F 01=1 OR li. REAL) "you·· ELSE READ "your employees"jln tholut,"". P!ea5Ð tel! me If you føel the program or servìœ is axtramøly irnpcrtant very ìmportant, ~(}mewhat impl,)iant¡ or lio! at all impor1ant H,¡re's Ih" first/next one .........__._._..._...IREAD ITEM FIRST ANO ASK.): D" you feel Ulir-> prouram í~r 8ervìce jn extn:.¡¡nBly importanl: vary important. somewhat importflnt. or I')ot at all important? m.",...",.,m...."...,.,m.",....,..""L".u:n,,,II,,,,,,,,"',,,,,,,,,'.'.,,,~,,"...'m.'~"".."m_W,.,,...',''''~III''n,.,m''.''.'''.'.'.'_'_.........""""",'n",·""..·,··_,,,·,m.,,,..,..,.,.,"',,;,rJ,""',"",,", Respondents from businesses in Dublin ranked "Community services such as medical facilities and day care services within your specific naighborhood (1.79) as the most important program or service of those tested, fOllowed by "Financial assistance for first-time homebuyers" (1.73) and "Affordable housing for low-income families" (1.44). "Financial assistance with davelopment of sacond units" recaived the lowest importance rating of the services. clOt"'" 29 1l)1,.lli.!!!ê!JØl oj Housinq PrOqrams and Serviçes Q100 Community 5ervk:lit$ Q10b þlnanclal assistance wr first-1:lme homebuyers Q10a Affordable housing for low-Income famllu Q10d Senlorl1Ous.lng Q10g Servlcos and B6i:I'l'tI;mce to vIctims of hQI,II;Iin9 dlli~rltnlnation Q10f Home repßlr loans Q10h Emergency s.h"iltten. and transitional lQu¡;¡.lng for homeless Q10c A&£:lstanc.e In finding potentißI shAi'éd Itvlng arrangømal1ts Q101 Financial assistance with devs¡Opment of second untts o NQt at all Important City ot Dut\f:n HOI.¡sir:g Needs 1 Somawhat Irnþortant 2 Va"1 Important 3 E:t.trerr'lély Important p~w:.< .35 Koy Finding;! ,,, BusIness: [3UfYf1Y %rt?' e Iªº-IQ..3 displays results by business location. In general, results between the two sub· segments (EasUWest of Dougherty Road) are fairly consistent. "Financial assistance for first-time homebuyers" and "Affordable housing for low"income families" were rated slightly higher in terms of importance from businesses located East of Dougherty Road than were businesses West of the road. Table;~ IrrwortarwÐ,of HO}:.-lliL!]]£'söqrams and SnrvieQs tw Business LocatioI'"! c.. ..:..Bû,j¡l1lï.icLlciÞa:tIi!>n';·':(i·'';:'': ,,",,'\ " ':;" "",'" ;'''J', , :', "~" : :',' ': ," '," ""'\:" '" ,~\ ....'.'.'... ...... ·.·.·..·:·.Ei!i¡¡.:"f···...·..···. ",Wil~¡,i>f';;' 0";''''\ PPtÌllhiittY~tiDi:iÙ9h~~I'~Ø 1.22 U6 1.20 ."".: ',':\{i':>:": \,>~~:,':;::::,i~~'~',h;:~:~,?t~:~1 ;',",: " Q1Ô¡¡'iiø.r··i'.'·":":. ....i'··,M~¡¡~ÌiiÛd~1! '·.¡.åií.iii¡¡âm~i ..i,········,...l1d.·dil~·;:i :, : '::¡. :" "~"',,',, ,::,'., ',: , ","' ''', :,: :,:',': ,': : 1 " .', ,:, I" '\ ' "',' ':" ~',", ,I ,,: ' , ij¡.'!i!~!¥i,ìÏi!liIi!li. .... .":I\I'$p8~lfI. é , ii:i;:'.I1I!W~þpt~#p~:¡; . ··Ìio'iilelálii1~"~e;¡d, '. "I":,¿;¡ih'p'Ii;,~i~~:yè::'t$;",,'i,:':' " I"~ ".,,' , .,' ,~~è-"*7,'~:~'", ....., állij'ihcili"'n':'.¡:dFJowL. ¡""."",~"",r ;:\~ ,,:~,.,,9.'" ',," '. ·Ihricimli!'fámltes.····· ............... ,.,. i ,": ,," : ~ I: ','::,:,' ':, "), :' ", ",' ::',I~,.r: ' . , ':,' ,:' ,'::: :" ::" ::: ":,,' ,', ,: '':), ~'. "':,,,,' ',,' ",:: -:' ,', ,',' \', ' ! I ?,~: ":"':" ~::,':"",' ,': .,. ' '.. ...·.·...·...:!J;I,'Ií!íOS¡¡'¡\i!;!r;hO:iu¡l119 ..; , ": I, ". '.';,:', ,,,r: ,,',,:, ",' \',;' ':~\ ' , ' ,_. " ,:', ' ,':,: " :' , "",', .,"",' . - ::::' ":':,: .,:,,",:;:I::,,::",i'\,:',:',,:;": ,::, ," ,:,<:: '; ~ ,:",,"!,:, :::'":j,,',,,,,,:,;' ::. , ,,' ,. :': .q~pgs~.,."loe!õa~tJ~~stan""to ,"ìdims'of.hoiì.;r~gd¡.s.;~i¡"¡¡..a~io~i , "", ',' , ':';"" :""" c,,:,:~:\~~::'~':"",',,:I.~¡,¡,!';,;¡:,,;, '., ,1'.,.,,,,,', ,'"", 'Ii ':", ',,", ',>,', ,.\~::,';~: ~':;,::'~f,;",: ....~ 1·~·~ndå'i¡ìiiíSl1ìla¡"h¡,··."';,ìtH;;< ··.::;j:I¡;"¡¡¡~I>¡¡;¡¿~¡\bf'i.i¡:¡;¡nä...JMij¡i··' ,:\,:,: ,::",':,', :":,,,: ,,', "':/",~L:,:'i:,<!'.':i';':::"'::;~"\;,::\",~,:':;;": ,',:".' ::'::'",' .>:":', ,,;'::.': Ciiyof Dublrr", Hou:;.ing Need~~ 1.79 U8 1.77 '...;:r. .~1' ,.~ ""F 1.73 1.78 1.44 1.56 1.25 1.17 1,05 L12 1.04 1.Q6 0,93 0.94 0.87 0.94 1.66 ';;;~,",;.:='-":;;;;;;;;:--="'":':;~-_-:-~ 1.40 1.24 1.04 e 1.04 0.94 0.85 ¡;,¡~-;:;;;:;¡.:.:.' .._._'~-===_ - .i:I,~~~ 0,83 0.9.111 0,82 . Pa9~~ ~~f. e . . Kw,' ¡é: Inding:;; -., 8\.Þ.:lnoss SUI"V0"¡i 41 % 1;- IMPORTANCE RATINGS: BUSINESS SERVICES Respondents were then asked whether they thought a business service was "Extramely important," "Vary important," "Somewhat important," or "Not at all important." The rasponses to these questions were again coded to their level of importance. The responses were then aggregated to form a mean for importance for each service tested. Employers ranked "A shuttle service within Dublin to transport employees to and from work" (1.04) as the most important servk:e of those tested, followed by "Greater availability of business supply retailers such as Office Depot and Staples in Dublin (0.83). ...,_,'""""._""".C"'.,,'.'""··""'·m.m'...___......,._J.::.O""""<:L',.n'"""'~ _rllm'J''''''__~_' i 11, Now I'm going to read rJescriptipl1S of two oommtJIrçlal services. For eaçll one, plea:.:>€! tell me how important you feal thtit service is to your busínesz. Here'51he (flrslln"xl) o,w:___.".~._...._._____(RË.AD ITEM FIRST AND ASK): Do you fQ~1 this í:55U(;:' í~~ ex~ramply' important., very important, gmr1Ðwh~t import~nt, or n(:)t at all ¡ll~p(."Jrt~mt?? ,.......".""."'"",,,,,,,,''''''''''11''''''''',,,,-,.,, """,.,",.,."._'.m".'.'.,~.".,.,",.,.,,""''' "'"':',~'"·"·,.,"·,.""""'''_m_,,,,,,,,,.,,,,,,","~,,,,,",,"n''_."'.'....n'.'".~""'''...m·'','"'",,I\"'''"',.. FïqUr'!.1Q...!X.!illDrtanC¡¡ ot Busin05<; S~lyjRê. Q11 b A ohu«l. '.Nlc. wtthln DUblin to transport employeBs to and from WQrk Q1 10 G",.tor .volloblllty of busIness supply retailers such as OffIce Depot and Staples In Dublin C¡~:f 01 Ll¡hllrr H(lußin.g No!::)os o Nolol oil ImpQrtant 1 Somewh¡;¡t Important 2 V.ry Impgrtant 3 Exlromely Important h1~1'ij 37 Y2ü"Q1Ç Key Flndingß .." BusIness Survey T ablQ.4 shows results by the· location of the business (East or West of Dougherty Road). While businesses East of Dougherty report slightly higher importance for a shuttle service (1.17 vs. .96), businesses West of Dougherty place higher importance on "Greater availability of business supply retailers such as Office Depot end Staples In Dublin," (.89 vs. .78). e . . CiTY c:f Dublin Hou:-;¡rng Nef;:d!:> Pi:1~~e 38 ~Jb 1~' /~ddl\iQ:-¡I~1 n~!'r\!:><.Jmph:c and Beh,wi()l'w Ir]10f'!':'\1tlan · ADDITIONAL DEMOGRAPHIC AND BEHAVIORAL INFORMATION · · FiourQ.)1 through [igure 41 graphically present the demographic and behavioral information collected in the two surveys. Although the primary motivation for collecting the demographic and behavioral information was to provide a better insight into how responses to the substantive questions of the survey varied acroSS resident subgroups, the information is also useful for better understanding the profile of adult residents and businesses in the City of Dublin. r~':~':'.~:~;~~~:'.:==:::==:,::::,:=:~~==~::===:~:::':::::::,::':=:.·~~:=::,:,:,::'::',':",II fjgj!i.Q_l!_QRD.çlg¡JßesidentSI,<IYii.'Ú Male 53% Female 47% City of r.Jl.Jt}!!1"1 H¡)II!:,!nq Nef.!d:;~ p~jgü ~)8 !\dtlitiOr't(,1 (Ä~1"!'\Ö<;¡rf\pt1i(: i1nd ßG~wvk)~<~1 !11tcl"n~atiol'l r:;'2·:·'Î';;'~:;;'~'.~.~;~""~~;~~I;~'I.;';'1;'·':~';::~'''I'I:I;':L~'~;~.";;~'~~,.;~:;~~~'.;~~m~~~;·'~j~~'~ri'~:;~;~:;~"'~~~""IJ""·"·''''"''-'··-''''"¡I ~.......... _~",,_~,~.........J Fiour", ,:2 A,IC of ReSlJondf\nl' IRe5i(js[ll Survey) Refused 65 and o",",r 50 to 64 40 to 49 30 to 39 18 to 29 0% 20% 60% 40% [,i,',~~:',"~~:'i~,~~~~!.~~~~~~::::~~====~:~~:=::~::~::,:"'''''L''''"''''LU''''''''=~:~~,::~:~~:::~,~,:,=',~~~:'~=,~:~~~~~m~=~~~~~~~~~] E[gillJ,:i7LE';!bDiCitv (Resident S<Jrvey) Ref<JsedlPreær not to say Other African~American Hispanic or Latino Asian CaUCB5 ian 0% 20% 100% 40% 60% 80% Clt~' üt l):Jt.¡!lrl H~JI,!~"in~J N~~fjd~ 1..ft.f6bÎÞ · · · P~9~~ 40 · · · Additlon,:I! Ú0'-":Ogroph!(: &H'ìd ßühfjviQ~w Infon),atiol~ ~'.;~';,;:,~;:~:,;:.~"~~;,;;;:;;;;;"""._''''-'''''-''~.".,.,., 1:""",".."_,,,_._,,_~..,,,,mn'.'"""...""'.·m.'.'m,,:u'''''''''11 __.___.---Ji 5illJß)...34 Disabililv m<;r;ìdent SurveY) Clly () Dut)lin Housing I...Ù~e[b' P refer not to say 1% NO 94% If.?" 16 1';' PW~f¡- 4..~ Ar.fdlt((:rfl¡'¡!\ D'~rn08rtìohiç <'md ßenMi~1r~jl !nlwtr\ottft:¡1^¡ r1()""~i;;;" 5101' m. W;:Ð-:: I fee"I, ;hB 0"';"9;" tl1'~;;;;SI d~;",;riï;~;';~:~;~;;;'-""-ll """'''''',.,"":~,?,~~~.~~.~'~'~'m~:.:'::~~.:,~'~."'m.'.,.,.,._~~,~.,"".,.,.,.,_,~u""m",.".,."".,.",,",.,LI,,',"m,".J"""""U,,,,,"""'I",""''''"'''"'rvm,,''.'.""''"~'..m'""'_""1'1"" E.i!mrt,llliQ\!J>ªb.Q.]g.!JlçºrniLLRr~~lQJillt Survey) Don1 know Over $160,000 $140,001 to $160,000 $120,001 to $140,000 $100,001 to $120,000 $80,001 to $100,000 $80,001 to $80,000 $40,001 to $60,000 $20,001 to $40,000 $20,000 Or less 0'%, 10% 30% 20% r;:~8, Geogrnphíc LÚ03t!,~::ìdence -,-"'-","' Fk:.n,lrø 38 QHoaraDhìG LOGHtion of RC5jdem::n (Ro~-)¡dent Bl,!!'VeV'ì Undeterrnl.ned 13% ì West of San Rarron RIOa. 27% EaSt or TassaJara Road 14% Clly of ,t\,/t.)I:r\ HotJ~·'H~O Ni:!ü(1!$ Satw aen Dougherty and Taseajara Roads 14% SatIN een San Raroon and Dougherty Roads 33% t+W¥>7Ç · 40% · · Pau~~ 42 · · · ¡\dj(tiûtì¡',ll DC'mO~Jf(lph:(: and Beh::'(vi'Jrr;~1 !ntürn\8tion ,----.-.--".,,-.~---..-.'''-...--.-.-..........-'' ...."....--".,.---...-. ·"·'-"'11 :: 1;!" I¡, !hø CDlT1l'nét'úia! nn)PQrty oj' Ihf) Öl,l~ìinø5s !ea5ed or ()wned 1,.~m'_'" Fkwre 37 C()tr1m()mi~1 rOroDBrlv Le~¡g¿º-'pr (¡wnN! (Businasé\ Sur.\1êll Don~ know 4% . ~~Y'b" -', "'<;~' ~ ..... J,y!",,,,,¡¡,~ ¡'i!;'Yjijijjj;¡,;-' . :",:. [. ;:;~'~:';:~:~~~~';~~~ract;~;;'~~~yp(~~f y;~;:,,~,:"~:~:~;;;;.~u~"~~m~.----~~:"O~I':I_']'''1 .",,~,~~.~..."n~_'___",,''':':'''_¡.''''_____''''''''''''"''''"'''"'''"..,.._.,~_."""""""""_""""",,,,,.,...mm____ FiQure ~e TVPf¡ of Business (Busino;:{Ë:> Swvq.Yl Retaill Wholasale Professional seNces Construction Health care Restaurant! Food Sennces Automoti"", repair Real Estate High Tach Industrtall Manufacturtng Lei.ure! Hospitality Financial sarvíoes Education Car dealernhip other C,~ity ¡)f í)ubl:n H().u',¡r.~J N~ed:,~· 0% 10% 20% 30% L-t1~ .,t;. 40% p¡"gf-) 4~3 p,dcjaiQrwl D~:n:("irll"~¡phiv. ~lr"ld BBh<.!VIOr'illnf':'<'fY1';Hlon [~:~~~~:~~~.;"~m~~;'.;~~;;W~.'h~"';~·~·~~~';~~·';~';'::;r~~~';"'.~;~;~~.~):~';';~;,';~:':'~~":;""I:'~''''''''''''''''''''-.'"''''''''''''''~-'''-''J Elm!rü 3B Year Started (8usìness Survey} 1985 or before Between 1986 and 1990 Between 1991 and 1995 Between 1996 and ~OOO 2001 2002 2003 2004 2005 Donlt know C¡¡y(.)~~~;'~;['!~ N~~"~ 0% 30% 40% 10% 201;1/0 ~1Ç · · · Pag0 44 · · · (L.dl~itloi¡~1 Den"\oqr¡;H)hit ¡':¡l1d t}i.inaViOr8: lf1f'oHnt.1tlöh r:;'~~'L:~;~~i',~~~;;;:';::':~:"~I~';;;"";';"~"'~~';'~;';';:;'."·;:;·r',··~~,;,~';;';~~~m';~:;';;~~~'I':'~';"'L',""1,,,·"m."m, ''''''''''''''''·'''·''·'''·''·'''''''''''''-'''·'''·''11 ......._~ ,r-.'ìqur¡:) 40 Startinq Location of tho Business (Business Survey) Fremont Modesto San Leandro Danvllle San Ramon Dublin Othar Dont know Cirt Dr Dublin Hou~¡no Need~. 0% 20% 30% 50% 40% 10% 1f:1~'1Ç 60% Pag~ 45 l\dclitiOf"1QI Del1'\ogr;lphi~ \3nd Düh;:wk)r..~: Int~nn;::¡tiün i: I ':;:I;;I"I,,~';'~~';.nl~'~~~"'~';~'~:~'I"';::'~'~'~"~'::~';'.~.;',;:'~'~";'.;;',;;';;;;~'~:~~_;;~~m~~~~'~:;~~?'.""'"':"\"'\'J""":"""""""':'"" - ,.,-",.,-,~ ·'·'·'·"'·""··"'··""r '''",.....~'.,.,..".,,-,._'""''"'<_._.._....__... _.....,...*"~"",_......I F;Ol."e 41 ArI1iU,,1 Emplov.JÐ Growth Rate {Bus;ne.s $lJ.I:\œYJ 0",,20% 16% to 20% 11% t015% 6% to 10% 1%t05% Less than 0% 00n1 know Gi{y of D1.11)1:n HousilVJ N(.,II-)d~; 0% 0% 30% 60% 40% 50% 10% 20% 5D11Q 1S' · · · P;:¡q{~ 46 · Yl I ~ .I ¡ \ \, , -. GODBE RESEARCH Gain Insight · · ?Ino'> GODDE RESEARCH '''!IN,!,!_,!I9Jib..r!!l1~'!.arch.co,!!. 00 Stone Pine Road f1<111 Moon Bay, CA 9401 fI·1739 Phon" 650712.3137 Fax. 650712.3131 445 South Figueroa Street, Suite 2600 Los Angeles, CA 90071"1631 Phone. 213.624.8863 F¡¡x 213.624.8864 640 Grand AvetHJe-. Suite G (:¡¡rlsbad, CA 9200~2365 Phone 760.730.2941 Fa... 760.720.4706 ;Z-6b,Ç ApP8ndix fl.: Me.hodolc:gy APPENDIX A: METHODOLOGY · Research Objectives At the outset of this project, the City of Dublin and Godbe Research identified several research objectives for this study. Viewed broadly, the City was interested in using survey research to: · Determine future demand for different types of housing: · Gauge the need for selected housing services and programs: · Determine an affordable price range of housing In the City of Dublin; · Assess the number of home owners looking to sell their home in the future; and · Profile the demographic, attitudinal, and behavioral characteristics of adult residents in the City of Dublin. Survey Methodology Table 5 briefly outlines the methodology utilized in the survey. A representative sample of 400 adult residents in the City of Dublin and 101 businesses completed an interview in English. Based on 2000 censUs data, the sample was drawn from a total universe of 23,691 adult residents from the City of Dublin. Interviews were conducted from May 23 through June 16, 2005. Each resident interview typically lasted 12 minutes and business surveys averaged 10 minutes. Tahle 5 Methodoloav Technique Ii'delVÎelN Leti~th UnIverse Tetephone imerviewing În. English 10-12 minutes , 24.000'1' Adult residents in the City of Dublin, 1.000+ Businesses in the CITY of Dublin May 23 tnrou!::Ih June 16,2005 · Field Dates Sample Size 400 rea.idents, 101 BUI;lins3ssS Sample & Weighting Respondents were selected using random digit dialing (RDD), which randomly selects phone numbers from the active residential phone exchanges within the City of Dublin. Interviewers first asked potential respondents a series of questions, referred to as "Screeners: which were used to ensure that the person lived within the City and was at least 18 years old. The first screener was used to correct one of the inherent tendencies of the ROD method to over-sample older residents and women. ROD samples typically over-represent women and older residents because they are often more likely to be home in the early evening or on the weekend and are also more likely to answer the telephone. In order to correct this bias, interviewers asked to speak to the youngest adult male currently available in the household. If en adult male was not available at the time of the call, the interviewer asked to speak to the youngest adult female currently available. Once collected, the data were compared with 2003 population projection data to examine possible differences between the sample and the population of residents 18 years and older within the City on major demographic variables. After examining the demographic characteristics, the data ware waighted to accurately represent the adult population of City residents. · CIty ("it Di.JÖI:fI ¡:(e~k;lf):nt S(r\l(~Y Page A",1 ~~Jb 16"' ¡\p¡:,emh ^: :\ltethüdology · Understanding the "Margin of ErrQr" Because a survey typically Interviews a limited number of people who are part of a larger population group, by mare chance alone there will almost always be some differences between a sample and the population from which it was drawn, These differences are known as "Sampling error" and they are expected to occur regardless of how scientifically the sample has baen selected. The advantage of a scientific sample is that we are able to estimate the amount of sampling error that oGCurs. Sampling error is determined by four factors: the size of the population, the chosan sampla size, a confidence leval, and the disparsion of responses to a survey. The following table shows the possible sampling vanation that applies to a percentaga result reported from a probability type sample. If a sample of 400 adult residents in the City of Dublin is drawn from the estimated population of 23,691 adult residents, one can be 95 percent confident that the margin of error due to sampling will not vary, positively or negatively, by more than the indicated percentage points from the result that would have been obtained if the interviews had been conducted with all persons in the universe, Tabl" 6 Marqjn Qf E;rr(¡r. · Distribution ofResponse5 n 90%.1 10% SO%1,20% 70%.1 30% .60%/40'1, 50% I 50% tOOO 1,8:2% 2.43% 2.78% 2.97% 3,03%, 900 1.92% 2.58% 2.94% 3.14% 3.20C,/(I I 800 2.04% 2.72% 3,12% 3.34% 3.41% 790 2.19% 2.92% 3.34% 3.58% 3.65% GM 2.37% 3.16% 3,62% 3.87% 3.95% 500 2.60% 3.47% 3.97% 4.25% 4.34% 400 '2;92~o .'.... 4:45% 4.7$0/, ..} ··..i\i%OO. 9,~9?Æ, .. I 300 3.37% 4.50% 5.15% 5,51% 5.62% I 1100 4.14% 5.52% 6.32% 6.76% 6.90%.. "00 5.67% 7,82% 8.96% 9.58% 9,76% .50 a,31t111J 11.08% 12.69% 13.57% 13,64% As the table indicates, the maximum margin of error for all aggregate responses is between 2.92 and 4.86 percent for the survey, This means that for a given question with dichotomous response options (e.g., a yes/no question) answered by all 400 respondents, one can be 95 percent confident that the difference between the percentage breakdowns of the sample population and those of the total population is no greater than 4.86 percent. The percent margin of error epplies to both sides of the answer, so that for a question in which 50 percent of respondents said yes, one can be 95 percent confident that the actua.1 percent of the populetion that would say yes is between 45,14 percent and 54,86 percent. The actual margin of errOr for a given question in this survey depends on the distribution of the responses to the question. The 4.86 percent refers to dichotomous questions, such as yes/no questions, where opinions are evenly split In the sample with 50 percent of respondents saying yes and 50 percent saying. nO, If that same question were to receive a response in which 10 percent of respondents say yes and 90 percent say no, then the mergin of error would be no greater than 2.92 percent. As the number of respondents in e particular subgroup (e.g., gender) is smaller than the · Cit:.' 8f :"JI,Jblip ~,I.=slden\ Sllf\.'f,'Y P::¡9f? A-¿ ?~(> App~~t\l'i¡x t.,: M¡:-:.tiïodolc>çV number of total respondents, the margin of error essociated with estimating a given subgroup's response will be higher. Due to the high margin of error, Godbe Research cautions against generalizing the results for subgroups that are composed of 25 or fewer respondents. · Questionnaire Design Randornlzation ()f QU~~$liöns To avoid the problem of systematic position bias -, where the order In which a series of questions is asked systematically influenoes the responses that participants give .. various questions in this survey were randomized such that respondents were not oonsistently asked the questions in the same order. The series of items within Questions 2 and 8 of the resident survey and 8, 10, and 11 of the business survey were randomized for each interview. Coen-Ended Questions Open-ended questions are asked of respondents without providing them specific answers from which to choose. For this type of question, respondents are able to mention any Issue, topic, or general response relevant to the question without being constrained by a limited number of options. After deta collection was completed, Godbe Research examined the verbatim responses that were reoorded and created categories to best represent the responses cited by participants. Multiple RøsQlli1§!LQill!.§lio.J:!§ Some questions within the survey were presented as a multiple response format. For this type of question. each respondent is given the opportunity to select more than one response option. For this reason. the response percentages will typically sum to more than 100 and represent the percentage of Individuals that mentioned a particular response. · A Note on the Tables To present the data in the most acourate fashion, we display the results to the first decimal point in the tables and figures that present percentages. For the purposes of discussion, however. conventional rounding rulas are applied (Le., numbers that include 0.5 or higher are rounded to the next highast whole number and numbers that include OA or lower are rounded to tha next iowest whole number). Because of rounding, the reader may notice that percentages in the discussion may not sum to 100 percent. Moreover, the decimal numbers shown in pie charts may vary somewhat from the decimal numbers shown in the tables due to software requirements that pie oharts sum to exactly 100 percent. Thesa disparities are confined to the first decimal piece. To display information relevant to a particular anelysis in the most efficient manner possible, the sizing of table columns and fonts very to fit the analytical needs. · City cA ~\Jt)(ln P~)~,h::)ent SUtv-t.<y p(~go /.1...:.1 · · · ~?q;"C ^vpençli¡.: ;:Y 1 (1!:)ine t;.;i'!:=).I)lt;\ APPENDIX B: TOPI.INE RESULTS Godbe Research June 2005 Toplines Dublin Housing Needs Survey (Residential) Hello, my name is and I'm calling on behalf of GRA, a public opinion research firm. We're conducting a survey concerning some important issues in the City of Dublin and we would like to get your opinions. This should just take a few minutes of your time. (IF NEEDED:) This is a study about issues of importance in the City of Dublin - it is a survey only and I am not selling anything. (IFTHE INDIVIDUAL INDICATES THAT THEY ARE AN EMPLOYEE OFTHE CITY, AN APPOINTED OFFICIAL, OR A COUNCIL MEMBER, THANK THEM FOR THEIR TIME, POLITELY EXPLAIN THAT THE FOCUS OF THIS SURVEY IS ON THE PUBLIC'S PERCEPTION OF CITY SERVICES, AND TERMINATE THE INTERVIEW.) We are trying to obtain a representative cross-section of respondents from within the City of Dublin in terms of their gender and age. For statistical reasons, I would like to speak to the youngest adult male currently at home that is at least 18 years of age. (Or youngest female depending on statistics of previous completed interviews) (IF THERE IS NO MALE/FEMALE AT LEAST 18 AVAILABLE, THEN ASK:) Ok, then I'd like to speak to the youngest adult female currently at home that is at least 18 years of age. (IF THERE IS NO MALE/FEMALE AT LEAST 18 AVAILABLE, THEN ASK FOR CALLBACK TIME) [PLEASE EXPLAIN IF AN OLDER RESPONDENT/FEMALE ASKS WHY THEY ARE NOT INVITED TO PARTICIPATE IN THE SURVEY - THIS IS BECAUSE THE SURVEY RESULTS ARE MEANT TO BE REPRESENTATIVE OF THE ENTIRE ADULT POPULATION OF THE CITY OF DUBLIN AND CURRENTLY WE HAVE COMPLETED ENOUGH SURVEYS WITH RESIDENTS SHARING YOUR DEMOGRAPHIC CHARACTERISTICS - THANK YOU FOR YOUR TIME] [IF ANY INDIVIDUAL INQUIRE ABOUT ADDITIONAL INFORMATION REGARDING ANY OF THE PROGRAMS OR SERVICES MENTIONED IN THIS SURVEY, PLEASE DIRECT THE PERSON TO CALL THE CITY'S PLANNING DEPARTMENT AT 925 833 6610] City ~,:f DUt}!lr'i Survü}" PoIgc ¡-). 1 - !iuUl:J "7,> Il.pp()n(ix L: TOpilì'lê Rqst.Jlts i. First I need to ask if you live in Dublin with a zip code of 94568? e Yes ------------------------------------------------- 1 00% No ___________,"_______________________________m_______ 0% Don't know ------------------------------,------------ 0% [IF QI=2 OR 3, STATE THAT THIS IS A SURVEY CONCERNING THE RESIDENTS OF DUBLIN ONLY AND THANK THEM FOR THEIR TIME] 1. How many years have you lived at your current residence? Less than one year m__m___mmmmm__ 20% One to three years_____,m______m__mmm 31 % Four to nine year,s __mmm________"__m____ 25% Ten to fifteen years--m-------------------------9% Sixteen to twenty years---m-----,----------m5% Twenty-one to Twenty-five years ------------3% More than twenty-five years m__m_m_m___ 7% Don't know ----------------------------------------- 0% 2, Now I'm going to read a list of issues currently facing the City of Dublin. For each one, please tell me how important you feel that issue is to you. Here's the (firsVnext) one: (READ ITEM FIRST AND ASK): Do you feel this issue is extremely important, very important, s.omewhat important, or not at all important? . RANDOMIZE EX!. !!nJh (DON'T Very Swt. Not at ell READ) ImD. !J:!u¡. !.mI;t. I2KlJiA A. Reducing traffic congestion on local roads ______________mm________ 31 % ---- 35% ----25% m_ 8% ------0% B. Improving the quality of education 52%m-32% ----10% ---- 4% mm3% C. Providing affordable housing m_m 23%----32% ----34% m 11%-m--1% D, Controlling growth and development24% -- 38% ----31 % ---- 8% "m--O% E, Preventing crime---m----------------- 48% m_ 36% ----13% ---- 3% m---1 % F. Increasing the availability of housing11 % -- 24% --"-40% m 25%m---1% G. Maintaining fire protection services 39% _m 45% ----14% ---- 2% mm1 % H. Increasing the number of housing programs and services to residents--mm-mm--mmmm-, 10% ---- 24% m-46% m 16%------5% . CH.'{ üt Dubllrt Sur'\l~Y Pç¡g¡~ B-2 ~1~ '7 ç I'.PPf1r\clix r·, ì úp!tr¡ü' F~c~tll[5 · The next series of questions will be about housing issues within Dublin. We'd first like to know a little about your specific housing situation and then talk about your future needs. 3. Do you currently rent or own your place of residence in Dublin? Rent ________nn_nn_n___________nnnnn______ 30% Own nn_n__________nnnn_nn_____n_nn___n 69% Don't know __________nnn___n_________n____nn1 % 4. And what type of residence do you [PIPE IN RESPONSE FROM Q3: rent/own]? Apartmentnnn----nn--------------n-nn----- 19% Condo/townhouse m_mn__m________mnn 17% Single-family resldence-n-mm------nm-- 62% Duplexes/triplexes or duets _____nnm_______2% Don't knownn_nn_nn_,___________n__n__n____1 % IF Q3 = 1 ASK 5A IF Q3 = 2 ASK 5B SA. Are you currently looking into buying a home in Dublin or planning to in the next year? · Yes _n_nnn__nn_______n____nn___n______n_ 26% NO____________n_n___nn__n_________________n___ 69% Don't know _________nnnnn______n_n_n________4 % 58. Are you currently looking into selling your home and buying a new one within the next year? Yes ________m_n_n_nn___'______n____nnn____1 0% NOnn____________________n_n___n_______nn_n__ 87% Don 'j know _______nnnnmnnn_________n___-n 3% 5C. Are you currently looking into buying a new home in Dublin, or outside the City? Yes, in Dublin _______mmmm_____m_____n 40% No, specify area m__mmm__________m_____ 48% Don't know n___________nnn___n____________n_ 12% · City (.:of DIJb1;n S~JrV'''''ï P;'~P(;! 8<', Appendix 8: ropiu'lf¡ n€sul~: 5D. What is your primary reason for moving outside the City of Dublin? (OPEN END. DO NOT READ RESPONSES) Work n____'__,__~_____~_____U_U___"__nn___nn 16% School _..__._______~__n~____~_u___"_nn__n____n 8 % Too expensive in Dublin/affordability-m--12% Other, specify ____m___m_mm_..____________ 65% Don't know ___n___nn___nn__n____n_n______""~O% 6. What type of house do you intend to purchase? Condoltownhouse _m__mnm_m_______~___ 35% Single-family home mmmmmmnnm___ 61 % Duplexe/triplex or duetm----mm-m-mn---1 % Don't know ___n___nn__n___nnnnnnn_n._~__ 3% 7. What price range of [PIPE RESPONSE FROM Q6]s do you feel is affordable in DUblin? Under $200,000 mmmnnnnmmm________O% $200,000 to $300,000 m___mmm___mm1 0% $300,001 to $400,000 m_mmm____m____21% $400,001 to $500,000 ____m_m_mmmm21% $500,001 to $600,000 m_.__._________m__n 20% $600,001 to $700,000 n___mnm_______~_____6% $700 001 to $800 000 _m_m_m_m___'._____ 7% " . $800,001 to $900,000 __mm__m_m_mm__2% $900,000 to $1 ,000,000m-----mnm----m-0% Over $1 ,000,000 _~_______~~_umm___m___m_2% Don't know ___________________________~____nn___ 10% ~~.'.~,~ CiTY ~·A I)l)t¡llt1 f:'iUrvc~y 9!óbiÇ' · · · Pa~)(4 n-4 · · · t:;'1 ao '1 ~ i\pp'!:rl~jl:< ß: TopHne Ré:';'Wlt~¡ 8. Next, I'm going to go through a number of various housing programs and services provided by the City of Dublin or that could potentially be available to you as a resident in the future. Please tell me if you feel the program or service is extremely important, very important, somewhat important, or not at all important. Here's the first/next one (READ ITEM FIRST AND ASK): Do you feel this program or service is extremely important, very important, somewhat important, or not at all important? RANDOMIZE (DON'T Swt. Not at aU READ) l.DlQ. 1!Jm, J2.K/I'o!A Ex'!. linQ, Very J.n:Ii;h A. Affordable housing for low- income families _mm_m__nm____15%nn30% ----39% m 17%-m--0% B. Financial assistance for first-time homebuyers m__________mmm_m 22%--,- 36% m-28% --- 13%------1 % C. Assistance in finding potential shared living partners __nm_mm_ 3%nm- 7% --m39% --- 48%------3% D. Senior housing nmmn_'_____________ 20%m-34% -m35% --·11%------1% E. Community services such as medical facilities and day care services within your specific neighborhood--nmm-----m------- 21 % ---- 37% -m29% .-- 13%---mO% F, Home repair loans for low-income homeowners ______um_mm_nn____ 8%----- 30% -m44% --- 18%------1 % G. Access to legal resources for victims of housing discrimination ___mm_ 11 % nn 27% -m38% .-- 23%m---1 % H. Emergency shelters and transitional housing for homeless 9%----- 21 % ----42% _n 28%------0% l. Assistance with development of second units mnnmmnnmmm_ 2%--m-7% -----36% m 42%---n 14% h~W·!'B·,5 Cil'! f.)i Dut)hrl StJrV~)y .\µp~n(t¡;x" !), T~,lplille R~5Iult$ ONLY ASK 09 FOR EACH ITEM IN oa THAT WAS ANSWERED AS EXTREMELY OR VERY IMPORTANT (OaA-J =, OR 2) AFFORDABLE HOUSING - ASK 09A IF QBA=1 or 2 09A. In terms of affordable housina programs and services within Dublin, please tell me whether or not you feel these specific offerings are needed. Here's the first/next one RANDOMIZE ~ ð!Q Q.I:S Access to information on how to qualify for affordable rental housing----m--------m-m------m-- 90% ~--9% ----1 % Access to Information on how to qualify for affordable housing for ownership _m_m______~_mm 94% --- 5% ----0% Access to Information regarding the availability Of affordable housing throughout Dublin,-------m-- 94% --- 6% ----1 % Greater variety in the types of affordable housing available in Dublin ______m___m_m___________ 83% --16% m 1 % FIRST TIME HOME BUYING - ASK Q9B IF 08Boo' or 2 09B. In terms of first time home buvina programs and services within Dublin, please tell me whether or not you feel these specific offerings are needed. Here's the first/next one RANDOMIZE Yes No QK Classes offered by the City of Dublin to cover the basics in home buying m_m________________ 76% -- 24% ---1 % Programs that give preference to Dublin residents that are buying homes for the first timem--m------- 81 % --18% m 1 % Access to a network of City-approved preferred lenders for down payment, mortgage, and credit assistance ___~_______mm__mm__n________76% --23% m 1 % Information on how to qualify for first time home buying assistance ____mmmmmm____m____ 93% m 7% _m 1 % City of U:...¡b¡¡n ihJrv8Y lPDUb 1G: · · · Pag() B-·f\ · · · ApP0!n¡;hx E~ T0Dli~\~·,~ nCSU~~ (p1~¡Ç SHARED LIVING - ASK 09C IF 08C"'1 or 2 0ge. In terms of shared living programs and services within Dublin, please tell me whether or not you feel these specific offerings are needed, Here's the first/next one RANDOMIZE ~ No QlS A City managed networking service for Dublin residents looking for shared living arrangements ~_"m_mmm_m________mmmm___"___ 81 % --17% ---2% Requirement that specifies a maximum income level to qualify for shared living arrangements __m____m 62% -- 36% ---2% SENIOR HOUSING - ASK 09D IF 080",1 or 2 09D. In terms of senior housina programs and services within Dublin, please tell me whether or not you feel these specific offerings are needed. Here's the first/next one RANDOMIZE ~ J'.jQ Q.IS Assisted rental living developments _m_______m_______ 81 % --14% ---4% Assisted ownership living developmentsm---m-m-- 75% --19% ---6% A Rossmoor type senior community that provides amenities such as meeting and activity rooms, a full-service library, educational and entertainment programs, and clubs m__m_____..____~~mm_m_______ 87% --12% -"-1 % Rental senior housing for independent seniorsm---- 94% ---4% ----2% COMMUNITY SERVICES - ASK 09E IF 08E",1 or 2 09E. In terms of ,Ç,Qillmunity services within Dublin, please tell me whether or not you feel these specific offerings are needed. Here's the first/next one RANDOMIZE O'ty ç¡f D\.Jbli¡~ SiJt\l~:]y ~ No DK Availability of day care facilities in your neighborhood __,__m__mmm________~~______mm_m__ 83% --15% --"2% Availability of medical facilities in your neighborhoodmmm----"-m----m--------------- 78% -- 21 % m1 % P¡"¡~j';·) (3-";- ,~ppf:miix ß: Topline R'0t)ult5 HOME REPAIR SERVICES - ASK Q9F IF Q8F=1 or 2 Q9F. In terms of home repair programs and services for low income homeowners within Dublin, please tell me whether or not you feel these specific offerings are needed. Here's the first/next one RANDOMIZE Yes No .Q..K Providing loans for major repairs such as roofs, electrical,and heating _nm___m_mmmmnm_m_~ 92% m8% m-O% Providing loans for minor repairs such as cabinetry, painting, and carpeting ______,___________mm______m__ 55% n 44 % m 1 % Providing loans for accessibility needs such as wheelchair ramps and railings mm________________m_ 90% m 9% m-1 % Access to a City managed network of preferred contractorsmnm-m----m-mmmm-----n--m------- 73% -- 26% ---1 % ASSISTANCE WITH DEVELOPMENT OF SECOND UNITS- ASK Q911F Q81=1 or 2 Q91. In terms of programs and selìlices for the assistance with develooment of second units within Dublin, please tell me whether or not you feel these specific offerings are needed. Here's the first/next one RANDOMIZE Yes No QK Access to a City managed network of preferred contraclors_mm______m_____,,____,__mnmmnmmn 81 % --17% m3% Rebates for low-income homeowners ___mmmmm 74% n26% mO% Technical assistance in the planning of second units79% -- 21 % ---0% 10. Are there any housing-related programs or services that you currently need or may need in the future that were not previously mentioned? (OPEN-ENDED) ~'~,.~.-~-- Cily ("If Ç)¡;b!În E\¡¡rvox' {"2tb 1:; · · · hj~WB-fi · · · I¡¡ ~Irb 1 G" Appen(lix ß: 'Topljne ii£j~Ut~1; Now for some background questions for statistical and comparison purposes. 11. Gender (DO NOT ASK) Male __n__n__________~_______m____mn________n_n___ 53% Female __________nnm__n__________nnnnn____n_n_ 47% 12. Now I am going to read some age groups. Please stop me when I reach the group that best describes your age. Under 18 ___n_n_n_nn_nn_______nn_n___n_______1 % 18 to 29 ________n_nn_n_nnn__________n_n___nn_ 24% 30 to 39 n______n________nnn_n_nn____n____nnn 29% 40 to 49 ___nn_nn__nn_______n_n_n___n________n 23% 50 to 64 ._____nn__nnnn___.n____nnnnn________ 16% 65 and over ____nnn__n_n__________n__n_nnn__~~ 6% Refu sed _______n_n_n_n__n_____.,,__n________n_____ 2% 13. Are you a member of any of the following ethnic groups? (ALLOW FOR MULTIPLE RESPONSES) Hispanic or Latino-mm-m-,-----m--m-m-------- 9% Asian nn___n____:____nnn_nnnn____~n_n__nnn·__15% African-American m__________mnmm_______nmn_ 3% Caucasian n_n_nn_n__.____n~un___n__n________n__ 61 % Other __________n____n_nn__n_______nnn___nn_______ 1 % Refused/Prefer not to say _m___m____mnmmm 1 0% 14. Do you have a disability? Yes ____n_______u______nn_n____nn______________n.____ 5% No n____nnnn.n___n____nnn_nnnn._n____nn_n__ 94% Prefer not to say/refused __m_mmn__nmm__m 1 % 15. Now I am going to read some income categories. Please stop me when I reach the category that best describes your total household income. $20,000 or less_____mmm_mmm._____nm____m2% $20,001 to $40,000 _________mm___m________mnn 8% $40,001 to $60,000 _mmmn______mm__nn_~m 10% $60,001 to $80,000 ____mmnnnmm_____mnm14% $80,001 to $1 OO,OOO,--------mnm----m---~---m 17% $100,001 to $120,000----m-m--mn--------mm 12% $120,001 to $140,000 ___________mmmnm_____m 7% $140,001 to $160,000 nnnmm______m______m___ 2% Over $160,000 ____m_______m_nnm________mnm 10% Don't know n___________________~_nn__n__n________n_ 18% Ci~y c.~f ¡)lJt)III'1 Survey P::'lq~ F-(¡ Apoondl);: 13' Topiinö Reßultf: 16. Do you live east or west of Dougherty (DOH-ER~TEE) Road? East _uu___u___________ ---------- ------------------- 32% West---n__._________________u_.uuu______________ 61 % Don't know/refused __________m...__m_mm____7% 17. Do you live east or west of Tassajara (TASSA-HARA) Road? East ,._____.______u__________________________________ 46% W est ______________________~______________u__________ 45% Don't know/refused mm____m____mm______m9% 18. Do you live east or west of San Ramon (RAH-MOAN) Road? East ------------------------------------------------,- 53% West ___u__u___________________________________n___ 41 % Don't know/refused ____m___mm_m____mm__ 7% (ø~ ,;" · · · City· \)f ()~wl:fI S~.Jrv€'v p¡:,¡qf' H-1U · · · ,\pwmJix ß: ìoplin~~ R:(.)~~ujU: 19. What city do you work in? (OPEN-ENDED) Alameda _________u_u_uuuu_________uum_______u 1 % Berkeley __u_uu______u___uu___uu,____u_uuu·__1 % Castro Valley .________m_______________m___mu____ 0% Danville __um_________uuun_u_u____u___uu______1 % Du blin __u_uu_____un._______uu__n_u____uuu_u 16% Emeryville ______uuu__u_u___________u_uu_________1 % Fremont _,___,____________.____n'_____un______________ 4 % Hayward __________uuu____u_______u__uu_________n 3% Livermore n__________u__n__nn_nn_________nn.___ 5% Mi lpitas_n_n_______n_________n___n_n__'___.nnnn_ 0% Mountain View ___nm___m________nn______________ 0% Oakland-----n--n-----nn-------------n-------------- 5 % Palo Alto _____________n___nn_n______u___m_______n 0% Pleasanton ____________n_u____nnn______nnn_n__ 12% Redwood City ___m______m_______________...m_____ 0% Richmond nnn__n___________n_nn_n_______________ 1 % San Francisco-nn-n--------u----nnn----u-n--n 6% San Jose ______nnn_nn_____.______un__________u__ 3% San Leandro--uuu-n-n---n-n------u-m------u-1 % San Mateo n.n__________n__nn_n_._____nnn_n___1 % San Rafaelnn__nn______u_________n_n__n___n____ 0% San Ramon __n____n____n__nn______un___n_____n 8% Santa Clara _________n___n___nnn_____nnunn____1 % Union City n_nn_______uu_n_u____n________n___n_1 % Wain ut Creek ___________unn_n__nn________nnnn 2% Not Employed ____m___________________m___m_____19% Other, specify ____n______.__________...______m______ 8% Prefer not to say/refused ______________m__.__...'__ 3% Ciiy'd DtJrMI S'Jrve-y (p~OOíÇ t=Jat)-80-11 lJi.l1f6 '7;- Ap~)e-I')(r:l~ c: To¡,:,li'1('.· Rí,'3Uftf) 20. What is you primary mode of transportation? (READ RESPONSES) · Car ----------------------------------------------------- 88% Carpool -------------------------------------------------1 % Rail/BART ---------------------------------------------- 6% Bus ------------------------------------------------------- 1. % Shuttle -------------------------------------------------- 0% Bicycling ------------------------------------------------1 % Other, specify ___mm_______mm___________m__m2% Prefer not to say/refused _________mm____________ 2% 21. How frequently do you access Dublin's City website? (READ RESPONSES) Everyday -----------------------------------------------1 % 4 to 6 times per week __mm_________um_m__m 1 % 2 to 3 times per week ______m_________________m__ 2% Once a week ---------------------------,-------------- 2% 2 to 3 times per week __m_m__m_________________3% Once a month -----------------------------------,---- 15% Less than once a monthm-mm---m-m-m---32% Never --------------------------------------------------- 40% Do not have an internet connection ----mm---2% Prefer not to say/refused m_m_m_m__m_______ 2% · 22. If you were looking for general housing information in Dublin, what are you likely to do first? (READ RESPONSES) RANDOMIZE Surf the internet for information---m-mmm-- 41 % Look in the local newspaper o___________mmm 15% Talk to friends, family, or colleagues -----------13% Talk to a realtor or broker m__m_mm___o______ 24% Call the Dublin City officesm-m--m--m---m--2% Other, specify ____mm__m_mo_______,_______mm 2% Prefer not to say/ refused _____u___mm__mm__4% IF Q22=1 CONTINUE, ELSE END · City of ~)ubhn Surv(~y Pa91') 0-1:!. · · · ApPQri~¡X ~y Toplim; ;":-e~uth' ~1fb 1( 23. What specific websites would you go to obtain general housing information? (DO NOTE READ RESPONSI;S. ALLOW FOR MULTIPLE RESPONSES) RANDOMIZE City of Dublin website _____n___m________nnnm 15% Coldwell Banker ___nm______m____m____~_________ 2% Craigslist _nn____~_n_nn_____n_n____nn__nn____~ 6% Homes.com mnn_nn__________n____n______________ 2% LendingTree.com nm_m______mmm________m_1 % Local realtor/broker site ____m___nmm_~~nm__6% MLS.com (Multiple Listing SelVice)---m---~~---5% Prudential _n_'__~______n_________n___m_n___n___'_ 2% Realtor.com-n-nn---nn--n-n--n---------n--nn 16% Yahoo! __n_n_nnn__________n___nnn______nnnn 11 % Other, specify ____mn____________nm______________ 39% Prefer not to say/refused ____________m___________ 19% City ~t Dul'J!tn SLJrv~:;-y Thanks very much for your time and input! p~~~(~ [!.~ 1 J /A oö 1Ç fwpeMix E~· TQplim' r~ì;~f,¡l.llt; Godbe Research June 2005 Topllnes · Dublin Housing Needs Survey (Businesses) (n:101) IF EMPLOYEE COUNT IS 30 OR LESS ASK: Hello, may I speak with [OWNER NAME IF LISTED OR '1he owner of [BUSINESS NAME]? My name is and I'm calling on behalf of GRA, a public opinion research firm. We're conducting a survey concerning some important issues in the City of Dublin and we would like to get your opinions. This should just take a few minutes of your time. (IF NEEDED:) This is a study about issues of importance in the City of Dublin - it is a survey only and I am JJQ1 selling anything. IF EMPLOYEE COUNT IS 31 OR MORE ASK: Hello, my name is and I'm calling on behalf of GRA, a public opinion research firm. We're conducting a survey concerning some important issues in the City of Dublin and we would like speak with the person in charge of human resources within your organization? ONCE APPROPRIATE INDIVIDUAL IS ON THE LINE, REPEAT INTRO AND BEGIN SURVEY, IF PERSON CANNOT TAKE SURVEY AT THIS MOMENT BUT IS WILLING TO TAKE IT AT A MORE APPROPRIATE TIME, RECORD NAME AND NUMBER AND SCHEDULE CALLBACK. · CONV~NT10NAL ROUNDING RULES (.5 OR ABOVE IS ROUNDEO UP TO THE NEXT WHOLE NUMBER, AND .4 OR BELOW IS ROUNDED DOWN TO THE PREVIOUS NUMBER) APPLY TO THE PERCENTAGES ON THE FOLLOWING PAGES. AS A RESULT, THE PERCENTAGES BELOW MAY ~'?!.~,?O UP TO 100 PERCENT. · - . CiTY ('It' Dublin Survey p,jq~J 0-14 ,." · · · úlf'Õ7Ç l~pD\:.'n~¡i)' F T."JpltM hüsuhs The City of Dublin is interested in learning more about your business and any employees you may have. We would like to get your feedback on a number of current and potential City-sponsored programs and services that may be of benefit to you and your staff. I'd like to begin by asking you a few questions about your employee base. 1. First, how many employees work at your business' Dublin location? None! don't have any employees m---------14% SKIP TO Q1 0 Less than 5 employees ___n_____m____m____ 40% 5 to 9 employees _m__·m_m_________m·m___ 25% 10 to 19 employees------··-----m-m---------- 10% 20 to 29 employees--------------m-m-----·---·-2% 30 to 39 employeesm---m------m-------------·3% Over 40 employees-------m----------m---------6% Don't know! refused ___________m_________mm__1 % SKI P TO Q1 0 2. As your best guess, what percent of your employees own a home? (nooS6) 0% __________n_u__________________n__·_______.______ 19% 1 % to 25% _________._n____________________________ 26% 26% to 50%_m_____mm___________m________m 17% 51 % to 75%______mm_____m______m_m_mm 12% 76% to 99%----------------------------n------------ 9% 1 00% ____________________n________________,_________ 16% Don't know ----------------·--------------------------1 % 3. What percent of your employees live within Dublin? (nooS6) 0% n___________________n_n_________________________ 49% 1 % to 25% ________________m______________________ 35% 26% to 50%----------------·--n---------n----------7% 51 % to 75%-n-------------n------·-----------------6% 76% to 99%_________________n________nn___________2% 100% ________________nn______________n______________O% Don't know ____._____n_______________________________1 % 4. What, would you say, is the average age of your employees? (nooS6) is to 29 ______________._____________n___u______n__ 29% 30 to 39 --------------------------------------------- 31 % 40 to 49 ________________________________________n___ 27% 50 to 59 _____________________________________n______ 12% 60 to 64 __________n____._____n_______________n______1 % 65 and older ___n___________n_________n____________O% Don't know ________________________________________·__0% City C¡f ~)lJb!tr1 bl.,H'V~Y P¡:J~11,~ ß-1f; 101ft) .,ç Appf:HlCh~ F..~', T or.!\in~ Rø~)l1!U; · IF Q3 = 1 OR 7 SKIP TO Q8 ELSE CONTINUE 5. For the employees that live outside Dublin, what is the average distance they commute to work? (IF NEEDED: This is the number of miles for just one leg of their commute) (n=43) Less than 10 milesmmm-mm-----------m-16% 10 to 25 miles mnmmm_nmm____n________ 49% 26 to 50 miles mmmm___mmmm__________ 33% Over 50 miles ____________nn__m_n___nn___n__,O% Don't know _n____'________________unnn_n________ 2% 6, For the employees that live outside Dublin, what is their primary mode of transportation? (n=43) Car _____n__n______nn______mn_nn_________________ 88 % Carpool ________u_n_nn__n_n_mn___n___nn____._ 5% Rail/BART u_______n_n_________m___n_n__._..______ 2% Bus-------------------------------------------------------OQ/Q Shuttle n___nnn__________________,________n___nn_n 0% Bicycling _n___n_____n___nn_n_n____________________ 0% Other, please specify-mm--mnmmmmm--- 2% Prefer not to say/ refused mnmmmmm______2% · 7. For the employees that live outside Dublin, what do you feel would motivate them to move to within Dublin? (OPEN-END) (n=43) Lower housing costs nnmm_mm______________ 72% Don't know/other mmnmm______m_m_mm._ 16% Lower cost of living ________________m_mm__mn 7% Other _,________,___________________________nnn___n___ 5% · Clty-ü( Uuì>llrj ';:':'\Jt\Ií\'/ "'-~~- f--'tJ!~e B-1« · · · 1/Þb1Ç A:.JPCMix b: TQplii\~ r1'AßtJ!t$ 8. Now I'm going to read a list of different types of housing"that exist or may exist in the City of Dublin in the future. Please tell me if you feel the housing type is extremely important, very important, somewhat important, or not at all important to the employees of your company for either their first time home buy or a potential upgrade or move to the City of Dublin. Here's the first'next one (READ ITEM FIRST AND ASK): Do you feel this housing type is extremely important, very important, somewhat important, or not at all important? (n",86) RANDOMIZE (DON'T Ext. Very Swt. Not pi all READ) Jmg. !!1m. \Dm. \Dm. QK/!'!A A. Single family homes _______m______n 15%n-,43% m-28% --- 14%m---O% B. Apartments-m---m--------n------mn 6%----- 28%----35% --- 31 %------0% C. Townhouses/condos-------nm------- 7%--- 35% ----40% n_ 19%------0% D. Duplexes/triplexes or duets __mn___ 6%----- 22% ----42% --- 26%------4% City (.)f D~Jt)lm ~i\Jrv(~'y" p'-"(.'V B"17 1ì6/) 7~ APpêtlCI;i\!:> Topllnø HQ~U!t8. 9. What price range of housing do you feel is affordable for your averaae employee? (n"'86) . Under $200,000 ---------------------------------- 22% $200,000 to $300,000mmm---------m------ 35% $300,001 to $400 , OOO---_-um__--------------- 23% $400,001 to $500,000---m-m-------------m---8% $500,001 to $600,000---m------------mmn---5% $600,001 to $700,000-----------------------------2% $700,001 to $800,000m--------------------------0% $800,001 to $900,000 mn-_'_____________________ 0% $900001 to $1 000000 ____________m___m_____O% , " Over $1 000 000 _________mm____________m_m_1 % , , Don't know ________________________________________n_ 4% 10, Next, I'm going to go through a number of various housing programs and services provided by the City of Dublin or that could potentially be available to [IF Q1 ",1 OR 8, READ "you" ELSE READ "your employees"] in the future. Please tell me if you feel the program or service is extremely important, very important, somewhat important, or not at ali important. Here's the first/next one (READ ITEM FIRST AND ASK): Do you feel this program or service is extremely important, very important, somewhat important, or not . at all important? RANDOMIZE Ext. ImQ. (DON'T Very Swt. Not at all READ) J.m/2. J.m/2. ImQ. DKlNA A. Affordable housing for low- income families _____________m______ 15% ---- 34% ----30% m 20%m---2% B. Financial assistance for first-time homebuyers ------------------m-----19%m-46%----22% ---12%------2% C. Assistance in finding potential shared living arrangements _____m 4%-----13% ----44% --- 33%---m 7% D. Senior housing -------m---------------13%----31% ----23% m 32%------2% E. Community services such as medical facilities and day care services within your specific neighborhoodmmm---mmu--m 18%----48%----25% _m 7% ---m3% F. Home repair loans m___n___mnmm 8% --,--19% ----40% --- 31 %------3% G. Services and assistance to victims of housing discrimination m--------9%-m-25% ----25% --- 38%------4% H. Emergency shelters and transitional housing for homeless 8%-m-17% ----32% --- 40%------4% I. Financial assistance with development of second units-------m-----m-m-- 3%-----17% ,---32% m 38%--m 11 % . Gjty 01 !)unlll:""¡ S"lfV'lty r,J,~g~ R.1 e . . e Î?i1Q '1~ AppHncJl)~ ~J' Topline ¡:h~!;il,J¡t1 11. Now I'm going to read descriptions of two commercial services. For each one, please tell me how important you feel that service is to your business. Hers's the (first/next) one: (READ ITEM FIRST AND ASK): Do you feel this issue is extremely important, very important, somewhat important, or not at all important? RANDOMIZE (DON'T Swt. Not at all READ) Jnm. !mQ. MiliA Ext. !mQ. Very !J!:m, A. Greater avaiiability of business supply retailers such as Office Depot and Staples in Dublin ------- 5%---14% ----41 % m 41 %----0% B. A shuttle service within Dublin to transport employees to and from work---------------"-"mm------- 9%--- 25% ----28% -"- 39%----0% Now for some background questions for statistical and comparison purposes. 12,Is the commercial property of the business leased or owned? Own---------------""----------------------"---------- 21 % Lease-----------------------------------------"--m- 75% Don't know ------------------"------------------------4% 13. How would you characterize the type of your business? Automotive repair ______________________"_________5% Car dealership m________m___m___m_________m2% Construction "__________________________u____________ 9 % Education ___u____________m________________________ 2% Financial services ________________"mm__mm_2% Health care _____________________________u___________6% High Tech ________________________________u__________4 % Industrial/ Manufacturing ______m________m___3% Leisure/ Hospitality ________________________________2% Professional services _______________u__________ 15% Restaurant) Food Services __________m__m____5% Real Estate ________________________u____________,__,4 % Retail! Wholesale mm____________""____________ 31% Other __________"____U____________n_________________ 10% City ¡;¡t ï)lJt.J!!r\ ::.ì:.!~V81 Po.(.Je [~\·'19 Appendix 8: Topline H05U!~3 14. In what year did Ihe company start doing business? 2005 __n______n_______________________nn____nn_n_ 2% 2004 nn_n____n_n_n__n_______n_n___________nn_ 9% 2003 _____n_____n_n_nn_n__n_n_n___n___________ 4% 2002 ___,_______n____n___.._n____nn____nn________4 % 2001 _nnnn__________________u____nn___n_nnnn1 % Between 1996 and 2000 --mm---------------14% Between 1991 and 1995 _________mm_____m 13% Between 1986 and 1990 ________________nn___ 11 % 1985 or before ___________________m_______~nnn 35% Don'l know ,___________n____________n________nn___ 8% 15. Did the business start in Dublin, or another location? Dublin _n_nn_nn_______n_________,___uu______n 49% San Ramon n____n____n___n_nn_________.._______3% Danville __________n__n_nnn____nn_______n_n____4 % San Leandro--n------,--n-----------n-n----n---- 2% Modesto n__nnn_________._____________u__n_______ 2% Frem ont __n___n__n_n_n__________________n_nnn_ 2% Other _nn_n__n_n___n__n_nnn_n____n________ 32% Don't know _...._nn_n_n_nn_____n_n_nnn_'__,7% SKIP TO 017 IF 01 =1 OR 8. ELSE CONTINUE 16. Whal has been your annual employee growth rate over Ihe past 5 years? Less than O%_________________________m_____m__ 13% 0% _nnnnn_n__n_n___n___n_n__nn___Cu_..n 36% 1 % to 5% _n_nn_____nnn__________________nnn 21 % 6% to 1 0% nn___n_nn__nn__n___________________ 9% 11 % to 15%n___________n_____________,____u___n__4% 16% to 20%_n_____________,_,________________nn___0% Over 20% _n_n__n___n________n_n__________nn 12% Don't know ____nnn_n_nn_n___________________n_ 6% 7 <1U{) 15 · · · City ("If Dw;.llfl Survey Poqe f~,,¿() · · · AppÐndix ¡::~: Top[in() Rf)$ul\s 17_ Is your business located east or west of Dougherty Road? Eastnnnm_mm_____m____mmmm__________18% (CONTINUE) West n_______mmnnmmnm__.___mnm__m 70% (GO TO Q19) Don't know mm______n__nm____mm____mm 12% (END) 18. 15 your business located east or west of Tassajara Road? Eastnnmnn_nn____.___n_nm____nn.nnn_n 28% (END) West _nn_nnnn________________nnn___nn____n 56% (EN D) Don't know mm_______________nmmnnmn___17% (END) 19. Is your business located east or west of San Ramon Road? East_mmn__n_________n____n__n_n__nn'_.____ 59% West __n_n_____n__._____n_nnnnnnnn_'_.__u 34 % Don't know nn_n._.___________nn___n__n_.c_u_n 7% Thank you! That's all the questions we have for you. Ç;¡~v üf Ou!")IJn SLJrvl:-~V 15fb1~ P~øe [\,,21