HomeMy WebLinkAboutSttsRprtDwntwnSpcPlnDvl 04-11-2000CITY OF DUBLIN
PLANNING COMMISSION
AGENDA STATEMENT/STAFF REPORT for April 11, 2000
SUBJECT:
ATTACHMENTS:
RECOMMENDATON:
Status Report on Downtown Specific Plans Development
Prepazed by Janet Harbin, Senior Planner
I. Report on Downtown Specific Plans: Background Analysis,
Objectives and Alternatives
2. West Dublin BART Station Specific Plan Analysis
3. West Dublin BART Specific Plan Short-Term Concept Plan
4. Downtown Core Specific Plan Analysis
5. Downtown Core Area Specific Plan Short-Term Concept Plan
6. Village Parkway Specific Plan Preliminary Issues
7. Village Pazkway Specific Plan Area Map
8. City Council Agenda Statement, City Council Meeting Apri14,
2000
1. Review Attachment 1 regarding existing conditions in the three
Specific Plan Areas.
2. Review future short term concept land use ideas for the Downtown
Core and West Dublin BART Specific Plan Areas as shown in the
attached issues and colored land use maps (Attachments 2, 3, 4 &
5).
3. Given the fact that the detailed specific economic and traffic
analysis may affect the appropriateness of specific ideas that have
been presented here, give direction to Staff regazding the uses
presented in the concept land plans as follows:
• Are the concept uses and locations of possible roadways realistic in
the short-term 5- to 10-year future period?
• Do the suggested directions, assumptions and issues give a cleaz
picture of possible changes in the Downtown Core and West
Dublin Specific Plan areas? and,
• Comments on the Village Parkway issues that have been generated
by the committee to date.
FINANCIAL STATEMENT: A Fiscal Analysis on the proposed specific plan changes has yet to
be completed.
PROJECT DESCRIPTION/BACKGROUND:
As part of the 1999-2000 budget, the City Council provided funding to prepare three Specific Plans for
the downtown planning azeas which include Village Parkway, West Dublin BART Station area, and the
COPIES TO: In House Distribution
ITEM NO. ~ ~ I
Downtown Core area. The City Council directed Staff to prepare the Specific Plans and on January 18,
2000, authorized the hiring of three consultants to provide background information for the development
of the plans. Additionally, the City Council requested that Staff return with a progress report so that the
Council could provide some comments regazding the development of the Specific Plans. On April 4,
2000, Staff returned to the City Council with a progress report as requested and preliminary conceptual
land use scenazios for the West Dublin BART Station and Downtown Core areas, and received direction
and comments on the plans from the Council. A summation of the direction and comments is included
in this report.
Staff is providing this update on the status of the plans to Planning Commission at this time for further
review and comments.
Progress on Specific Plans
Staff has developed two conceptual land use scenarios for the Downtown Core Specific Plan and for the
West Dublin BART Specific Plan area. The background analysis, objectives and a short description of
the land use scenazios aze contained in the attached report entitled Specific Plans: Background Analysis,
Objectives and Alternatives. Additionally, a diagram of each of the conceptual two land use scenarios is
attached to this report. The alternatives presented here were developed based on the 5 to10 yeaz time
period that is anticipated it will take for the land use changes to actually occur.
It is recognized that a detailed traffic analysis and specific economic analysis of both the financial
implications to the City (Revenues, Costs, Infrastructure) and the feasibility of specific land use
recommendations has not been completed for these preliminary conceptual ideas. Before any detailed
and specific alternatives can be proposed for the three specific plans, this type of evaluation is essential.
It is important to have some preliminary ideas so that discussions can be held with decision makers and
appropriate land and businesses owners to give Staff specific feed back for direction on the specific
plans. The development of these preliminary conceptual plans is an attempt to foster the necessary
preliminary discussion.
After any suggested changes recommended by the City Council and the Planning Commission are
incorporated into the drafr plans, a community meeting will be scheduled in late-April or early May to
provide information and ideas for the Downtown Core and West Dublin BART Specific Plan areas to
businesses, property owners, and citizens for further input and comment.
Staff has not developed conceptual alternative land use scenarios for the Village Parkway Specific Plan
azea as the Village Pazkway Specific Plan Task Force, appointed by the Mayor and City Council in
February, is still in the process of meeting to discuss and develop the plan. The Task Force meetings
should be completed by eazly-June. Once the Task Force has developed a preliminary draft of the plan,
the City Council and Planning Commission will have an opportunity to review and comment on the
plan.
City Council Comments and Direction
At its meeting on Apri14, 2000, the City Council reviewed the short-term conceptual land use scenarios
for the West Dublin BART Station and Downtown Core Specific Plan areas, and considered the issues
and concerns identified by the Village Parkway Specific Plan Task Force. In considering the ideas
presented in the preliminary documents, City Councilmembers commented that they were interested in
seeing more innovative and progressive land use changes in the plans. Relative to the West Dublin
BART Station Specific Plan area, it was suggested that some combined/mixed land use designations be
considered to allow flexibility in use such as retail/office or retail/restaurant/entertainment on particular
parcels along Regional Street and Golden GateDrive. Additionally, it was suggested that additional
2
residential uses be considered adjacent to the residential units proposed as part of the West Dublin
BART Transit Center plan.
In regard to the Downtown Core Specific Plan area, the City Council suggested that a plaza and/or
public places be added to the plan, and Staff develop ideas on how to make the area more pedestrian-
friendly and walkable. Additionally, the Council encouraged the idea of senior housing near the new
Senior Center on Amador Valley Boulevard and would like to see more retail uses nearby that would be
complimentary to that use.
Some comments were also made on the issues and concerns identified during the discussions of the
Village Pazkway Specific Plan Task Force. The City Council seemed receptive to considering changes
or improvements to the azea, and felt there were many opportunities that could be taken advantage of to
stimulate and revitalize the existing Village Parkway environment.
Schedule
It is anticipated that the Design Standazds and Guidelines for the Specific Plans will be completed in
early June. The draft Specific Plans, along with goals, objectives and policies will be completed in early
July. The environmental analysis and documentation will be prepazed and distributed for public review
during this period, also. The Planning Commission hearing date on the draft Specific Plans is expected
to be in early September, with a recommendation to the City Council on the draft Specific Plans in late
September.
CONCLUSION:
Work on the development of the three specific plans is progressing on schedule, and Staff has received
comments and direction from the City Council on the preliminary conceptual land use scenarios. With
the community meeting soon approaching to receive input from citizens, business owners and property
owners, Staff would appreciate comments and input from the Planning Commission at this time.
Staff recommends that the Planning Commission: 1) Review Attachment 1 regarding existing conditions
in the three Specific Plan Areas; 2) Review future short-term concept land use ideas for the Downtown
Core and West Dublin BART Station Specific Plan Areas as shown in the colored land use maps
(Attachments 3 & 5); and, 3) Given the fact that the detailed specific economic and traffic analysis may
affect the appropriateness of specific ideas that have been presented here; give direction to Staff
regarding the uses presented in the concept land plans as follows:
• Are the concept uses and locations of possible roadways realistic in the short-term 5-year future
period?
• Do the suggested directions, assumptions and issues give a cleaz picture of possible changes in the
Downtown Core and West Dublin BART Station Specific Plan azeas? and,
• Comments on the Village Parkway issues that have been generated by the committee to date.
g: downtown specific plans/SpecPlns4-1 I pc rpt.doc
SPECIFIC PLANS: BACKGOUNDANALYSIS, OBJECTIVES AND
ALTERNATIVES
DEVELOPMENT OF SPECIFIC PLANS AND OBJECTIVES
The development of three specific plans for central Dublin is underway. These specific plans are for
portions of the downtown district of the City and aze designated as the Village Parkway Specific Plan, the
Downtown Core Specific Plan, and the West Dublin BART Specific Plan. The main objectives of the
specific plans are to provide a more unified downtown to serve residents, improve and enhance
opportunities for existing businesses in the area, and to expand regional retail and business opportunities.
It is anticipated that the specific plans will provide the policy and implementation framework and
guidance for land use decisions, urban design continuity, public improvements, and revitalization efforts.
The City has hired three consultants to prepaze background information for development of the plans.
Omni-Means will be providing traffic and circulation information, EPS will provide an economic market
assessment, and RRM will provide urban design information and support. Preliminary data and analysis
information have been received from the consultants, and staff has developed conceptual alternative land
use scenazios for the Downtown Core and West Dublin BART Specific Plan areas for comments and
feedback from the management staff.
SCHEDULE FOR DOWNTOWN SPECIFIC PLANS
• Solicit City Council Direction Apri14, ?000
• Complete Draft Development Program Mid April
• Development Program Testing Late April
• Community Participation Meeting Late April/Barly May
• Finalize Development Program Mid May
• Complete Design Standazds/Guidelines Eazly June
Draft Specific Plans Eazly July
• Planning Commission Hearing on Draft Early September
• City Council Hearing on Draft Late September
Village Pazkwav Snecific Plan Develonment
A discussion of Village Pazkway Specific Plan altemative land use scenarios is not included here as the
Village Parkway Specific Plan Task Force is still in the process of meeting to discuss and develop the
plan. The Village Parkway Specific Plan Task Force consists of thirteen business owners, property
owners and residents of the City that have shown an interest in revitalization and enhancement of the
Village Parkway Specific Plan azea. The task force meets every other Thursday, and will hold a total of 6
to 8 meetings. Three task force meetings have been held to discuss issues and concerns related to the area.
To date, the task force has brainstormed the issues and problems facing businesses and property owners in
the area, and have discussed traffic and circulation relative to promoting increased economic growth in
the area. In addition the task force has discussed economic opportunities and constraints. Future
meetings will address the goals and objectives of the plan, existing land use and potential use changes,
landscaping and streetscape improvements, design guidelines and signage standazds, and financing
options and incentives.
Attachment 1
While task force meetings aze continuing for the Village Parkway Specific Plan, a community meeting is
being planned for late-April to eazly May to provide information to businesses, property owners, and
citizens on the development of the Downtown Core and West Dublin BART Specific Plans and to receive
feedback from the community.
EXISTING CONDITIONS
West BART
This azea contains 77 acres with a little under 1.0 million squaze feet of building space. The overall FAR
(floor area ratio is overall square footage divided by land area) for the azea is 0.36 (excluding vacant and
public land). This area has the broadest mix of land uses of the three azeas. The azea consist of office,
retail/restaurant, and industrial uses. The tax revenue which is generated by the BART area consists of
9% of the City's total sales tax base and is broken down as follows:
Retail 3%
Restaurant 1
Services 1%
Other 5%
The catesorv. 'other' includes industrial, of7ices, auto dealers. and other miscellaneous uses.
Located within this project azea includes the new joint development with BART and Jones, Lang La Salle
which consists of a 240-room hotel, a 160-unit apartment, and a 600-stall pazking garage. The project site
is on two parcels totaling 10-acres owned by BART. With the addition of a major transit station and the
infusion of residential and hotel uses, this project is anticipated to be the catalyst for additional
development potential within the downtown azea. BART currently estimates that the transit station will
be open in the Fall of 2003.
Downtown Core
This area contains 535,000 squaze feet of buildings, 90% of which is retail or restaurant uses. The project
azea contains 54 acres of land and contains an FAR of 0.23. The project area is laid out in a square shape
and transected with a Amador Plaza Road, bounded by Amador Valley Boulevard, Dublin Boulevazd, and
I680.
The tax revenue which is generated in the area consists of 29% of the City's total sales tax base and is
broken down as follows:
Retail 8%
Restaurant ]
Services 0%
Other 20%
The other category includes industrial, oRces. auto dealers, and other miscellaneous uses.
The majority of the project area was constructed in the 1960's with little enhancement having occurred
since. Approximately 7.8 acres of the project azea aze currently vacant. Additionally the soon to be
vacated Shamrock Ford site, and a few other uses in the northern part of the project area appeaz ripe for
reuse.
Attachment 1
1
DEMAND
Retail
The study azea consists of neighborhood-serving retail, service commercial and several big box retailers.
The two azeas (W. BART and Core area) consists of 676,615 square feet of retail and restaurant space
which is approximately 23% of the City's total (upon completion of Hacienda Crossings, the current retail
space of the City is approximately 3.0 million square feet). Within the broader region there is an
additional 4.2 million square feet, including 1.3 million in Stoneridge Mall. Every major national credit
retailer is probably represented in Dublin or one of the surrounding cities, thus in its current form,
attracting major amount of additional retail space to the study area is not envisioned. A significant amount
of new residential development coupled with a new street grid would need to occur if more local serving
retail is to be attracted.
The total taxable sales for the study area for 1998 and 1999 was $273 million and 388 million, which
equates to 38% and 42% of total sales within the City. The increase between 1998 and 1999 is largely
attributable to the increase in new automobile sales occurring at the three auto dealers within the study
azea.
O ice
The existing supply office supply within Dublin is approximately 1.0 million squaze feet. The total
inventory within the study azeas aze about 26% of the existing total or 284,000 square feet. The majority
of this space is located within the BART area while the remaining area is within the Village Parkway,
with the exception of one office building located the Downtown Core Area. Office rents in the study area
range from $1.60 to 2.00 a square foot while rents in the East Dublin azea aze $2.35.
Currently there is approximately 6.8 million squaze feet of Office Space within the development pipeline,
mostly geazed towazd campus-style Class A, space. (This square footage includes a proposal to be
submitted by Alameda County Surplus Property Authority for the East Dublin BART Transit Center,
which includes 3.5 million squaze feet of office space. A submittal is expected shortly.) Competing
against this amount and type of office space will be difficult. There is some potential demand for Class
B, typical of smaller office tenants such as small processional firms and start up companies, which require
smaller floor plates. However a major constraint to attracting these type of users is the lack of a more
refined, urban fabric, including a cluster of restaurants and specialty shops.
Residential
Currently there are 11,382 units within the surrounding market azea (including Pleasanton, Dublin, San
Ramon) with an additional 3,463 units in vazious stages in the development pipeline. Based on ABAG
2000 projections, from 2005 to 2020 about 12,000 new households are expected to require housing. This
projection represents excess demand of 2,700 more multi-family units than are currently proposed within
the market area.
Additionally, developers have stated interest in redeveloping sites within the Core and West BART areas
for residential uses. Density ranges average 23 units per acre for recently constructed projects, however
density ranges of 35 to 40 units per acre are believed to be supportable near the BART station.
Attachment 1
3
CONCEPTUAL ALTERNATIVE LAND USE SCENARIOS
Staff has developed a conceptual land use plan for the Downtown Core Specific Plan area (as shown on
attachment 5) and a conceptual land use plan for the West Dublin BART Specific Plan area (as shown on
attachment 3). The graphic illustrations for the plans depict the potential land use modifications and
elements for each scenario. Also included along with the graphic illustrations aze the assumptions, issues
and constraints, and the general direction or vision of the plans.
Downtown Core Specific Plan Area: Short Term
5 to 10 year period.
This area presently contains a mix of "big box" retail such as Target, Montgomery Wards and Circuit
City, along with a movie theater, restaurants, various commercial and retail type businesses, and two auto
dealerships. Alternative 1 for this specific plan azea provides a more defined access way from Dublin
Boulevazd in to the site with a roadway connection to Amador Plaza Road to serve retail sites.
Office/auto uses are shown at the northwest comer of Dublin Boulevazd and Amador Plaza Road. Office
use could replace the Shamrock Ford auto dealership if the mazket demonstrates a need for this type of
use with the establishment of the new west BART station. Senior residential uses would take the place of
some retail and commercial uses along Amador Valley Boulevazd adjacent to the location of the new
senior center.
West Dublin BART Snecific Plan Area: Short Term
.i to 10 year period.
The West Dublin BART Specific Plan is a short-term plan. The area will soon contain the new West
Dublin BART station, in conjunction with a 4-story pazking structure, a 240 room hotel, and a 3-story 160
unit high density residential development. The completion of the station and related development would
create atransit-oriented setting. This would stimulate further office development near the BART station.
With an extension of St. Patrick's Way, it is anticipated that additional opportunities for retail uses,
possibly including "big box" retail, will exist in this area as shown on the plan.
Attachment 1
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VfLLAGE PARKWAY SPECiFfC PLAN
PROPOSED PLANNING AREA
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CITY CLERK
File # ~ -~! ^/ ~-~~
AGENDA STATEMENT
CITY COUNCIL MEETING DATE: April 4, 2000 _
SLBJECT: Status Report on Dow'ntowm Specific Plans Development (including:
Dowmtowm Core, West Dublin BART Station, and Villa_e Parkway)
Report Prepared by: Jrntet Harbin, Senior P?anner
ATTACHMENTS: I. .Report on Specinc Plans: Background Analysis, Objectives
and Alternatives dated Mazch 22, ?000
?. West Dublin BART Station Specific Plan Analysis
3. West Dublin Specific Plan Short-term Concept Plan
4. Downtown Core Area Specific Plan Analysis
~. Downtown Core Area Specific Plan short-term Concept Plan
6. Village Parkway Preliminary Issues
7. Village Pazkw•ay Specific Plan Area Map
RECOR'LMENDATION: 1. Review Attac.'lment 1 regazding existing conditions in the
three Specific Plan Areas.
~~~ 2. Review future short term concept land use ideas for the
~ Downtown Core and West Dublin BART Specinc Plan
Areas s shown in the attached issues and colored land use
maps (Attachments 3, 3, 4 & ~)
3. Given the fact that the detailed Specinc economic and trafn"c
analysis may affect the appropriateness of specific ides that
have been presented here; give direction to Staff regarding
the uses presented in the concept land plans s follo~~ s:
• Are the concept uses and locations of possible
roadways realistic in the short-term ~-year future
period
• Does the suggested directions, assumptions and
issues give a cleaz picture of possible changes in
the Downtown Core and West Dublin Specific
Plan ares
• Comments on the Village Parkway issues that
have been Qenerated by the committee to date
FINANCI_AL STATEMENT: A Fiscal Analysis on proposed specific plan change zs let to be
completed.
COPIES TO: Internal Distribution
ATTACHMENT S
ITEM NO. -,~„_~
DESCRIPTION:
As pan of the 1999-?000 budget the City' Council provided funding to prepare three Specific Plans for
dow~tttowa planning areas including: Village Parkway, West Dublin BART area, and the Downtown Core
area. The City Council directed Staff to prepare the Specific Plans and on January 18, ?000, authorized
the hiring of three consultants to provide background information for the development of the plans and
ask that Staff return with a progress report so that the Council could provide some comments regarding
the development of the Specific Plans.
PROGRESS ON SPECIFIC PLANS:
Staff has developed two conceptual alternative land use scenarios for the Downtown Core Specific Plan
and for the West Dublin BART Specinc Plan azea. The background analysis, objectives and a short
description of the land use scenarios are contained in the attached report entitled Specific Plans:
Background Analysis, Objectives and Alternatives. Additional]y, a diagram of each of the conceptual two
land use scenarios is attached to this report The alternatives presented here were developed based on the
~-10 yeaz time period that is anticipated it will take for the land use changes to actually occur.
It is recognized that a detailed traffic analysis and specific economic analysis of both the financial
implications to the City (Revenues, Costs, Infrastructure) and the feasibility of specific land use
recommendations has not been completed for these first concept ideas. Before any detailed and specific
alternatives can be proposed for the three specific plans, a detailed traffic analysis and economic analysis
of the proposed plans is essential. It is important to have some preliminary ideas so that discussions can
be held with decision makers and appropriate land and businesses owners to give Staff specific feed back
for direction of the specific plans. These. concept plans are attempt to foster the necessary preliminary
discussion.
After any suggested changes recommended by the City Council are incorporated into the graft plans, a
community meeting will be scheduled in late-April or eazly May to provide information and ideas for the
Downtown Core and West Dublin BART Specific Plan areas to businesses, property owners, and citizens
for further input and comment.
Stag has not developed conceptual alternative land use scenarios for the Village Pakkway Specinc Plan
azea as the Village Parkway Specific Plan Task Force, appointed by the Mayor and City Council in
February, is still in the process of meeting to discuss and develop the plan. The Task Force meetings
should be completed by eazly-June. Once the Task Force has deve]oped a preliminary draft of the plan, the
Ciry Council will have an oppomutity to review and comment on the plan.
SCHEDULE:
It is anticipated that the Design Standards and Guidelines for the Specific Plans wdll be completed for the
Downtown Core and West Dublin BART in early June. The two draft Specific Plans (Downtow'n Core
and West BART), along vrith goals, objectives and policies will be completed in early July. The
environmental anal}psis and documentation will be prepared and distributed for public review during this
period. also. The Planning Commission hearing date on the draft Specific Plans is expected to be in eazly
September, with a recommendation to the City Council on the draft Specific Plans in late September.
RECOMMENDATION:
Staff recommends that the Ciry Council: 1) Review Attachment 1 regazding existing conditions in the
three Specific Plan Areas. 2) Review future short-term concept land use ideas for the Downtown Core and
West Dublin BART Specific Plan Areas as shown in the colored land use maps (Attachments 3 & ~).
SPECIFIC PLANS: BACKGOUNDANALYSIS, OBJECTIVES AND
ALTERNATIVES
DEVELOPDIENT OF SPECIFIC PLAl~'S AND OBJECTIVES
The development of three specific plans for central Dublin is undetuay. These specific plans are for
portiors of the dov<mtown district of the City and aze designated as the Village Parkway Specific Plan, the
Dowttown Core Specific Plan, and the West Dublin BART Specific Plan. The main objectives of the
specifc plans are to provide a more unified downtown to serve residents, improve and enhance
opporunities for existing businesses in the azea, and to expand regional retail and business oppommities.
It is anticipated that the specific plans will provide the policy and implementation framework and
guidance for land use decisions, urban design continuity, public improvements, and revitalization efforts.
The Cit<~ has hired three consultants to prepare background information for development of the pans.
Omni-A4eans will be providing traffic and circulation information, EPS will provide an economic market
assessment and RRM will provide urban design information and support. Preliminary data and analysis
information have been received from the consultants, and staff has developed conceptual altemative land
use scenarios for the Downtown Core and West Dublin BART Specific Plan areas for comments and
feedback from the management staff.
SCHEDULE FOR DOWNTON'NSPECIFIC PLANS
• Solicit City Council Direction
• Complete Drafr Development Program
• Development Prosram Testing
• Community Participation Meeting
• FinzIize Development Program
• Complete Desien Standazds/GuideIines
• Draft Specific Plans
• Planning Commission Hearing on Drafr
• City Council Hearing on Drafr
Apri14, ?000
Mid April
Late April
Late ApriUEazly May
Mid May
Early June
Eazly July
Eazly September
Late September
Village Pazkwav Specific Plan Development
.A discussion of Village Pazk~uay Specific Plan altemative land use scenarios is not included here as the
Village Pazkway Specifc Plan Task Force is still in the process of meeting to discuss and develop the
plan. The Village Pazkw•ay Specific Plan Task Force consists of thirteen business owners, property
ov«ters and residents of the City that have shown an interest in revitalization and enhancement of the
Village Paazkway Specific Plan area. The task force meets every other Thursday, and will hold a total of 6
to 8 meetinss. Three task force meetings have been held to discuss issues and concerns related to the area.
To date, the task force has brainstormed the issues and problems facing businesses and property owners in
the area, and have discussed traffic and circulation relative to promoting increased economic growth in
the azea In addition the task force has discussed economic opportunities and constraints. Future
meetinss will address the goals and objectives of the plan, existing land use and potential use changes,
landscaping and streetscape improvements, design guidelines and signage standards, and fmancing
options and incentives.
Attachment 1
t'~;~
~%hile tsk force meetings are continuin_ for the V'illase Pazkw'ay Specific Plan, a community meeting is
being planned for late =April to eazly May to provide information to businesses, property ovr+ers. and .
citizens on the development of the Downtown Core and West Dublin BART Specific Plans and to receive
feedback from the communirv.
E~i7STING CONDITIONS
West B_4RT
This area contains 77 acres with a little undez 1.0 million square feet of building space. The overall FAR
(floor area ratio is overall square footage divided by land area) for the area is 0.36 (excluding vacant and
public land). This azea has the broadest mix of land uses of the three azeas. The area consist of office,
retail/restaurant, and industrial uses. The tax revenue which is generated by the BART area consists of
9% of the City's total sales tax base and is broken down as follows:
Retail 3
Restatuant 1
Services 1
Other ~%
T'ne ~+cgon•. 'other' indudcs indusviat. o~ccs, auto dealers. and other miscellaneous uses.
Located within this project area includes the new joint deve]opment with BART and Jones, Lang La Salle
which consists of a 240-room hotel, a 160-unit apartment and a 600-stall pazking garage. The project site
is on two parcels totaling 10-acres owned by BART. With the addition of a major transit station and the
infision of residential and hotel uses, this project is anticipated to be the catalyst for additional
development potential within the downtown area. BART currently estimates that the transit station will
be open in the Fall of 2003.
Dox~ntoti+'n Core
This area contains 535,000 square feet of buildings, 90% of which is retail or restaurant uses. The project
area contains 54 acres of land and contains an F.AR of 0.23. The project area is laid out in a square shape
and trarsected with a Amador Plana Road, bounded by Amador Valley Boulevazd, Dublin Boulevard. and
I680_
The tax revenue which is generated in the area consists of 29% of the City's total sales tax base and is
broken down as follows:
Retail 8%
Restaurant 1
Services 0%
Other 20%
The other pvsory inciudc5 indusviat, ofiiccs. auto dears. and other miscellaneous usa.
The majority of the project area was constructed in the 1960's with little enhancement having occurred
since. Approximately 7.8 acres of the project area are cturently vacant. Additionally the soon to be
vacated Shamrock Ford site, and a few other uses in the northern part of the project azea appeaz ripe for
reuse.
Attachment 1
~ of ~'
DE1~L411'D
Retail
The study area consists of neighborhood-sen'ing retail, service commercial and several big box retailers.
The t.~o azeas (W. BART and Core area) consisu of 676,616 square feet of retail and restaurant space
which is approximately 23% of the City's total (upon completion of Hacienda Crossings, the current retail
space of the City is approximately 3.0 million square feet). Within the broader region there is an
additional 4.2 million square feet, including 1.3 million in Stoneridge Mall. Every major national credit
retailer is probably represented in Dublin or one of the surrounding cities, thus in its current form,
attracting major amount of additional retail space to the study area is not envisioned. A significant amount
of new residential development coupled with a new street grid would need to occur if more local serving
retail is to be attracted.
The total taxable sales for the study azea for 1998 and 1999 was $273 million and 388 million, which
equates to 38% and 42% of total sales within the City. The increase between 1998 and 1999 is ]angel}'
attributable to the increase in new automobile sales occumng at the three auto dealers within the study
az.,a v
Offce
The existing supply ofrice supply within Dublin is approximately 1.0 million square f et. The total
inventor' within the study azeas aze about 26% of the existing total or 284,000 square feet. The majority
of this space is located within the BART area while the remainins area is within the V"illage Parkway,
with the exception of one offtce building located the Downtowat Core Area. Office rents in the study area
range from $1.60 to 2.00 a squaze foot while rents in the East Dublin azea are $2.3~.
Currently there is approximately 6.8 million square feet of Ofrice Space within the development pipeline,
mostly geazed toward campus-style Class A, space. (This square footage includes a proposal to be
submitted by Alameda County Surplus Property Authority for the East Dublin BART Transit Center,
which includes 3.~ million squaze feet of ofn"ce space. A submittal is expected shortly.) Competing
agzinst this amount and n•pe of ofrice space will be difficult There is some potential demand for Class
B, n•pical of smaller ofitce tenants such as small processional tirms and start up companies, which require
smaller floor plates. However a major cor_straint to attracting these type of users is the lack oI a more
refined_ urban fabric. including a cluster of restaurants and specialty shops.
P,esidciuial
Currently there are 11.382 units within the surrounding market area (including Pleasanton, Dublin, San
Ramon) with an additional 3,463 units in various stages in the development pipeline. Based on .SHAG
2000 projections, from 2005 to 2020 about 12,000 new households are expected to require housing. This
projection represents excess demand of 2,700 more multi-family units than are currently proposed within
the market area
Additionally, developers have stated interest in redeveloping sires within the Core and West BART areas
for residential uses. Density ranges average 23 units per acre for recently constructed projects, however
density ranges of 3~ to 40 units per acre are believed to be supportable near the BART station.
Attachment 1
? r r(
CONCEPTUAL.ALTERNATIVELAI\D L'SESCENARIOS
Staff hzs developed a conceptual land use plan for the Dow~ttowtt Core Specific Plan area (as showm on
attachment 6) and a conceptual land use plan for the West Dublin BART Specific Plan area (as showzt on
attachment 3). The graphic illustrations for the plans depict the potential land use modifications and
elemenu for each scenario. Also included along with the graphic illustrations are the assumptions, issues
and corstraints, and the general direction or vision of the plans.
Dow~ntowT Core Snecific Plan Area: Short Term
~ to 10nearperiod.
This azea presently contains a mix of "big box" retail such as Target, Montgomery Wazds and Circuit
City, along with a movie theater, restaurants, various commercial and retail type businesses, and two auto
dealerships. Alternative 1 for this specific plan area provides a more defined access way from Dublin
Boulevard in to the site wRth a roadway connection to Amador Plaza Road to serve retail sites.
Office'auto uses are shown at the northwest corner of Dublin Boulevard and Amador Plaza Road. Offtce
use could replace the Shamrock Ford auto dealership if the mazket demonstrates a need for this type of
use with the establishment of the new west BART station. Senior residential uses would take the place of
some retail and commercial uses along Amador Valley Boulevard adjacent to the location of the new
senior enter.
West Dublin BART Snecific Plan Area: Short Term
~ to 10 i-ear period.
The Z~~est Dublin BART Specific Plan is a short-term plan. The area will soon contain the new West
Dublin B ART station, in conjunction with a 4-story parking rnvcture, a 340 room hotel, and a 3-story 160
unit high density residential development The completion of the station and related development would
create a transit-oriented setting. This would stimulate further ofrice development near the BART station.
With an extension of St Patrick's Way, it is anticipated that additional opportunities for retail uses,
possibly including "big box" retail, will exist in this area as shown on the plan.
Attachment 1
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PROPOS~D PL~~II~ft~G ~R~~.
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