HomeMy WebLinkAboutPC Reso 11-34 DENIED Dublin Hyundai MSP Amd & Scarlett Ct Overlay SDRRESOLUTION NO. 11- 34
A RESOLUTION OF THE PLANNING COMMISSION
OF THE CITY OF DUBLIN
DENYING A MASTER SIGN PROGRAM AMENDMENT AND SCARLETT COURT OVERLAY
ZONING DISTRICT SITE DEVELOPMENT REVIEW FOR DUBLIN HYUNDAI
6015 SCARLETT COURT (APN 941-0550-032-03}
PLPA-2011-00027
WHEREAS, the Applicants, Ed Cornelius and Scott Anderson, on behalf of Dublin
Hyundai, have filed an application for a Master Sign Program Amendment to amend the existing
Master Sign Program for Dublin Hyundai (PLPA-2011-00004) to install a 78-foot tall freeway
oriented sign with a 400 square foot sign area per side;
WHEREAS, Dublin Hyundai is located within the Scarlett Court Overlay Zoning District;
and
WHEREAS, the installation of new signage within the Scarlett Court Overlay Zoning
District is also subject to Site Development Review; and
WHEREAS, the California Environmental Quality Act (CEQA}, together with State
Guidelines and City Environmental Regulations require that certain projects be reviewed for
environmental impacts and that environmental documents be prepared; and
WHEREAS, pursuant to the CEQA, Staff is recommending that the Planning Commission
find this project exempt from further environmental review pursuant to Section 15270(a} of the
State CEQA Guidelines which provides that CEQA does not apply to projects that are denied;
and
WHEREAS, a Staff Report was submitted to the City of Dublin Planning. Commission
recommending approval of the Master Sign Program Amendment and Scarlett Court Overlay
Zoning District Site Development Review; and
WHEREAS, the Planning Commission held a public hearing on said application on
November 8, 2011; and
WHEREAS, proper notice of said hearing was given in all respects as required by law;
and
WHEREAS, the Planning Commission did hear and consider all said reports,
recommendations. and testimony herein above set forth and used its independent judgment to
evaluate the project.
NOW, THEREFORE, BE IT RESOLVED that the City of Dublin Planning Commission
does hereby make the following findings and determinations regarding the Master Sign Program
Amendment and Scarlett Court Overlay Zoning District Site Development Review for a proposed
78-foot tall freeway oriented sign with a 400 square foot sign area per side:
Master Sign Program Amendment:
Approval of a Master Sign Program requires specified findings. Based on the evidence in the
record, the City is unable to make all of the required findings, as described below:
A. The proposal is not consistent with the purposes of Chapter 8.104, with the General Plan
and with any applicable Specific Plans and design guidelines in that: (1 } the Scarlett
Court Design Guidelines contain recommendations for the design, construction and
placement of signs in the Scarlett Court area and state that freeway oriented signs should
be limited to a height of 35-feet unless co-location with other tenants is proposed. Dublin
Hyundai is not proposing co-location with any other tenant as they are the sole occupant
of the project site. The proposed 78-foot tall freeway oriented sign exceeds the height
recommended in the Design Guidelines and is disproportionately tall for the site,
especially given the small parcel sizes of the site and the Scarlett Court area.
B. The design of the project is not appropriate to the City, the vicinity, surrounding
properties and the lot in which the project is proposed in that: (1) the proposed 78-foot tall
freeway oriented sign is disproportionately tall for the Scarlett Court area which is
comprised of smaller parcels that are located closer together many of which have
freeway oriented signs of their own including Dublin Hyundai.
C. The subject site is not physically suitable for the type and intensity of the approved
development in that: (1) the proposed 78-foot tall freeway oriented sign is located on a
small, 1.5 acre parcel which is in close proximity to the existing 56-foot tall Electronic
Readerboard Sign which is also part of the Dublin Hyundai automobile dealership.
D. Architectural considerations including the character, scale and quality of the design, site
layout, the architectural relationship with the site and other buildings, screening of
unsightly uses, lighting, building materials and colors and similar elements result in a
project that is not harmonious with its surroundings and compatible with other
development in the vicinity in that: (1) the proposed 78-foot tall freeway oriented sign is
disproportionately tall for the Scarlett Court area which is comprised of smaller parcels
that are located closer together many of which have freeway oriented signs of their own
including. Dublin Hyundai.
E. All of the proposed signage does not generally conform with the Design Criteria in
Section 8.84.060 in that: (1) the proposed freeway oriented sign is not of an appropriate
scale for the Scarlett Court area.
Scarlett Court Overlay Zoning District Site Development Review:
Approval of a Scarlett Court Overlay Zoning District Site Development Review requires specified
findings. Based on the evidence in the record, the City is unable to make all of the required
findings, as described below:
A. The project does not comp-y with the policies of the General Plan, with any applicable
Specific Plans, with the development regulations or performance standards established
for the standard zoning district in which it is located, and with all other requirements of the
Zoning Ordinance in that: (1) the Scarlett Court Design Guidelines contain
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recommendations for the design, construction and placement of signs in the Scarlett
Court area and state that freeway oriented signs should be limited to a height of 35-feet
unless co-location with other tenants is proposed. Dublin Hyundai is not proposing co-
loration with any other tenant as they are the sole occupant of the project site. The
proposed 78-foot tall freeway oriented sign exceeds the height recommended in the
Design Guidelines and is disproportionately tall for the site, especially given the small
parcel sizes of the site and the Scarlett Court area.
B. The design of the project will not provide a desirable environment for the development
and an attractive environment for the public in that: (1) the proposed 78-foot tall freeway
oriented sign is disproportionately tall for the Scarlett Court area which is comprised of
smaller parcels that are located closer together many of which have freeway oriented
signs of their own including Dublin Hyundai.
C. The project is not in substantial compliance with the applicable chapters of the Scarlett
Court Design Guidelines in that: (1) the Scarlett Court Design Guidelines contain
recommendations for the design, construction and placement of signs in the Scarlett
Court area and state that freeway oriented signs should be limited to a height of 35-feet.
The proposed 78-foot tall freeway oriented sign exceeds the height stated in the Design
Guidelines and the sign is disproportionately tall for the Scarlett Court area.
BE IT FURTHER RESOLVED that the City of Dublin Planning Commission does hereby
deny a Master Sign Program Amendment and Scarlett Court Overlay Zoning District Site
Development Review for a freeway oriented sign at Dublin Hyundai.
PASSED, APPROVED AND ADOPTED this 8th day of November 2011 by the following vote:
AYES: Brown, Wehrenberg, Schaub, O'Keefe
NOES:
ABSENT: Bhuthimethee
ABSTAIN:
Planning Comm' ion Chair
ATTEST:
l
Planning M ager
G:1PA#120111PLPA-2011-00027 Dublin Hyundai MSP AmendmentlPC Mtg 11.08.111Att 12 PC Reso Deny.doc
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