HomeMy WebLinkAbout8.2 PC&S Work Plan 2012-2014G~~~ OF DUB~y
`~!i~~~ AGENDA STATEMENT
`` C~ ~ HERITAGE AND CULTURAL ARTS COMMISSION
~~LIF°R~~~ MEETING DATE: August 9, 2012
SUBJECT: Parks and Community Services Work Plan, 2012-2014
Report by Ann Mottola, Heritage and Cultural Arts Manager
ATTACHMENTS: None
RECOMMENDATION: Receive report
FINANCIAL STATEMENT: None
DESCRIPTION: In December 2010 the City Council approved modifications to the
Strategic Plan and Goals and Objectives process. The result is the development of an annual work plan
with activities that are generated in a way that is mindful of the City Council's adopted Strategic Plan, and
the City's Mission; Vision and Values. Funding for the identified strategic goals is then incorporated into
the annual budget. This approach ensures the Strategic Plan is driving the budget and that funding
allocations are aligned with the City Council's overarching strategic priorities. Those priority initiatives
that are more routine-in-nature and do not fit into the Strategic Plan are incorporated into the City
Manager's Annual Work Plan, from which the City Departments derive individual Work Plans. These
work plans are in addition to the existing operational and programmatic responsibilities for, the
Department.
This report contains a review of the Parks and Community Services Department Work Plan items
relevant to Heritage and Cultural Arts for the two-year budget cycle.
PROJECTS DURING FISCAL YEAR 2012-2013
Implement new splatter! Festival
Planning is well underway for this new community festival, which will debut in September 2012.
Develop Five Year Public Art Implementation Plan
Staff will prepare an implementation plan for the public art funds over the next five years. The
implementation plan will be based on adopted Public Art Master Plan and the anticipated cash flow in
this five year period. The plan will be brought to the Commission for consideration and the City Council
for approval
Develop a Public Art Plan for the Emerald Glen Recreation and Aquatic Complex
It is anticipated the design and development of construction documents will, commence in September
2012, As part of that process Staff will be working with the Architect to develop a Public Art Plan that
identifies public art opportunities for the various phases of the facility.
COPIES TO:
ITEM NO.: 8.2
C:\Documents and Settings\christiem\Desktop\8-9-12 Item 8 2 Parks and C'.ommunity Services Work Plan.doc
Apply for Conservation Assessment Program (CAP) in lieu of Phase IV of the Museum
Assessment Program (MAP)
The Dublin Heritage Park and Museums has completed the first three phases of the Museum
Assessment Program: Organizational Assessment (OMAP) completed in 2006; Community Engagement
Assessment (CEMAP) completed in 2009; Collections Stewardship Assessment (CSMAP) completed in
2011.
The final phase MAP assessment available is the Leadership Assessment (LMAP). The LMAP focuses
on basic non-profit governance practices, and legal and ethical issues specific to museums. It enhances
the ability of the museum's leadership to advance the museum's mission, plan more strategically and
meet the standards for public trust and accountability. The study assesses the governing authority's (in
this case the City Council) structure. and function, the museum's overall organizational structure, the
relationship between governing body and Staff, prepare for accreditation or reaccreditation. Since this
phase of the MAP is more relevant to a privately operated and funded museum, Staff recommends
pursuing the CAP instead.
A CAP or general conservation assessment is a study of museum conditions, policies, and procedures
that relate to and affect collections care, including: storage and exhibition conditions, museum
environment, fabrication and condition of structures housing collections, museum staffing and training,
policies and procedures concerning the use of collections. For the Conservation Assessment Program
(CAP), professional conservators spend two days on-site conducting the assessment and three days
writing a report with prioritized recommendations.
While there is some overlap between CAP and MAP, these programs complement one another by
focusing on different aspects of collections care. MAP examines the "big picture" such as how policies,
procedure, and planning affect collections care. CAP is more focused on preservation and conservation
of the collections. Additionally, the recent MAP stewardship and collections phase was completed by a
peer, while the CAP would be conducted by professional conservators. Applications for the CAP will be
available in October and due December 1, 2012.
Develop and implement Parks and Community Services Marketing and Promotions Plan
This project provides funding to conduct a statistically valid marketing research survey to inform the
development of an annual Marketing and Promotions Plan. The data would also be used to inform the
update of the Department Strategic Plan during the following fiscal year. The annual Department
Marketing Plan would include strategies and recommendations related to branding, key messaging and
promotional techniques including Print Media, Mobile Technologies, and Internet, Social Media,
Streaming Video, Email and media buys.
PROJECTS DURING FISCAL YEAR 2013-2014
Digitize cemetery records and create G/S layer for cemetery data
This project will further digitize the records for the Pioneer Cemetery and provide spatial data for the
City's Geographic Information System (GIS) related to each plot. As a result data for each plot would be
included on a map such as owner name, status of plot (full/empty), name of those buried in the plots,
pictures of headstones, and scanned images of documents related to the plot.
Explore opportunities to preserve and display Camp Parks historical artifacts collection
This project will provide funding to contract with a professional museum consultant to create a long range
plan for the Camp Parks collection that also addresses the City's existing collection at the Dublin
Heritage Park and Museums. The consultant will be tasked with creating collections policies, and
addressing opportunities for exhibition of the collections including virtual, temporary and permanent
exhibits.
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Coordinate Selection Process for Public Art in Phase I of the Emerald Glen Recreation and
Aquatic Complex
Following the review of the proposed Public Art Plan for the facility by the Commission and approval of
the City Council, Staff will conduct the selection process for any public art planned for Phase I of the
facility. It is anticipated the selection process would be completed during FY 2013-2014, and that
fabrication and installation would occur during the following fiscal year.
Conduct a survey of Department programs and assets to identify things that can be valued and
sponsored by other entities
In an effort to identify new sources of revenue to support existing programs and services, Staff will
conduct a survey of City assets and programs within the Parks and Recreation Department that could be
sponsored in some manner. The purpose of this effort is to create a strategic approach to sponsor
contacts and ensure a consistent value model is applied to sponsorship opportunities.
RECOMMENDATION: Staff recommends the Heritage and Cultural Arts Commission
receive the report.
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