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Home My WebLink About8.1 Fall Qrtly Report u AGENDA STATEMENT DCITY of HERITAGE AND CULTURAL ARTS COMMISSION UBLIN MEETING DATE: February 14, 2013 i j SUBJECT: Fall Quarterly Report Prepared by Ann Mottola, Heritage and Cultural Arts Manager 'i ATTACHMENTS: 1. Cultural Arts Classes Registration Report—Fall 2012 Report 'j RECOMMENDATION: Receive Re p I i i FINANCIAL STATEMENT: None DESCRIPTION: The Heritage and Cultural Arts Division strives to develop quality programs that strengthen community image, preserve the City's heritage, provide cultural experiences and encourage appreciation of the arts. This is accomplished by providing diverse program of offerings 'i for youth and adults in the disciplines of music; dance; fine arts; and visual and performing arts. The Division also provides a variety of programs at the Heritage Park and Museums to support education and stewardship of the City's historic collections. The following report is a summary of programs conducted during Fall 2012. i CULTURAL ARTS CLASSES I� Cultural Arts Classes provide a unique social setting for meeting new people or sharing cultural arts experiences with friends and family members. The variety of classes offered provides opportunities for community members of all ages to attempt new experiences or refine current artistic and performance skills. Classes are taught by contracted specialty instructors and are typically offered from four to eight weeks in duration. A total of 208 participants registered for Cultural Classes during Fall 2012.The Hip Hop and Ballet classes continued to draw high enrollments, as did the Pee Wee Art Time classes. There was an overall decrease in classes offered and enrollment numbers as compared to Fall 2011. The 'I most notable changes in classes offered include the following: • A local vocal performance coach had offered 5 classes and held 2 in Fall 2011. 1 . Young Rembrandts is better targeting their class offerings to address the market more appropriately. Last Fall,they offered 7 classes and only 1 was held.This Fall they offered a total of 4 and 1 was held. COPIES TO: ITEM NO: 8.1 GACOMMISSIONS&COMMITTEES\HERITAGE COMMISSION\AGNDSTMT\2013\02-14-13 Item 8.1 Fall Quarterly Report.dou i • The decrease in number classes offered was due to a programming shift in the Art Room at Heritage Park. A ceramics instructor who had previously taught classes in the Art Room at Heritage Park is no longer offering classes. This attributed to a decrease in approximately 11 classes. (In Fall 2011, eleven ceramic classes were offered and 5 ceramic classes held.) On a positive note, Staff has been actively engaged in recruiting new cultural arts instructors and is looking forward to a gain in registrations in Cultural Arts due to the addition of two new sculpting instructors. FALL QUARTER COMPARISON: Cultural Arts Classes I Attendance Type 2012 2011 2010 2009 2008 Resident 168 223 305 283 265 Non Resident 37 78 105 79 97 Total Registration 205 301 410 362 362 Classes Held 27 35 51 40 35 AVG Registration per Class 7.59 8.6 8.0 9.5 10.34 Classes Offered 36 62 60 47 51 Cancellation Rate 25% 44% 15% 15% 31% CULTURAL PROGRAMS Hometown Heroes On Saturday, November 3, the City of Dublin honored all veterans at the Hometown Heroes Annual Celebration event, held at the Dublin Senior Center. Vice Mayor Hart hosted the event. Camp Parks Garrison Commander, Lieutenant Colonel David James provided a stirring address about the role of the military. The closing concert featured "the CoolTones" big band that provided a musical program celebrating the "Greatest Generation." The event also featured a selection of the "We Can Build, We Can Fight. The U.S. Navy Seabees in WWII Dublin" exhibit. There approximately 150 people in attendance. PUBLIC ART PROGRAMS Dubliner Staff has been troubleshooting a lighting issue at the "Dubliner" public art sculpture at the East BART Station. The sculpture was reported to be experiencing intermittent power and then total loss of power. Representatives from City Public Works, MCE and the Project Manager and Superintendent for Avalon Bay worked collaboratively to investigate all possible causes of the issue. The power source is from a PG&E light pole on the north side of the street—across the street from the sculpture. That light pole is powered. There is a relay between the pedestal and the power source (also on the north side of the street and now within the Avalon construction site) that was excavated by Avalon Bay. That run of conduit in the excavated area has been determined to be the source of the disruption. Staff is now pursuing contracts to repair the issue. 2of5 HERITAGE PROGRAMS Visitors The "Visitors Comparison" records the number of people who visit the Heritage Park and Museums as part of a formal tour or as a walk-in guest. This measurement also includes those who experience the Heritage Park and Museums as a participant in one of the many community events hosted at the site by the City. Tours are also tracked to differentiate between those tours that are a school group or those that are for some other formal or informal community group. In general, schools do not take field trip during the Fall quarter, however, three groups toured during the last quarter including one scout tour, a group from a Senior Housing Facility and the "Country Collectors" from Livermore. The City also hosted the following events at Heritage Park and Museums: • Harvest Faire: 600 participants enjoyed the "Cutest Show on Earth", a petting zoo, tractor-drawn wagon rides, live bluegrass music, and a pumpkin patch with the help of more than 80 volunteers. • Holiday Faire: 300 participants enjoyed rustic holiday activities including Merrie Olde Christmas Carolers,jingle-bell wagon rides, traditional winter crafts, vendors and traditional German foods. • Holiday Tea: 80 guests enjoyed a traditional tea service with a menu prepared by Dublin High School Gaels Catering. VISITORS • • 2012 1 'p Oct- ' . • Attendance Type Mar Jun Sep Dec TOTAL Mar Jun Sep Dec TOTAL Adult—Tour 58 158 18 30 234 73 220 76 68 437 Child—Tour 216 466 43 15 725 150 360 45 75 630 Walk-In 60 375 998 418 1,433 87 329 690 426 1532 Special Events 228 1,000 3,000 980 4,228 450 635 2000 1800 4885 Total Visitors 562 F 1,999 4,059 1 1,443 6,620 760 1,544 2,811 2,369 7,484 School Tour 6 17 1 0 J24 3 18 1 2 24 Community Tour 0 5 5 3 2 5 4 3 14 Total Tours 6 22 6 3 5 23 5 5 38 Exhibits "Exhibit Attendance" captures the number of individuals who visit a special exhibit as part of a formal tour, as a walk-in guest, and those who visit during special events when the Museums are open to the public. 3 of 5 SEABEES: Attendance 2012 2011 + • + • Attendance Type Mar Jun Sep Dec TOTAL Mar Jun Sep Dec TOTAL Tours N/A *883 *38 N/A 921 N/A N/A N/A N/A Walk-In N/A *998 *375 N/A 1,373 N/A ***524 ***221 N/A 745 Special Events **100 *554 *180 N/A 834 **100 ***197 N/A N/A 297 Total Visitors 100 2,435 593 N/A 3,128 100 721 221 0 1,042 *" We Can Build, We Can Fight: The U.S. Navy Seabees in WWII Dublin" opened in the Murray Schoolhouse on April 29, 2012. This exhibit's original closing date of July 21, 2012 was extended to September 1, 2012 due to its popularity with the community. The exhibit featured historical documents, photographs and artifacts from the recently acquired Camp Parks Collection as well as first person narratives demonstrating who the Seabees were, why their motto was "Can do!" and what they did while on base in Dublin. ** The Dublin San Ramon Women's Club's local elementary school art contest hangs in the "Little Classroom"March—April. *** The Heritage Center curated the exhibit "Donlon; From Derryshannoge to Dublin" which opened in April and ran through July 2011. NA No exhibits during this time. Volunteers There are currently 60 volunteers on the active Heritage Park and Museums volunteer roster.This group provides approximately 54 volunteer hours per week to support the Museum on a regular basis. The Museum volunteers also contribute to work parties, provide tours, assist at special events and attend monthly meetings. There is also a dedicated group of volunteers that provide specialized work handling and caring for the collections. IThe Heritage Park and Museums also receives regular volunteer service from Dublin High School, Dougherty Valley High School, and Foothill High School in Pleasanton. Each of these schools provides twenty-five student volunteers for each of the City's quarterly events at the Museum. Interns are also coordinated on a regular basis to work for school credit on a variety of projects to enhance the Museum. Currently, Rita Szollos, a Cal State East Bay History Program is working on developing an interactive website that will show changes to Dublin over time. Past intern projects have included: • Maggie Stockel, Museum Studies Graduate Program, San Francisco State University, worked on the newly acquired Camp Parks collection to develop the Seabees exhibit. 4of5 • Rita Szollos, conducted an oral history interview with Carol Kolb Strom and from that, developed a tour for a 4th grade audience. VOLUNTEER • • 1 1 � • • • • ! Volunteer Guild 7600 730 756 830 2,086 63 228 120 378 789 Student Volunteer 9 80 20 68 129 18 27 0 27 72 Intern 0 60 20 100 140 60 60 0 60 180 Total Hours F 689 870 796 998 3,353 1 141 315 120 465 1 1,041 FACILITY RENTALS St. Raymond Church has been available to the public for private rental since prior to the expansion of the Heritage Park and Museums. The Sunday School Barn became available for private rentals on May 1, 2012. In the Fall Quarter, there were 6 rentals at the Sunday School Barn and thirteen rentals at St. Raymond Church. Thee dramatic increase of rentals at St. Raymond Church as compared to Fall 2011 is due to a church who is currently using the historic site for their weekly services. FACILITY RENTALS Comparison 1 1 St Raymond 11 6 7 13 37 5x 10 Church EX � Sunday school 0 15 5 6 26 Barn Total Rentals 11 21 12 19 �:.'. RECOMMENDATION: Staff recommends that the Heritage and Cultural Arts Commission receive the report. 5of5 CULTURAL ARTS ACTIVITIES'- FALL SESSION 2012 ; Total Resident Non- Resident Adult Tap II 11 7 4 Beginners Belly Dance 5 3 2 Beginning Ballet I & Tap 14 14 0 Beginning Irish Dance 12 8 4 Boogie with Your Baby 4 4 0 Guitar& Bass 1 5 5 0 Guitar & Bass II 4 4 0 Guitar& Bass IIA 21 2 0 Hip Hop Dance for Children 14 14 0 Intermediate Irish Dance 6 2 4 International Latin Dancing 2 2 0 Introductin to Drawing 3 3 0 Irish Dance - Teens/Adults 11 2 9 KinderDrama 6 4 2 Kindermusik TM Wiggle & Grow 12 7 5 Kindermusik TM Wiggle & Grow 6 51 1 Kindermusik TM Zoom Buggy 6 3 3 Kindermusik TM Zoom Buggy 5 4 1 Line Dancing 8 8 0 Little Hands Art Class 6 5 1 Pee Wee Art Time 11 10 1 Pee Wee Art Time 10 10 0 Pre-Ballet 11 11 0 Pre-Ballet II & Tap 13 13 0 Pre-Ballet II &Tap 8 8 0 Twist and Shout with Your Tot 6 6 0 Young Rembrandts FUNdamental Drawing 4 4 0 Grand Total 205 1681 37 ATTACHMENT 1