HomeMy WebLinkAbout8.3 HCAC Long Range Plan Status Report CITY OF DUBLIN
HERITAGE AND CULTURAL ARTS COMMISSION
AGENDA STATEMENT
MEETING DATE:January 12, 2006
SUBJECT: Heritage& Cultural Arts Long-Range Plan Status Report
ATTACHMENTS: None
RECOMMENDATION: Receive report from Staff
FINANCIAL STATEMENT: None
DESCRIPTION: The Heritage & Cultural Arts Long-Range Plan was approved by the
City Council in August 2001. We have now completed the forth-year of the five-year Plan. In order to
keep the Heritage and Cultural Arts Commission abreast of Staff progress towards the Heritage& Cultural
Arts Long-Range Plan, Staff has prepared a status report for review by the Commission. The City will be
embarking on the Annual Goals & Objectives process in the next few months, and the Long-Range Plan
provides a platform that will assist the Heritage and,Cultural Arts Commission in identifying future goals
for FY 2006-2007.
LONG-RANGE PLAN
The Heritage and Cultural Arts Long-Range Plan is intended to serve as a blueprint for future
development of Dublin's heritage and cultural arts. The Plan reflects the collective direction of the City's
heritage and cultural arts communities. The Plan is based upon the principle that partnerships and
coalitions are important to successful implementation. The Dublin City Council, the Heritage and Cultural
Arts Commission and Staff, in cooperation with non-profit organizations such as the Dublin Fine Arts
Foundation, Dublin Historical Preservation Association, and the Dublin schools determine the ultimate
success of the Plan. •
As has been the case over the past several years, a number of goals and objectives are pursued as
opportunities arise. For example, as development proposals come forth, they are reviewed to determine if
there is an appropriate location for public art. New opportunities for cultural arts and historical
programming and enhancement of arts and cultural recreation classes and programs for youth are regularly
pursued. Further, additional promotional and marketing opportunities for heritage and cultural arts have
been continually explored.
The original five goals for the Long-Range Plan are as follows:
Goal I: Create more art in the public spaces in Dublin.
Goal II: Develop programs and partnerships to support a broad spectrum of cultural arts and
historical interests within the community.
Goal III: Advance the historical and cultural aspects of the Dublin Heritage Center.
COPIES TO:
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ITEM NO. 8.3
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Goal IV: Provide consistent and ongoing arts education, activities and programs for the youth
of Dublin.
Goal V: Promote and market Dublin's heritage and cultural arts.
STATUS OF OBJECTIVES
For the past three years, many of the objectives outlined in the Long-Range Plan have been accomplished
or are being addressed on an ongoing basis, depending on the nature of the objective. The annual goals
and objectives process followed by the Heritage and Cultural Arts Commission has provided a platform to
prioritize specific objectives within the Plan for completion within a given fiscal year.
In reviewing the current status of the Long-Range Plan, Staff has attempted to identify objectives that
have been accomplished and those that are still pending completion. The status of each objective is shown
in italics following the objective.
Goal 1. Create more art in the public spaces in Dublin.
Objectives
1) Encourage design of development projects to include art into the public building and public spaces of
the community. Ongoing; One project completed in 2005 is the public art piece at the new Senior
Center. In addition, approval was given for a public art piece to be installed at the San Ramon Village
project anticipated for completion in late spring 2006. Staff will be working with six additional
developers on inclusion of public art within their projects (San Ramon Village-Commercial phase,
Tralee, Ulferts, Gateway Medical Center, Hummer-Saturn, and Sorrento-Toll Brothers).
a. Revise/amend the Public Art Policy to identify alternate funding sources and approval process for
public art. Underway; this is being done in conjunction with the Public Art Master Plan.
2) Develop a Public Art Master Plan to identify opportunities and funding sources for art throughout the
City. Underway; estimated completion of draft proposal—March 2006.
3) Complete the public art projects included in the 2000-2005 Capital Improvement Program. Complete;
projects included Civic Center Library, Freeway Underpass Art. Additional projects that have been
completed in the subsequent 2004-2009 CIP include Banner Art, Bus Shelters-Phase I and Senior
Center. One additional project pending completion is the lighting for the Freeway Underpass
entrances.
4) Work with the Dublin Fine Arts Foundation to further the Art in the Parks program.
a. Expand the Art in the Parks program into Shannon, Emerald Glen and Ted Fairfield Parks.
Complete.
b. For future City Parks, include an art consultant in the initial planning stages to insure that art is
incorporated in the park design and that funding is available. Ongoing: Emerald Glen Park—
complete; Fallon Sports Park Master Plan —an art consultant was not included but opportunities
for public art are identified in the final master plan; Bray Commons — Dublin Fine Arts
Foundation has convened a neighborhood selection committee that includes representation from
the Heritage and Cultural Arts Commission.
5) Provide opportunities for temporary displays of public art.
a. Pursue development of secure display area. No progress.
b. Encourage cooperative efforts with Dublin Schools, Dublin Library, Dublin Fine Arts Foundation,
Dublin Partners in Education (DPIE), Dublin business community and other interested parties to
create and display temporary exhibitions of public art. Ongoing; In 2005, the City provided
display space at the Dublin Civic Center for Dublin Pride Week Poster and the Alameda County
Waste Management Authority Recycled Art Display . Additionally, display space at the Civic
Center and Dublin Library was provided for a graphic art show by Las Positas College.
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Goal H. Develop programs and partnerships to support a broad spectrum of cultural arts and
historical interests within the community.
Objectives
1) In conjunction with the Parks and Community Services and Community Development Departments,
continue to explore opportunities for enhancement of performance facilities in parks, recreation
facilities and public places.
a. Investigate the feasibility of a Performing Arts Center. No progress; Staff will be monitoring the
Dublin High School Master Plan process which includes a Performing Arts Center. The Camp
Parks development project has been identified as a possible future potential site.
b. Pursue construction of an outdoor amphitheater in Emerald Glen Park. No progress; the master
plan includes an amphitheater in a future phase of the park's development.
2) Continue to enhance and expand successful special events in the City.
a. Expand the cultural events of the City's existing festivals to include juried exhibitions, temporary
installations of sculpture or"call to artists"to create theme-based works. No progress.
b. In conjunction with Concerts at the Civic, pursue workshops with musicians or before concert
"talk with artists". Ongoing; in 2005, the JazzMasters Workshop participants performed prior to a
summer concert.
c. Assess and evaluate cultural events within the City. Ongoing; during Fiscal Year 2003-2004 it
was determined that the Classic Affair at the Civic was not meeting the goals for the event and
direction was given to identify a replacement event. Funds were included in the Fiscal Year 2005-
2006 Budget for a Senior Talent Show. Additionally the second year of the Winter Concert Series
at the Old St. Raymond's Church was held in Fiscal Year 2005-2006.
d. Work with area art-associations to enhance "Classical Affair at the Civic" exhibition (or similar
events). No progress; however,prior to the cancellation of the Classical Affair, the Dublin Senior
Center Foundation conducted a silent auction as part of the event.
3) Explore partnerships with the Dublin business community in promoting and/or sponsoring programs
and special events. Ongoing; Dublin businesses have provided support of the St. Patrick's Day
Celebration, Day on the Glen; the Summer& Winter Concert Series; and the JazzMasters Workshop.
4) Explore new opportunities for cultural arts and historical programming.
a. Develop traveling exhibitions. Ongoing; Dublin's Sister City of Bray has donated two pictures as
a beginning for a traveling exhibition.
b. Investigate opportunities for providing a variety of culturally based performances. Ongoing;
entertainment at the City's two festivals has included some cultural groups. The Winter Concert
Series was expanded to 5 concerts in Fiscal Year 2005-2006 with a variety of different culturally
based program offerings.
c. Investigate opportunities for performance sponsorships. No progress.
5) Promote culturally diverse programming, performance and exhibition opportunities. Ongoing; exhibits
at the Murray Schoolhouse Museum have featured historical information on Mexican, Asian and
African American cultures as well as local women artists.
Goal III. Advance the historical and cultural aspects of the Dublin Heritage Center.
Objectives
1) Enhance and expand the exhibitions at the Heritage Center museum. Ongoing.
a) Pursue quarterly exhibitions in the small room of the Murray Schoolhouse. Ongoing; exhibits
implemented to date include; Mexican Folklorico, Day of the Dead Exhibit; Cultural Fragments-
Asian American Exhibit, Gold Fever-Stories of the Gold Rush Exhibit, Crate Expectations-History
of Agricultural Advertising, African American Craft Exhibit, Local Architecture Exhibit and
Legacy of Local Women Artists completed in the Fall of 2005.
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b) Support the upgrading and restoration of the Heritage Center collection. Underway; ownership
and provenance of the collection was completed in January 2004 and funds have been included in
the CIP for upgrading and restoration of the permanent exhibits of the collection. A plan for
curating seven exhibits under the guidance of an Exhibit Designer and Exhibit Developer are in
the process. The project is scheduled for installation in winter 2006 and opening spring 2006.
Collection is in the process of being catalogued and marked.
c) Complete construction of a permanent storage building on the Heritage Center grounds. Complete.
d) Develop plans for documentation, certification and cataloging of City collections. Ongoing; City
purchased "Past Perfect" museum software for collections management (digital documentation
and cataloguing) and in January 2003 a Collections Management Policy was approved. In.
January 2004, DHPA transferred ownership of their collections to the Heritage Center Museum
permanent collection and as of November 2004 the museum has received donations of 90% of the
artifacts on exhibit, including the important "Kolb"family collection. By Spring 2006 100% of
the collection will be entered into "Past Perfect"Museum Software.
2) Develop plans for Historical District designation of Donlon Way making certain Alamilla Springs and
Green Store are included. Underway; Dublin Village Design Guidelines adopted by City Council in
Fiscal Year 2004-2005; Specific Plan of Donlon Way area underway.
3) Continue with restoration and preservation of the Dublin Heritage Center.
a. Pursue installation of a fire suppression system in Murray Schoolhouse and Old St. Raymond's
Church. No progress although alarm systems are now in place at both buildings.
b. Renovate the floor and ceiling of the main room of the Murray Schoolhouse. Complete.
c. Investigate opportunities for grant funding, e.g. National Park Service Historic Preservation Grant,
American Express, National Trust for Historic Preservation. Ongoing; the Heritage Center has
received a grant of $2,325 for an Institutional Assessment through the Museum Assessment
Program (MAP). The Assessment will help Staff determine planning priorities. Staff will continue
to investigate various private grantors. For NPS Grants, the Heritage Center is ineligible until it
is listed on the National Register. NTHP does not offer grants. In 2005, the City received a
$30,000 grant from the Federal Government's Sub-committee on Interior and Related Agencies
for the Exhibit Restoration project.
d. Complete the Murray Schoolhouse Bell Tower Replacement Project and encourage and support
Dublin Historical Preservation Association and Dublin Rotary Club in their fundraising efforts.
Complete.
4) Continue to encourage use of the Heritage Center for historical and cultural events/activities.
a. Host an annual historically based special event. Ongoing; Bell Tower Dedication — May 2003,
Antique Road Show — May 2004; Flagpole Dedication in cooperation with DHPA - June 2004;
celebration of Murray Schoolhouse 150th anniversary in Spring 2006.
b. Promote the use of Old St. Raymond's Church as a venue for cultural arts performances. Ongoing;
programs have included weekly Folk Singing Choir, weekly Bluegrass Jam, weekly Old Tyme
Fiddlers Jam, Bluegrass Concert and Winter Concert Series.
c. Develop cultural history classes and workshops. Ongoing; programs have included Mexican
Folklorico, Homespun Holiday, Irish Farie Workshop, Harvest Workshop, and Homespun
Holiday. An African American Crafts Workshop, Historic Architecture Workshop, and Pioneer
Girls Workshop were conducted since the last plan update.
5) Continue to work with Dublin schools to augment the history curriculum for the K-12 student
population.
a. Support and encourage tours of the Heritage Center by school groups. Ongoing; tours by schools
continue to increase and grow and have been revamped to a more thematic approach to history.
Tours now include hands-on activities including dress-up, song, dance, old fashioned games and
food preparation. A Masters Degree student completed a project for the center that resulted in an
audio tape of"Ellen Fallon"telling the story of coining West by wagon train and the early days of
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settlement in Dublin. Students now listen to the tape while on tour. Tour program continues to be
formalized with the addition of"Hands On History Trunks" that will be used in conjunction with
tours. The Ellen Fallon monologue will be further developed into a video that will provide
orientation to school groups as well as the general public. The video addresses the California
State Board of Education History Social Studies Standards 3.3, 4.1 and 4.2.
b. Collaborate with Dublin Library to develop a resource library on Dublin history. Underway; Staff
and the Dublin Library Manager work together to identify means to preserve and make available
the local archives. In April 2005, a program of the California Council for the Humanities called
"California Stories Uncovered" was presented. This event featured local history exhibit and
inter-active activities throughout the library. Future plans include working with the DHPA to
install a Media Kiosk at the Heritage Center that will link the library, archives and other
historical resources. The DHPA history resource area is going to open in the spring 2006. Staff,
the Dublin Library Manager and the DHPA work together in the Tri-Valley History Council to
develop archives and historical resources.
c. Provide the Heritage Center as a venue for student art exhibitions. No progress.
Goal IV. Provide consistent and ongoing arts education, activities and programs for the youth of
Dublin.
Objectives
1) Support the development of performing arts for youth and teens.
a. Provide venues for youth and teens to perform and participate. Ongoing; Programs have included
Teen Idol Contest at Day at the Glen in 2004 and 2005, Youth Concert in conjunction with
JazzMasters program, Youth Music Showcases the past five years allowing local teen bands to
compete, Karaoke and Pizza Night events for teens.
2) Explore opportunities for exhibition space for youth artworks.
a. Work with Dublin schools, Dublin Library and other interested parties to identify exhibition space
for youth artworks. Ongoing; the City has provided display space at the Dublin Civic Center for
Dublin Pride Week Posters, the Dublin/San Ramon Women's Club Annual Art Show, and the
Alameda County Waste Management Authority Recycled Art Display. The new Dublin Public
Library has a display case in the lobby that can be used for local art. Las Positas College did a
graphic art exhibition at the Library in 2005.
3) Create partnerships and collaborations to explore opportunities to enhance arts and programming.
a. Work with Dublin schools, Dublin Fine Arts Foundation and other partners to ensure and provide
professional quality art education. Ongoing; through funding by the City, the Pacific Chamber
Symphony conducts small ensemble concerts in the elementary schools and two full orchestra
concerts at Wells Middle School. In 2005, the Valley Shakespeare Company co produced The
Gifts of the Magi at St. Raymond's Church and offered a one-week Shakespeare Workshop for
youth , and Imagine Performing Arts offered a summer camp theatre program for youth.
b. Investigate and create opportunities for grant funding, e.g. Tri-Valley Community Fund, California
Arts Council, National Endowment for the Humanities, Lila Wallace-Readers Digest Funds.
Ongoing; JazzMasters program was partially funded through grants from local businesses in
2004 and 2005.
c. Encourage opportunities for exchange of art and cultural education resources through partnership
with Dublin Sister City Association. Ongoing; DSCA gifted two paintings and various crystal
pieces for Civic Center display.
4) Continue to enhance the City of Dublin arts and cultural recreation classes and programs.
a. Investigate opportunities for expanded after school and summer arts and cultural programming.
Ongoing; Staff is continuously pursuing ways to expand on classes and programs. Class offerings
have more then doubled in 2005, with a number of new programs such as guitar, piano, hip hop,
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singing, kindermusik, drawing, painting, music appreciation, belly dance, cartoon workshops,
summer theater and dance camps, and other offerings.
b. Investigate opportunities for a grant program for youth in cultural arts by identifying and
disseminating information on available grant resources.No progress.
Goal V. Promote and market Dublin's heritage and cultural arts.
Objectives
1) Promote heritage and cultural arts through print media. Ongoing; the Dublin Heritage Center worked
with the Tri-Valley Convention and Visitors Bureau to produce a full-color brochure that promotes
local historic sites. A full-color flyer of annual activities at the Heritage Center was produced in
2003 & 2004. A Regional Arts Brochure highlighting cultural arts & heritage activities is being
planned for publication in 2006 by the Take 5 for Arts Committee A new brochure/rack card will be
introduced with the opening of the new permanent exhibits..
a. Work with local and regional newspapers to increase local/regional coverage of heritage and
cultural arts. Ongoing; Summer and Winter Concert Series are both sponsored by the Tri-Valley
Herald. The Day on the Glen and Saint Patrick's Day Events have been sponsored by both the
Herald and the Valley Times. Staff sends press releases on a regular basis to promote activities
and events and articles are often written about various arts & heritage programs and activities.
Several articles appeared in local papers this year highlighting the Heritage Music programs, the
Murray Schoolhouse and the new permanent exhibits.
b. Increase coverage in the Parks and Community Services Department Activity Guide. Complete;
Heritage and Cultural Arts activities have increased to eleven pages of coverage in the Activity
Guide and have been re-positioned towards the front of the publication. As programs and classes
increase, more pages may be included.
c. Maintain the Heritage and Cultural Arts Brochure. No progress; the current brochure has not been
updated since the Long-Range Plan was adopted.
d. Develop a self-tour map of art and history in Dublin. Complete; the Activity Guide includes a park
and facility map that identifies historical sites and also a map of public art. These pages are
updated as items such as public art are added within the City.
2) Promote heritage and cultural arts through the Internet.
a. Maintain a calendar of heritage and cultural arts activities and information on the City's website.
Ongoing;programs, workshops, classes, and special events are promoted seasonally on the City's
website as well as the Activity Guide information. Heritage Center activities appear regularly on
the scrolling calendar on the City's website.
b. Work with other area websites (Dublin Chamber of Commerce, Tri-Valley Convention and
Visitors Bureau, Dublin Unified School District, etc.) to incorporate heritage and cultural arts
activities. Ongoing; Dublin Heritage Center has a permanent listing under "regular attractions"
in the Tri-Valley Convention and Visitors Bureau website.
c. Investigate the possibility of developing a heritage and cultural arts multimedia web page.
Ongoing; City's web page includes ongoing information on the Heritage and Cultural Arts
Division with updates and progress on facilities and programs, special events, goals and projects,
art in the Library and Civic Center, public and private art in Dublin, and the Dublin Fine Arts
Foundation.
3) Promote heritage and cultural arts through broadcast media.
a. Work with Community Television (CTV) to expand coverage of heritage and cultural arts
activities. Ongoing; press releases are sent on a regular basis to promote activities and events.
Staff occasionally appears on CTV for interviews about programs. CTV filmed a segment on the
Murray Schoolhouse in 2005.
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b. Identify other opportunities to promote heritage and cultural arts activities through the broadcast
media. Ongoing; although not directly related to Heritage and Cultural Arts, NBC 11 has been the
City's sponsor for St. Patrick's Day Event the past three years. TCI Cable has been used to
promote cultural arts activities.
4) Explore additional promotional and marketing opportunities.
a. Work with Dublin Chamber of Commerce, Tri-Valley Convention and Visitors Bureau, Dublin
Unified School District and other civic/social association newsletters to promote heritage and
cultural arts activities. Ongoing; sent out postcards promoting the Winter and Summer Concert
Series to local non profits organizations.
5) Develop a recognizable heritage and cultural arts logo. Complete; two new logos have been developed
for the Heritage.Center, in conjunction with the new Exhibit Restoration project, and the 150th
Anniversary of the Murray Schoolhouse.
RECOMMENDATION: It is the recommendation of Staff that the Commission receive this
report for the Heritage and Cultural Arts Long-Range Plan.
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