HomeMy WebLinkAboutReso 33-20 Approving the City of Dublin's Two-Year Strategic Plan for Fiscal Years 2020-21 & 2021-22Reso No. 33-20, Item 4.3, Adopted 05/05/20 Page 1 of 1
RESOLUTION NO. 33 - 20
A RESOLUTION OF THE CITY COUNCIL
OF THE CITY OF DUBLIN
* * * * * * * * *
APPROVING THE CITY OF DUBLIN’S TWO-YEAR STRATEGIC PLAN FOR FISCAL YEARS
2020-21 AND 2021-22
WHEREAS, the City Council adopts a Strategic Plan every two years to set the overall
direction for the City, guiding resources and setting specific objectives to drive City action ; and
WHEREAS, on March 5, 2020 the City Council held a Strategic Planning Session to review,
discuss, and identify additions or changes to the City’s Mission, Vision, Values and Strategic Plan
Strategies and Objectives; and
WHEREAS, at the aforementioned Strategic Planning Session, the City Council identified
a new value of “Inclusivity” as well as the following new Strategies for Fiscal Years 2020-21 and
2021-22; (1) Implement the City’s Adopted Preferred Vision for Downtown Dublin, (2) Explore
New City Revenue Streams for Long Term Financial Stability, (3) Create More Affordable Housing
Opportunities, (4) Become a 24/7 City Hall to Enhance Resident and Business Engagement, (5)
Large Land Tract Development and Open Space.
NOW, THEREFORE BE IT RESOLVED that the City Council of the City of Dublin does
hereby approve the City of Dublin Two-Year Strategic Plan, as attached hereto as Exhibit A to
this Resolution; and
FURTHER BE IT RESOLVED the approved Two-Year Strategic Plan shall be incorporated
in the Proposed Budget for Fiscal Years 2020-21 and 2021-22.
PASSED, APPROVED AND ADOPTED this 5th day of May 2020, by the following vote:
AYES: Councilmembers Goel, Hernandez, Josey, Kumagai and Mayor Haubert
NOES:
ABSENT:
ABSTAIN:
______________________________
Mayor
ATTEST:
_________________________________
City Clerk
DocuSign Envelope ID: 4990D72F-0DC5-43A3-82F1-75C44A48FD05
Exhibit A to the Resolution
Proposed City of Dublin Two-Year Strategic Plan
Page 1 of 3
MISSION
The City of Dublin promotes and supports a high quality of life, ensures a safe and secure
environment, and fosters new opportunities.
VISION
Dublin is a great community to live, work, and raise a family. Dublin values:
• Safety—We are dedicated to excellent public safety resources, including police and fire.
• Finances—We will strive to be fiscally transparent and balance our budgets annually.
• Inclusivity—We will advocate for programs and policies that support inclusive access to
housing, and cultural opportunities.
• Innovation—We will continue to innovate in every aspect of government and promote
innovation within the business community.
• Customer Service—We will provide welcoming, excellent customer services to our
residents and businesses at all times.
• Living an Active Lifestyle—We will continuously promote an active lifestyle through our
parks and facilities and encourage participation in local sports.
• History—We will honor our history through places and programs that remind people of
our beginnings.
• Business—We will provide a full spectrum of opportunity by supporting current and
prospective businesses through ongoing economic development efforts and helping them
grow and thrive locally.
• Environmental Sustainability—We will continue to lead in building a well-planned
sustainable community and protecting our natural resources.
STRATEGIES
Strategy
1. Implement the City’s Adopted Preferred Vision for Downtown Dublin.
Objectives
A. Make necessary land use changes.
B. Work with private property owners on acquisitions that result in the creation of a future
town square.
C. Establish the proposed street grid network, including study of right-of-way acquisition
and the appropriate funding mechanism for construction and maintenance.
D. Conduct a parking analysis of the Transit Oriented District and the Retail District and
proposed changes.
E. Create certainty and provide development rights that result in achieving the City
Council’s Preferred Vision.
F. Develop implementation measures for the adopted Downtown Streetscape Master Plan
and updated Bike and Pedestrian Master Plan for the next Capital Improvement
Program.
G. Market, in conjunction with Property owners, the opportunity sites.
Exhibit A to the Resolution
Proposed City of Dublin Two-Year Strategic Plan
Page 2 of 3
H. Work with Downtown property owners on updating the CC&Rs to facilitate retail
transition.
I. Work with Downtown property owners on building/site improvements.
J. Refine and provide specificity on City development goals in the Downtown Plan and
East Transit Center Area Plan.
Strategy
2. Explore New City Revenue Streams for Long Term Financial Stability.
Objectives
A. Explore the feasibility of increasing the City’s current Transient Occupancy Tax.
B. Evaluate the establishment of other fees and/or taxes that could offset City costs in
providing services to the community.
C. Explore operational efficiencies in delivering services with other public agencies.
D. Continue to maintain strong fiscal policies.
Strategy
3. Create More Affordable Housing Opportunities.
Objectives
A. Facilitate production of affordable housing for lower income seniors, workforce and
special needs households by leveraging the Alameda County Measure A-1 Bond funds
and the City’s Affordable Housing Fund.
B. Look for additional opportunities to facilitate the acquisition of sites, at low or no cost,
to build housing that is affordable to lower income households.
C. Facilitate the production of accessory dwelling units throughout the community.
D. Seek opportunities to preserve the stock of housing that is affordable to moderate- and
middle-income households.
E. Update the City’s General Plan Housing Element in accordance with state law and to
ensure an adequate supply of sites to accommodate the City’s Regional Housing Needs
Allocation for the period 2022-23.
Strategy
4. Become a 24/7 City Hall to Enhance Resident and Business Engagement.
Objectives
A. Reduce/eliminate the need for paper transactions where feasible.
B. Provide more opportunities for residents to complete transactions with the City online,
with appropriate security measures.
C. Enhance citizen online interaction via reporting of issues and transparent data.
D. Continue to utilize all appropriate methods to share and exchange information with the
public, including social media, at events and at the City’s website.
E. Explore additional social media platforms and expanding use of Facebook to other
departments.
F. Explore more exciting and user-friendly presentation of information, and a periodic
report from the City Manager’s Office.
Strategy
5. Large Land Tract Development and Open Space.
Exhibit A to the Resolution
Proposed City of Dublin Two-Year Strategic Plan
Page 3 of 3
Objectives
A. Look to establish an Economic Development Zone to prioritize commercial and
industrial development east of Fallon Road.
B. Work with the area property owners in conjunction with the Dublin Boulevard extension
project on issues such as road and project mitigation, entitlements, as well as
supporting infrastructure.
C. Begin discussions regarding required reporting under the Open Space Initiative of 2014
for the provisions of commercial and industrial development in the unincorporated area.