HomeMy WebLinkAboutItem 7.2 HousingNeedsSurvey
CITY CLERK
File" D[~J[~Im-~~
AGENDA STATEMENT
CITY COUNCIL MEETING DATE: May 17,2005
SUBJECT:
Housing Needs Survey questionnaires for Residential and Business
Surveys
Report prepared by: Juha Abdala, Housing Speciahst
ATTACHMENTS:
I)
2)
/1 "rd I)
'~~ 2)
Dublin Housing Needs Survey (Residential)
Duhlin Housing Needs Survey (Businesses)
RECOMMENDATION:
Receive Staf'fReport
Provide any comments or suggestions to the draft questionnaires
prior to Godbe Research tinalizing the two questionnaires
FINANCIAL STATEMENT:
No fiscal impact in reviewing draft questionnaires for the pending
Housing Needs Survey
DESCRIPTION:
On February 15,2005 the City Council authorized entering into an agreement with Godhe Research to
conduct a housing needs survey for the City ofDuhlin. The intent of the survey was to provide
justification in producing future housing programs, crafting programs listed on the City Council's Goals
and Ohjectives and eliminating programs not viewed as needed by the residents and businesses surveyed.
The need to obtain survey information was viewed as important since the Housing Element listed
affordable housing efforts that the City of Dublin would consider in the future. Additionally from the
information obtained in a detailed and professionally conducted survey the City Staff can make
recommendations to the City Council on what types ofpro.\,'rams are viewed as needed by those who
would use them and would also provide justification in complying with the current Housing Element or in
determining that a given program or product is not necessary in the City of Dublin.
The two attachments with this Staff Report are fue draft survey instruments created by Godbe Research to
conduct two phone surveys. The first phone survey would be to businesses in Dublin that have at least
one employee, this list has been created by using Business License intOrmation. The second phone
survey would be to randomly selected residents in Dublin.
RECOMMENDATION:
Staff recommends that the City Council receive the Staff Report and provide any comments or
suggestions to the draft questionnaires, prior to Godbe Research t1nalizing the two questionnaires.
--------------~----------~~~~----~---------------~~---------------------------------~------------~-------------------------~---
O:\HOUSING\STFFRPTS\CCSR Hsg Needs Draft qucgtion¡;>.doc
\ ~ \
COPIES TO: Consultants
In House Distribution
ITEM NO.
7.Z
Itt~D
Godbe Research
April 2005
DRAFT
Dublin Housing Needs Survey (Residential)
Hello, my name is and I'm calling on behalf of GRA, a public opinion research
firm. We're conducting a survey concerning some Important issues in the City of Dublin
and we would like to get your opinions. This should just take a few minutes of your time.
(IF NEEDED:) This is a study about Issues of importance in the City of Dublin - it is a
survey only and I am not selling anything.
(IF THE INDIVIDUAL INDICATES THAT THEY ARE AN EMPLOYEE OF THE CITY, AN
APPOINTED OFFICIAL, OR A COUNCIL MEMBER, THANK THEM FOR THEIR TIME,
POLITELY EXPLAIN THAT THE FOCUS OF THIS SURVEY IS ON THE PUBLIC'S
PERCEPTION OF CITY SERVICES, AND TERMINATE THE INTERVIEW.)
We are trying to obtain a representative cross-section of respondents from within the City
of Dublin in terms of their gender and age. For statistical reasons, I would like to speak to
the youngest adult male currently at home that is at least 18 years of age. (Or youngest
female depending on statistics of previous completed Interviews)
(IF THERE IS NO MALE/FEMALE AT LEAST 18 AVAILABLE, THEN ASK:)
Ok, then I'd like to speak to the youngest adult female currently at home that is at least 18
years of age.
(IF THERE IS NO MALE/FEMALE AT LEAST 18 AVAILABLE, THEN ASK FOR
CALLBACK TIME)
[PLEASE EXPLAIN IF AN OLDER RESPONDENT/FEMALE ASKS WHY THEY ARE NOT
INVITED TO PARTICIPATE IN THE SURVEY - THIS IS BECAUSE THE SURVEY
RESULTS ARE MEANT TO BE REPRESENTATIVE OF THE ENTIRE ADULT
POPULATION OF THE CITY OF DUBLIN AND CURRENTLY WE HAVE COMPLETED
ENOUGH SURVEYS WITH RESIDENTS SHARING YOUR DEMOGRAPHIC
CHARACTERISTICS - THANK YOU FOR YOUR TIME]
[IF ANY INDIVIDUAL INQUIRE ABOUT ADDITIONAL INFORMATION REGARDING ANY
OF THE PROGRAMS OR SERVICES MENTIONED IN THIS SURVEY, PLEASE DIRECT
THE PERSON TO CALL THE CITY'S PLANNING DEPARTMENT AT 925 833 6610]
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ATTACHMENT I
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i. First I need to ask if you live in Dublin with a zip code of 94568?
Yes -------------------------------------------------- 1
No ----------------------------------------------------- 2 (TERM)
Don't know-------------------------·--·----------- 3 (TERM)
[IF a¡,=2 OR 3, STATE THAT THIS IS A SURVEY CONCERNING THE RESIDENTS OF
DUBLIN ONLY AND THANK THEM FOR THEIR TIME]
1. How many years have you lived at your current residence?
Less than one year __m________________m_________ 1
One to three years--------------------·---m----..- 2
Four to nine years ___________________mmm______ 3
Ten to fifteen years------------------m------------ 4
Sixteen to twenty years _m_____.__.._____,_____ 5
Twenty-one to twenty-five years---------------- 6
More than twenty-five years _______________m____ 7
(DON'T READ) Don't know -....-------.-------- 8
2. Now I'm going to read a list of issues currentiy facing the City of Dublin. For each
one, please tell me how important you feel that issue is to you.
Here's the (first/next) one: (READ ITEM FIRST AND ASK): Do you feel
this issue is extremely important, very important, somewhat important, or not at all
important?
RANDOMIZE
(DON'T
Ext. Very Swt. Not at all READ)
ImD. ImD. ImD. ImD. DKlNA
A. Reducing traffic congestion on
local roads -----------------------------1 --------2--------3--------4--------- 5
B. Improving the quality of education --1 --------2---------3--------4-------- 5
C. Providing affordable housing ----------1 -------2--···---3--------·4--------· 5
D.. Controlling growth and development 1 --------2--------3---------4--------- 5
E. Preventing crime-------------------------1 --------2--------3---------4--------- 5
F. Increasing the availability of housing 1 --------2-------3---------4--------- 5
G. Maintaining fire protection services--1 --------2-------3--------4---·-·--- 5
H. Increasing the number of housing
programs and services to
resid ents --------------------------------1 ------- 2 --------- 3--------4 -------- 5
2
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The next series of questions will be about housing issues within Dublin. We'd first like to
know a little about your specific housing situation and then talk about your future needs.
3. Do you currently rent or own your place of residence in Dublin?
Rent -----------------------------------.------------ 1
Own ----------------------------------------------_...-- 2
(DON'T READ) Don't know -----------......----- 3 SKIP TO 08
4. And what type of residence do you [PIPE IN RESPONSE FROM Q3: renVown]?
Apartme nt ---------------------------._---...---- 1
Condo/Townhouse _______________m__m_______ 2
Sing Ie-fa mil y home .________________m__.__._.._ 3
Duplexes/triplexes or duets ---..".------------- 4
(DON'T READ) Don't know .-------------------- 5
IF Q3 = 1 ASK SA
IF Q3 = 2 ASK 58
5A. Are you currently looking into buying a home in Dublin or planning to in the next year?
)'es ---.------------------------------------------------ 1
No---------------------------------------------- 2 SKIP TO 08
Don't know--------------.-------------------------- 3 SKI P TO 08
58. Are you currently looking into selling your home and buying a new home in Dublin
within the next year?
)'es ------------.-----------------~---..---------------- 1
No ----..----------------------.----------------------- 2 SKIP TO 08
Don't know------m--m-______m________________ 3 SKIP TO 08
6. What type of house do you intend to purchase?
Condoffownhouse ---------.--~------------ 1
Single-family home-----------------mm------ 2
Duplexes/triplexes or duets --...--------------- 3
(DON'T READ) Don't know ______m___________ 4 SKIP TO 08
3
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7. What price range of [PIPE RESPONSE FROM 06]s do you feel is affordable in Dublin?
Under $200,000 --------------------.-------------- 1
$200,000 to $300,000 m_____"___________________. 2
$300,001 to $400,000 -------------------------- 3
$400,001 to $500,000 ----·_______________m__ 4
$500,001 to $600,000 -·_________________m_______ 5
$600,001 to $700,000 -------------.-------------- 6
$700,001 to $800,000 -------------------.------ 7
$800,001 to $900,000 --------------..---------- 8
$900,001 to $1,000,000-------------------------- 9
Over $1 ,000,000 ---------------------------------10
(DON'T READ) Don't know ------------·--------11
4
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8. Next, I'm going to go through a number of various housing programs and services
provided by the City of Dublin or that could potentially be available to you as a resident
in the future. Please tell me if you feel the program or service is extremely important,
very important, somewhat important, or not at all important.
Here's the first/next one (READ ITEM FIRST AND ASK): Do you feel this
program or service is extremely Important, very important, somewhat important, or not at
all important?
RANDOMIZE
(DON'T
Ext. Very Swt. Not at all READ)
!mR. Imo. Imo. L~ -º'S!NA
A. Affordable housing for low-
income families -------------------------1 --------2---------3---.-----4-------~ 5
B. Financial assistance for first-time
homebuyers -----------------------------1 --------2--------3---------4-------- 5.
C. Assistance in finding potential
shared living partners ---------------1 --------2--·------3---------4------- 5
D. Senior housing ---------------------------1 --------2-------3-·-------4----~-- 5
E. Community services such as
medical facilities and day care
services within your specific
neig hbo rhood-----------------------1 ------- 2 ---------3---------4 ------__ 5
F. Home repair loans for low-income
homeowners-------------------------1·, --------2---------3-------4--------- 5
G. Access to legal resources for victims
of housing discrimination----------1 --------2---------3--------4------~ 5
H. Emergency shelters and
transitional housing for homeless--1 --------2--------3---------4--------- 5
I. Assistance with development of
seco nd un its -----------------------~----1 -----~- 2-------- 3 --------4 ------- 5
5
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ONLY ASK Q9 FOR EACH ITEM IN Q8 THAT WAS ANSWERED AS EXTREMELY OR
VERY IMPORTANT (Q8A-J '" 1 OR 2)
AFFORDABLE HOUSING - ASK Q9A IF Q8A=1 or 2
Q9A. In terms of affordable housino programs and services within Dublin, please tell me
whether or not you feel these specific offerings are needed. Here's the first/next one
RANDOMIZE
Access to information on how to qualify for
affordable rental housing --------------------...-------- 1 ----- 2 ------ 3
Access to information on how to qualify for
affordable housing for ownership ----------------------- 1 -----. 2 ----- 3
Access to information regarding the availability
Of affordable housing throughout Dublin--··--------- 1 ---- 2 ------ 3
Greater variety in the types of affordable
housing available in Dublin ----------------------.---- 1 ------ 2 ------ 3
Yes No DK
FIRST TIME HOME BUYING· ASK Q9B IF Q8B=1 or 2
Q9B. In terms of first time home buvino programs and services within Dublin, please tell
me whether or not you feel these specific offerings are needed. Here's the first/next
one
RANDOMIZE
Classes offered by the City of Dublin to
cover the basics in home buying ------------------------- 1 -----·2----- 3
Programs that give preference to Dublin residents
that are buying homes for the first time----------···· 1 .h__. 2 ---- 3
Access to a network of City-approved
preferred lenders for down payment, mortgage,
and credit assistance --------.--.-...-------.-.----------- 1 ----- 2····-· 3
Information on how to qualify for first time
home buying assistance ...-------..------~---.-------- 1 ------ 2 ---... 3
Yes No DK
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SHARED LIVING - ASK Q9C IF Q8C"'1 or 2
Q9C. In terms of shared livina programs and services within Dublin, please tell me
whether or not you feel these specific offerings are needed. Here's the first/next one
RANDOMIZE
Yes No DK
A City managed networking service for
Dublin residents looking for shared living
arrangements----------------------------------------------- 1 ----- 2·,,--- 3
Requirement that specifies a maximum income level
to qualify for shared living arrangements------------- 1 ------ 2 ------ 3
SENIOR HOUSING - ASK Q9D IF Q8D=1 or 2
Q9D. In terms of senior housino programs and services within Dublin, please tell me
whether or not you feel these specific offerings are needed. Here's the first/next one
RANDOMIZE
Yes No DK
Assisted rental living developments _______________m____ 1 e_____ 2 ----- 3
Assisted ownership living developments ---------------- 1 ------ 2 ------ 3
A Rossmoor type senior community that provides
amenities such as meeting and activity rooms,
a full-service library, educational and entertainment
programs, and clubs ___m_______________,,_.___~_______ 1 ------ 2 ----- 3
Rental senior housing for independent seniors-------- 1 ------ 2 ----- 3
COMMUNITY SERVICES - ASK Q9E IF Q8E=1 or 2
Q9E. In terms of community services within Dublin, please tell me whether or not you feel
these specific offerings are needed. Here's the first/next one
RANDOMIZE
Yes No DK
Availability of day care facilities in your
neighborhood ------------------------------------------ 1 ---- 2 ------ 3
Availability of medical facilities in your neighborhood- 1 ------ 2·----- 3
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HOME REPAIR SERVICES - ASK 09F IF 08F=1 or 2
09F. In terms of home repair programs and services for low Income homeowners within
Dublin, please tell me whether or not you feel these specific offerings are needed.
Here's the first/next one
RANDOMIZE
Providing loans for major repairs such as roofs,
electrical, and heating ---------------------------,------- 1 ------ 2----- 3
Providing loans for minor repairs such as cabinetry,
painting, and carpeting .-------....:----------------------- 1 ----- 2 ---- 3
Providing loans for accessibility needs such as
wheelchair ramps and railings .-----------------..-------- 1 ----- 2 ------ 3
Access to a City managed network of preferred
contractors .----------------------------.------------------- 1 ----- 2 ----- 3
Yes No OK
ASSISTANCE WITH DEVELOPMENT OF SECOND UNITS- ASK Q911F 081=1 or 2
091. In terms of programs and services for the assistance with development of second
units within Dublin, please tell me whether or not you feel these specific offarings
are needed. Here's the first/next one
RANDOMIZE
Access to a City managed network of preferred
contractors ----------------------------------.--------------- 1 ----- 2 ------ 3
Rebates for low-income homeowners---------------..-- 1 ------ 2 ------ 3
Technicai assistance in the planning of second units- 1 ------ 2 ---- 3
Yes No DK
10. Are there any housing-related programs or services that you currently need or may
need in the future that were not previously mentioned? (OPEN-ENDED)
8
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Now for some background questions for statistical and comparison purposes.
11. Gender (DO NOT ASK)
Male '~----"-------"-----------------------------------1
Fema le.-----------~--------------------------.--------- 2
12. Now I am going to read some age groups. Please stop me when I reach the group
that best describes your age.
Under 18 --·------------------------..------------1
18 to 29 ---------------------------------------------- 2
30 to 39 ----------------------------------------------- 3
40 to 49 -------------------------------._--------------- 4
50 to 64----------------------------_____________________ 5
65 and over-----------------··--------------___________ 6
(DON'T READ) Refused ---------------------------- 7
13. Are you a member of any of the following ethnic groups? (ALLOW FOR MULTIPLE
RESPONSES)
Hispanic or Latino -----------------------.,-----------1
Asian -------------------------------------------.---------2
African-American ------------------------------------- 3
.Caucasian ----------------------------------------__ 4
(DON'T READ) Prefer not to say/refused -------- 5
14. Do you have a disability?
Yes ---------------------------------------------------1
No--------------------________________________________----2
(DON'T READ) Prefer not to say/refused ------- 3
15. Now I am going to read some income categories. Please stop me when I reach the
category that best describes your total household income.
$20,000 or less ------------------------------------ 1
$20,001 to $40,000---------------.--------------___ 2
$40,001 to $60,000-------------.---------------_____ 3
$60,001 to $80,000-----------------~---_________ 4
$80,001 to $100,000------------------___________ 5
$100,001 to $120,000 ---------------------------- 3
$120,001 to $140,000 ------------._----------------- 4
$140,001 to $160,000 ----.,-________________h______ 5
Over $160,000 .h__________________________h__________ 6
(DON'T READ) Don't know ------------------------ 7
9
16. Do you live east or west of Dougherty Road?
East ---------------------------------------------------- 1 (GO TO 017)
West-----------------------__________________________ 2 (GO TO 018)
(DON'T READ) Don't know/refused --------.---- 3 (GO TO Q19)
17. Do you live east or west of Tassajara Road?
East ------------------------------------------------------ 1
West-----·----------.----------_______________________-- 2
(DON'T READ) Don't know/refused ------------- 3
18. Do you live east or west of San Ramon Road?
East ------------------..---------.--------------.-----. 1
West----------------------------_._____________.______-- 2
(DON'T READ) Don't know/refused ------------ 3
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19. What city do you work in? (OPEN-ENDED)
Ala meda ---------------------------------------.--------- 1
Be rkel ey ---------------------------------------------_ 2
Castro Valley---------------h______________________h"_ 3
Danville ------------------------------------------- 4
Dublin ------------------"------------.------------.------- 5
E meryville .----------..--------------------.-----------. 6
Fremont ------------------------------.--------------- 7
H aywa rei ----.----------.----------------------------- 8
Livermore ----------..------------------.------------__ 9
Milpitas -------------------------------------------__ 10
Mountain View-----------------_____________________ 11
Oakland --------------------------------------------- 12
Palo Alto·----------------------_.__________.____________ 13
Pleasanton----------------------------_______________"- 14
Redwood City ---------.------------------.------- 15
Richmond ___________h_________________________________ 16
San Francisco ----------.---------------------.--- 17
San Jose ------.---------------------------------.------ 18
San Leandro --------.----------.------------------- 19
San Mateo ------------------------------.----------___ 20
San Rafael------------------__________________________ 21
San Ramon----h-------_________________________ 22
Santa Cia ra -----------------------.----------------- 23
Union City-----------------------_______________________ 24
Walnut Creek --··---------------------.____________h__ 25
Not employed --------------------------------"~---- 26
Other, please specify 27
(DON'T READ) Prefer not to say/refused ----- 28
11
20. What is you primary mode oftransportation? (READ RESPONSES)
(;¿¡r------------------------------___________________________ 1
(;arpool-----------------------------------..____________ 2
Ra i I/BART ------------------------------------------------ 3
Bus -----------_________________________________n________ 4
Shuttle -______n_____________n_____________n_____________ 5
Bicycl i ng ----------------·______________________n_______ 6
Other, please specify 7
(DON'T READ) Prefer not to say/refused _'_n_ 8
21. How frequently do you access Dublin's Œy website? (READ RESPONSES)
Eve ryday n____________________________._______________ 1
4 to 6 times a week---n------------h_n_n___________ 2
2 to 3 times a week------------·--------------------_ 3
Once a week ------------------------------------------ 4
2 to 3 times a month -______________________._n_______ 5
Once a month--------------------------.---------------- 6
Less than once a month ---------------------------- 7
Neve r-n---._____________________________________________ 8
Do not have an Internet connection-------------- 9
(DON'T READ) Prefer not to say/refused ------ 10
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22. If you were looking for general housing information in Dublin, what are you likely to do
first? (READ RESPONSES)
RANDOMIZE
Surf the internet for information ------------------ 1
Look in the local newspaper __.Oh__________________ 2
Talk to friends, family or colleagues _________n__ 3
Talk to a realtor or broker---------------------------- 4
(;all the Dublin (;ity offices -------------.---------- 5
Other, please specify ----------- 6
(DON'T READ) Prefer not to say/refused ------- 7
IF Q22=1 (;ONTINUE, ELSE END
12
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23. What specific websites would you go to obtain oeneral housing information? (DO
NOTE READ RESPONSES. ALLOW FOR MULTIPLE RESPONSES)
RANDOMIZE
City of Dublin website--------------------------- 1
Coldwell Banker-------------------------------------- 2
Craigslist .------------------..--------------------------- 3
Ho mes. co m---------------------------------------- 4
Lend i ng Tree. co m ------------------------------------- 5
Local realtor/broker site --------------------------- 6
MLS.com (Multiple Listing Service)----··---------?
P rud enti al-----------------------.-.------------------ 8
Realtor.com -------------------------------------- 9
Yahoo! ----------------------------------------------.-- 1 0
Other, please specify -.-.------ 11
(DON'T READ) Prefer not to say/refused ------ 12
Thanks very much for your time and inputl
13
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Godbe Research
April 2005
DRAFT
Dublin Housing Needs Survey (Businesses)
IF EMPLOYEE COUNT IS 30 OR LESS ASK:
Heiio, may I speak with [OWNER NAME IF LISTED OR "the owner of [BUSINESS
NAME]]? My name is and I'm calling on behalf of GRA, a public opinion
research firm. We're conducting a survey conceming some important issues In the City of
Dublin and we would like to get your opinions. This should Just take a few minutes of your
time. (IF NEEDED:) This is a study about issues of importance in the City of Dublin - it is a
survey only and I am not selling anything.
IF EMPLOYEE COUNT IS 31 OR MORE ASK:
Hello, my name is and I'm calling on behalf of GRA, a public opinion
research firm. We're conducting a survey conceming some important issues in the City of
Dublin and we would like speak with the person in charge of human resources within your
organization?
ONCE APPROPRIATE INDIVIDUAL IS ON THE LINE, REPEAT INTRO AND BEGIN
SURVEY.
IF PERSON CANNOT TAKE SURVEY AT THIS MOMENT BUT IS WILLING TO TAKE IT
AT A MORE APPROPRIATE TIME, RECORD NAME AND NUMBER AND SCHEDULE
CALLBACK.
1
ATIACHMEHT 2.
156b ~O
The City of Dublin is interested in learning more about your business and any employees
you may have. We would like to get your feedback on a number of current and potential
City·sponsored programs and services that may be of benefit to you and your staff. I'd like
to begin by asking you a few questions about your employee base.
1. First, how many employees work at your business' Dublin location?
NonelDon't have any employees-------------- 1 SKIP TO 010
--Cèss than 5 employees..·--····..···..--·------··· 2
5 to 9 employees----------------------------- 3
1 0 to 19 employees ------------------------- 4
20 to 29 employees ..-.--.----.."...---.-.-... 5
30 to 39 employees ------------------------- 6
Over 40 employees --------------------------- 7
(DON'T READ) Don't knowlrefused ------------- 8 SKIP T0010
2. As your best guess, what percent of your employees own a home?
0010 -..-.--.......----.-..-.---..-------......-.-.... 1
1 % to 25% --------------------------.---------- 2
26% to 50% ---------------------------------- 3
51 % to 75% ------------------------------- 4
76% to 99% -------------------------------. 5
1 00% -.----.-------------------------~---- 6
(DON'T READ) Don't know ~------------------ 7
3. What percent of your employees live within Dublin?
0010 ---------------------------------------------------- 1
1 % to 25% ----------------------------------------. 2
26% to 50% -------------------------------... 3
51 % to 75% -----------.....-..........-------..- 4
76% to 99% --------------------------------------- 5
100% ----------...--------------...----..........-. 6
(DON'T READ) Don't know -------------------- 7
4. What, would you say, is the average age of your employees?
18 to 29 ---------------------------.--------- 1
30 to 39---..---------·--------------------- 2
40 to 49 ------------------------------------------ 3
50 to 59------------·---··----····--···..-·-----·..--- 4
60 to 64------------------------------------------------- 5
65 and older----------------------------------------- 6
(DON'T READ) Don't know ---------------------- 7
2
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IF Q3 '" 1 OR 7 SKIP TO Q8 ELSE CONTINUE
5. For the employees that live outside Dublin, what is the average distance they commute
to work? (IF NEEDED: This is the number of miles for just one leg of their commute)
Less than 10 miles -----..-----------.--------.-. 1
10 to 25 miles-----------------------------·- 2
26 to 50 miles ------------------------------------- 3
Over 50 miles ----------------.----.--------------- 4
(DON'T READ) Don't know ----------.-----.--- 5
6. For the employees that live outside Dublin, what is their primary mode of
transportation?
c:ar---------------------------------------------- 1
C:a rpoo I .--------....-_.-----.----------.-----....". 2
Ra i I/BA RT ----------------------------------------------- 3
Bus --"------------------------------------------------- 4
S h utile ..-.-.------.--.-..--------------.-.-----.-..- 5
B icycl ing ------------------------------------------- 6
Other, please specify 7
(DON'T READ) Prefer not to say/refused ----·8
7. For the employees that live outside Dublin, what do you feel would motivate them to
move to within Dublin? (OPEN-END)
8. Now I'm going to read a list of different types of housing that exist or may exist in the
C:ity of Dublin in the future. Please tell me If you feel the housing type is extremely
important, very important, somewhat important, or not at all important to the employees
of your company for either their first time home buy or a potential upgrade or move to
the City of Dublin.
Here's the first/next one (READ ITEM FIRST AND ASK): Do you feel this
housing type Is extremely important, very important, somewhat important, or not at all
important?
RANDOMIZE (DON'T
Ext. Very Swt. Not at..U READ)
Imp, !nm.. ¡mo. ¡mo. DK/NA
A. Single family homes -----------------1 ------·-2---------3-------4----~--- 5
B. Apartments -----------------------:--1 -------- 2--------3-----·-4---·--- 5
C:. Townhouses/condos-----------------1 -------2--------3-------4------- 5
D. Duplexes/triplexes or duets----------1 --------2--------3--------4------- 5
3
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9. What price range of housing do you feel is affordable for your averaoe employee?
Under $200,000 --------------------------------- 1
$200,000 to $300,000 -------------------------- 2
$300,001 to $400,000 --------------------------- 3
$400,001 to $500,000 ---------------------.- 4
$500,001 to $600,000 ---.-------------------- 5
$600,001 to $700,000 -------------------- 6
$700,001 to $800,000 ------------------------- 7
$800,001 to $900,000 --------........---------- 8
$900,001 to $1,000,000-------------------- 9
Over $1 ,000,000 ------------------------------1 0
(DON'T READ) Don't know -------------------11
10. Next, I'm going to go through a number of various housing programs and services
provided by the City of Dublin or that could potentially be available to [IF Q1 =1 OR 8,
READ "you" ELSE READ "your employees"] in the future. Please tell me if you feel the
program or service is extremely important, very important, somewhat important, or not
at all important.
Here's the first/next one (READ ITEM FIRST AND ASK): Do you feel this
program or service is extremely important, very important, somewhat important, or not at
all important?
RANDOMIZE
(DON'T
Ex!. Very Swt. Not at all READ)
¡me. ¡me. Ime. l'1'...Ih DKlNA
A. Affordable housing for low-
income families -.-------------------1 -----2---------3~-----4-------- 5
B. Financial assistance for first-time
homebuyers ------------------------1 --- 2-------3-------4----- 5
C. Assistance in finding potential
shared living arrangements·-------1 -----2---------3---·---4--------- 5
D. Senior housing -----------------------1 --··-2--------3-------4--------- 5
E. Community services such as
medical facilities and day care
services within your specific
neig hbo rhood----------------------- 1 -----··2·------- 3-------4 ------ 5
F. Home repair loans---------------------1 ------2--------3-------4-------- 5
G. Services and assistance to victims
of housing discrimination----------1 -------2--------3--------4------- 5
H. Emergency shelters and
transitional housing for homeless--1 ---.----2--------3--------4-·------- 5
I. Financial assistance with development
of second units---------------------1 -------2-------3--------4------- 5
4
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11. Now I'm going to read descriptions of two commercial services. For each one, please
tell me how important you feel that service is to your business.
Here's the (first/next) one: (READ ITEM FIRST AND ASK): Do you feel
this issue is extremely important, very important, somewhat important, or not at all
important?
RANDOMIZE
(DON'T
Ext. Very Swt. Not at all READ)
Ime. Ime. Ime. l.mR, DK/NA
A. Greater availability of business
supply retaiiers such as Office
Depot and Staples In Dublin ------1 -------2-------3-------4---·---- 5
B. A shuttle 'servlce within Dublin to
transport employees to and
from work·----··-----------_·~··_·--1 -------2--------3---------4------- 5
Now for some background questions for statistical and comparison purposes.
12.ls the commercial property of the business leased or owned?
Own ------------------------------------------------ 1
Lease -------------------------------'------------ 2
Don't know-----·-··------·-----··---------------- 3
13. How would you characterize the type of your business?
Automotive repair----------------·-----------1
Car dealership ---------------------------------- 2
Constru ctio n ---------------------------------------- 3
Education -------------------------------------- 4
Financial services-----·--·----····----------- 5
Health Care--------------------------------------- 6
H ig h Tech ---------------------------------------- 7
Industrial/manufacturing ------------------------ 8
Leisure/Hospitality -.------------------.----------- 9
Professional services -----------------------1 0
Restaurant/Food services ----------------------11
Real estate --------------------------------------12
Reta i I/Who lesale -------------------------------13
Other, please specify 14
5
14. I n what year did the company start doing business?
2005 ----------.-------------------------------.. 1
2004 --...----------------------------..-------- 2
2003 -----.-----------------.---------------..---- 3
2002 ---------------.----------------....------------ 4
2001 -.-.-------------------------------..------ 5
Between 1996 and 2000 -------------------..---- 6
Between 1991 and 1995---------------------···- 7
Between 1986 and 1990 -------------------- 8
1985 or before ----------..--.----------.----- 9
(DON'T READ) Don't know --------------------10
15. Did the business start in Dublin, or another location?
Started in Dublin --------------------------------. 1
Another location,
please specify location (City) --------- 2
(DON'T READ) Don't know ------------------------ 3 .
SKIP TO Q17 IF Q1 =1 OR 8. ELSE CONTINUE
16. What has been your annual employee growth rate over the past 5 years?
Less than 0% ------------------------------------- 1
0010 ---------.------------------------------------..--- 2
1 % to 5%---------------------------------------- 3
6% to 10% ---------------------------------------- 4
11 % to 15 % ------------------------------------- 5
16% to 20% ------------------------------------ 6
Over 20% ---------..-.-------------------.---------- 7
Don't know------------------------------------ 8
6
1400 ~o
17. Is your business located east or west of Dougherty Road?
East···················--·····-··-······-······-···- 1 (GO TO Q14)
West·-..--··..·-·----·.·---·-····--······-·..·· 2 (GO TO Q15)
Don't know··-··-··--·······-·..···········--·..·· 3 (END)
18. Is your business located east or west of Tassajara Road?
East-·····--···--·--···--········--····..·····- 1
West .-...--...--...-...---........-.-.--..... 2
Don't know··-·-..·----·..·····-···-·-·-···..·· 3
19. Is your business located east or west of San Ramon Road?
East .-............-...-...............-...-...-...... 1
West -.....-.....--.................-....-...-...-. 2
Don't know···········-·..··--·..·····-·--····..··· 3
7
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