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Item 6.3 2000-01 Budget
CITY CLERK File# 0330-20 AGENDA STATEMENT CITY COUNCIL MEETING DATE: June 21, 2000 SUBJECT: ATTACHMENTS: Public Hearing: Adoption of the 2000-2001 Annual Budget & Financial Plan (Report Prepared by: Richard C. Ambrose, City Manager) 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 16. 17. Resolution adopting Fiscal Year 2000-2001 Budget 2000-2001 Preliminary Budget & Financial Plan (provided under separate cover) Letter from Dublin Substance Abuse Council, dated February 1, 2000 Letter from Dublin Unified School District/Parent Education Program (P.E.P.), dated February 11, 2000 Letter from Emergency Services Network of Alameda County, dated February 10, 2000 Letter from Alameda County Green Business Program, dated March 29, 2000 Letter from Tri-Valley Business Council regarding From Crayons to Computers, dated June 1, 2000 Letter from Save Money and the Environment Too Campaign 2000, dated March 27, 2000 Letter from Child Care Links, dated February 12, 2000 Letter from Dublin Fine Arts Foundation dated May 22, 2000 Memorandum from CTV, dated March 7, 2000 Memorandum from Tri-Valley Convention & Visitor's Bureau, dated March 1, 2000 Letter from Dublin Partners in Education dated February 23, 2000 Letter from Las Positas College regarding the Tri-Valley One Stop Career Center, dated February 19, 2000 Memorandum from Economic Development Director, dated June 6, 2000 regarding Tri-Valley One Stop Career Center Letter from the Tri-Valley Classical Philharmonic, dated April 19, 2000 Letter from Bruce Kern, Executive Director of EDAB COPIES TO: ITEM NO. RECOMMENDATION: 5. 6. 7. 9. 10. Open Public Hearing Receive Budget Overview from Staff Receive Presentations from Community Groups/ Organizations requesting funding Review Preliminary Budget by Program Receive Public Comments Close Public Hearing Determine which Community Groups/Organizations funding requests should be funded for Fiscal Year 2000-2001 Determine which Higher Service Levels should be funded for Fiscal Year 2000-2001 Determine appropriate use of projected 2000-2001 surplus Adopt Resolution approving 2000-2001 Annual Budget FINANCIAL STATEMENT: Total recommended appropriations for Fiscal Year 2000-2001 are $57,771,872. DESCRIPTION: Staff has prepared a Preliminary Budget and Financial Plan for Fiscal Year 2000-2001 that does not rely upon General Fund Reserves to finance the City's Operating Budget or Capital Improvement Program. The total recommended Appropriations for Fiscal Year 2000-2001 are $57,771,872. These appropriations are allocated to the following areas. Operating Budget Capital Projects Internal Services Fund Appropriations to Reserves $25,145,243 25,656,909 1,010,595 5,959,125 TOTAL 1999-2000 APPROPRIATIONS $57,771,872 The Preliminary Budget is funded by $57,024,978 in current year projected revenues and restricted reserves in the amount of $746,894. Pursuant to earlier direction by the Council, the 2000-2001 Budget also includes a transfer from the General Fund to fund the current Retiree Medical Unfunded Liability. The Preliminary Budget projects a Net General Fund surplus of $3,171,440. The Budget has been prepared in accordance with direction provided by the City Council during this year's Budget Study Session. Community Group/Organizational Requests During the City Council Budget Study Session, the City Council directed Staff to include funding requests from all community groups/organizations with the exception of CTV as Higher Service Levels in the proposed Budget. -2- RESOLUTION NO. - 2000 A RESOLUTION OF THE CITY COUNCIL OF THE CITY OF DUBLIN ADOPTING A BUDGET FOR THE CITY OF DUBLIN FOR FISCAL YEAR 2000-2001 WHEREAS, the City Council of the City of Dublin is desirous of establishing an annual Budget and Financial Plan for Fiscal Year 2000-2001; and WHEREAS, the Dublin City Council has reviewed and considered the Budget documents and has received input from the public; and WHEREAS, the Summary of Appropriations (Exhibit A) attached hereto and made a part of this Resolution, reflects the 2000-2001 Program Budget for the City of Dublin. NOW, THEREFORE, BE IT RESOLVED that the City Council of the City of Dublin does hereby find, determine, declare and resolve as follows: 1. The Dublin City Council does hereby adopt the 2000-2001 Budget for the City of Dublin as outlined in Exhibit A. 2. The City Manager is hereby authorized to make expenditures and appropriations in accordance with the Budget as adopted, with the exception of those expenditures, which require prior Council approval in accordance with adopted City ordinances, roles and regulations. Such approval shall be. procured as described, except as follows: The City Manager will be allowed to transfer funds from the Contingent Reserve (Activity 1080) to operating department salary, salary related, and health and welfare accounts when required due to employee remover or change in status, City Council approved funding for increases in employee salaries and benefits, and City Council approved funding for increases in contractor labor rates. 3. The City Council does hereby designate the projected Fiscal Year 2000-2001 General Fund Surplus to be reserved for the following purposes in priority order, a) Reserve an amount to complete Emerald Glen Fire Station in 2001-2002 ($1,273,000); b) Reserve one-third of the remaining General Fund Revenue required for the Senior Center ($613,500); c) Reserve an additional amount for Downtown Improvements ($250,000); and d) Reserve the balance to a Reserve for Authorized Projects which could be used pending the outcome of the studies which will be completed later this year ($1,034,940). PASSED, APPROVED AND ADOPTED this 21st day of June, 2000 AYES: NOES: ABSENT: ABSTAIN: ATTEST: Mayor City Clerk G:\CC-MTGS~2000QTR2XJUNE\6-21-00B\reso-budg 2000-01 .doc ATTACHMENT 1 EXHIBITA SUMMARY OF APPROPRIATIONS Program/Activity GENERAL GOVERNMENT City Council City Manager/Clerk Central Services Legal Services Administrative Services Building Management Insurance Elections Non-Departmental TOTAL - GENERAL GOVERNMENT Recommended Service Level 2000-2001 (4) $ 171,881 445,805 25O,OOO 293,882 889,601 494,841 245,493 7,350 60,010 $ 2,858,863 PUBLIC SAFETY Police Services Crossing Guards Animal Control Traffic Signals & Street Lighting Disaster Preparedness Fire Services TOTAL - PUBLIC SAFETY $ 6,233,264 54,760 177,595 313,760 42,264 4,525,456 $11,347,099 TRANSPORTATION Public Works Administration Street Maintenance Street Sweeping Street Tree Maintenance Street Landscape Maintenance TOTAL TRANSPORTATION $ 512,551 627,183 107,031 57,807 538,004 $ 1,842,576 HEALTH & WELFARE WaSte Management Child Care Senior Support Care Housing Programs TOTAL - HEALTH & WELFARE $ 976,925 12,000 7,500 10,000 $ 1,006,425 CULTURE & LEISURE SERVICES Library Service Cultural Activities Heritage Center Dublin Cemetery Park Maintenance Community Television Park & Community Services Parks & Facilities Management TOTAL - CULTURE & LEISURE SERVICES $ 355,634 51,608 67,861 33,337 858,807 69,852 1,905,997 96,315 $ 3,439,411 Adored Service Level 2000-2001 Program/Activity COMMUNITY DEVELOPMENT Community Development Engineering Economic Development TOTAL - COMMUNITY DEVELOPMENT TOTAL OPERATING BUDGET Recommended Service Level 2000-2001 $ 2,523,861 1,826,818 300,190 $ 4,650,869 $25,145,243 Adopted Service Level 2000-2001 CAPITAL IMPROVEMENT BUDGET General Improvements Community Improvements Parks Street Projects TOTAL - CAPITAL IMPROVEMENT BUDGET INTERNAL SERVICES FUND BUDGET $ 4,106,207 712,427 1,720,006 19,118,269 $25,656,909 $ 1,010,595 TOTAL EXPENDITURES ALL FUNDS $51,812,747 APPROPRIATIONS TO RESERVES General Fund Emerald Glen Fire Station Senior Center Downtown Improvements Authorized Projects Vehicle Abatement Fund Landscaping & Light District Fund 711 Landscaping & Light District Fund 716 Retiree Health Care Fund TOTAL- APPROPRIATIONS TO RESERVES $ 1,273,000 613,500 250,000 1,034,940 11,269 2,797 2,414 2,771,205 $ 5,959,125 TOTAL APPROPRIATIONS $57,771,872 (1) Includes $1,279,924 in recommended Higher Service Levels. Those Budget Activities which are shaded include funding for a recommended Higher Service Level(s). DUBLIN SCHOOL "THE GAEL FORCE Mary Eversley, Ed.D., Principal David Marken, E~.T~[ant~rincioal Michael Alcott, Deaan February 1, 2000 Mr. Richard Ambrose, City Manager Ci~, of Dublin 100 Civic Plaza Dublin, CA 94568 Dear Rich: The Dublin Substance Abuse Council is requesting $6000 to partially fund both Red Ribbon Week and Dry Grad Nite for the 1999-2000 school year. $2500 will be distributed to all schools, both public and private, to help with the cost of Red Ribbon Week activities. $3500 will be used for the all night Dry Grad Nite party for Dublin High School graduates. Thank you in advance for your consideration. Sincerely, Robert Kreider BK/sf cc: Grad Nite Chairperson i:\bk\dr~'nite 8151 Village Parkway DublLn, CA 94568-1699 (925) 833-3300 - FAX (925) 833-3322 ATTACHMENT 3 7243 Tamarack Drive FAX (925) 829-2562 ------ Diane Grifflth~s ~' Principal Christy VanSlyke ~ Vice Principal February 11, 2000 RECEIVED City of Dublin Dublin City Counsel 100 Civic Plaza Dublin, CA 94568 FEB i 8 2000 CITY OF DUBUN RE: PEP Budget I would like to request your continued support of the Parent Educator Program. The following is for yom' consideration for the 2000-2001 budget. If you have any further questions please do not hesitate to contact me. Out' PEP volunteers greatly appreciate your snpport in the safety of our children. Once again, out' PEP classes will reach over 700 students. P.E.P. Budget - Nielson Total Training (200.00 x 3) $ 600.00 Administration Fee 200.00 Recertification (20 x 6) 120.00 Supplies: 250.00 Party 250.00 Recognition Luncheon (20.x6) 120.00 Total $1,540.00 P.E.P. Budget - Murray Total Training (200.00 x 3) $ 600.00 Administration Fee 200.00 Recertification (20 x 6) 120.00 Supplies: 250.00 Party 250.00 Recognition Luncheon (20.x6) 120.00 Total $1,540.00 P.E.P. Budget - Frederiksen Total Training (4) 800.00 Administration Fee 200.00 Recertification (20x6) 120.00 Recognition Luncheon(20.x6) 120.00 Supplies: 300.00 Party 350.00 Recognition Luncheon (20.x6) 120.00 Total $2,0 l 0.00 ATTACHMENT 4 P.E.P. Budget - Dublin Elem Total Training (200.00 x 2) $ 600.00 Administration Fee 200.00 R~ertification (20 x 6) 120.00 Supplies: 250.00 Party 250.00 R~cognition Luncheon (20.x6) 120.00 Total $1~540.00 Total Budget for 2000 - 2001 (Average cost per student = $9.47) $6,630.00 The increase cost per student is due to the cost of replacing old and missing equipment, training more volunteers, and the rising cost of party supplies (mainly pizza)~ I have enclosed the budget for the current year along with our lesson plans which are currently being taught. Respectfully Yours,~ Karen Sevilla 7754 Topaz Cr Dublin, CA 94568 (925)833-8665 Ms. Diane Griffiths Principal, Frederiksen Elementary Dublin City Counsel Budget The following is for your consideration for the 1999-2000 budget. If you have any further questions please do not hesitate to contact me. Our PEP volunteers greatly appreciate your continued support. Well over 1000 students have personally benefited from the PEP lessons. P.E.P. Budget - Nielson Total Training (200.00 x 2) $ 400.00 Administration Fee 200.00 Recertification (20 x 6) 120.00 Supplies: 150.00 Party 200.00 Recognition Luncheon (15.x4) 60. 00 Total $1330.00 P.E.P. Budget - Murray Total Training (2) $ 400.00 Administration Fee 200.00 Recertification (20 x 6) 120.00 Supplies 150.00 Party 200.00 Recognition Luncheon (15. x4 ) 60.00 Total $1,130.00 P.E.P. Budget - Frederiksen Total Training (2) 400.00 Administration Fee 200.00 Recertification (20x8) 160.00 Recognition Luncheon(15.x8) 120.00 Supplies: 200.00 Party 250.00 Total $1,330.00 Dublin Elementary Training (2) 400.00 Administration Fee 200.00 Supplies 150.00 Party 200.00 Recognition Luncheon(15.x4) 60.00 Total $1 ~010.00 Total Budget for 1999 - 2000 (Average cost per student = $6.05) $4,600.00 Respectfully Yours, Karen Sevilla 7754 Topaz Cr Dublin, CA 94568 (925)833-8665 Starting week of January 11 PEP Lesson 1 - Getting Started PEP Lesson 2 -Decision Making PEP Lesson 3 - Drugs vs Medicine PEP Lesson 4 - Tobacco PEP Lesson 5 - Alcohol PEP Lesson 6 - Marijuana PEP Lesson 7 - Refusal Skills 1999-2000 PEP Schedule PEP Lesson 8 - PEPORDY Lesson 1 - GETTING STARTED Items Needed Flip chart Markers Ground Rules Poster Folders Positive Adjectives (Flyer) Mystery Person (Flyer) INTRODUCTIONS Introduce yourself What is PEP - Parent Educator Program Why do we have PEP, How often WARM UP (Pass out SOME POSITIVE ADJECTIVES) have each student give an adjective that start with the same letter as their first name LESSON Pass out folders, explain that this will hold all papers given out during PEP. Tell the students that at the end of each lesson there will be a PEP message. They will write the message somewhere on the outside of the folder. Pass out Mystery Person - allow 15 minutes for the students to fill out. Explain the concept. Explain the Question Box - ask teacher where it should be placed in the classroom. Collect Mystery Person Flyer CLOSE Reflection PEP Message: PEP CLASS CAN BE FUN IF WE WORK TOGETHER! Lesson 2 - DECISION-MAKING Items Needed Flip chart Markers Ground Rules Poster Masking Tape Eddie And The Lunch Line (Flyer) BRIDGE FROM LAST WEEK Go over ground rules WARM UP Lay down masking tape from one end of the classroom to the other or place in hallway if class can be quiet. Tell the students that one end of the tape represents Agreement, the other end is Disagree. Ask several questions and have the students line up depending on their opinion. There should be no talking among the students. Suggested Questions: Math is easier than History Pizza is better than Hamburgers Snickers is better than Reese PB Cup Nintendo 64 is better than PlayStation Raiders are better than the 49ers Pepsi is better than Coke Warm up reflection: Was it hard to decide? Did you want to change when you saw your friends? LESSON Pass out Eddie And The Lunch Line to each student. Pick out 8 students to play a part. Help the students follow the scrip. Have the class help Eddie decide. What if Tom has a cast on? Ask the class how many decisions they have made already today: What kind of cereal, which shirt or pants to. CLOSE Explain to the class that next week we will be talking about different drugs Reflection PEP Message: GOOD DECISIONS ARE NOT ALWAYS EASY. Mystery Person Lesson 3-DRUGS VS. MEDICINE Items Needed Flip chart Markers Ground Rules Poster 4 x 4 Flyer Drugs Flyer Drug Tray BRIDGE FROM LAST WEEK Go over ground rules WARM UP Group the students into 5 groups. Have them pick a recorder. Instruct them to fill out the flyer by listing the 4 things the group has in common than the 4 unique things. Sit them back in their seats. One at a time have each recorder come up to the front and talk about their findings. Be sure they don't list common things that are obvious. Warm up reflection: Was it harder to find things in common or unique things about the group? LESSON Walk around the classroom holding the drug tray. When finished ask the class was there something in common with everything on the tray. Answer: Drugs. Review the information on page 13 and 14. Have them pull out the Drug Flyer. While the students and instructors name different drugs, have them write down which column it belongs to. Note that some drugs may share columns. Emphasize that while all medicines are drags, not all drugs are medicine. CLOSE Explain to the class that next week we will be talking about tobacco Reflection PEP Message: KNOWING ABOUT DRUGS AND MEDICINES IS IMPORTANT Mystery Person Lesson 5 - A£COHO£ Items Needed Flip chart Markers (16) Ground Rules Poster 4-sheets of poster paper Neff Brain Football Box of plastic wrap Alcohol Test (w/answer sheet) Masking tape Dot to Dot work sheet BRIDGE FROM LAST WEEK Go over ground rules Objectives · Learn about effects of Alcohol · Have Fun ~ WARM UP Divide class into 4 groups (any method). Tell class to think of dream house. Each group must draw a dream house as a group with out talking. Each person can draw one line for the dream house and then must pass their turn to another group member. They continue to rotate tums amoung the group until house is complete. NOTE: This exerscise promotes team work, communication of ideas with out words and every group members input. ' Warm up reflection: How hard was it to not talk? Did you work together? Did anyone think alike? Real positve ideas and efforts!! This can be hampered by alcohol abuse. LESSON Give alcohol test to class (take ten minutes). Correct at end of class Discuss how alcohol effects the body. Short term effects · Enters the blood system, which goes to the brain, kills brain cells. · Slows brains ability to think clear. (Delays reaction time 1-2 seconds) · Impairs speech Long term effects. · damage to liver · damage to Central nervous system · alcohol dependancy (alcoholic) Pair up students, give one-piece of cello-phane each group. Give each student a dot-to dot work sheet, but do not complete until instruction given. Have one student(A) hold plastic over eyes and have other student(B) spin partner(A) 360 degrees 3-times. Then have studen(A) attempt to complete the dot to dot worksheet, while student (B) holds plastic over student(A) eyes. Reverse students (A) & (B). NOTE: Watch students closely with assist from teacher. ALCOHOL QUF~T~ONS [~'ou will probably not have time for all the questions. appropriate for your class.) 2, 3. 4 5. 9. 10. 11. 12, 13. 14. i5, Select ones which are most Only bums become alcoholics. F Alcohol is the most m~sused drug in the nation. T Children become addicted to alcohol faster than adults. T Wine coolers are okay for kids to drink., F A 250-pound football player would get just as dru~nk as a 120-pound gymnast ff both had two glasses of wine. F Alcohol is often involved in v/olent crimes such as assault, child abuse, spouse battering, homicide, and suicide. T One-half of all traffic deaths are alcohol relate& T It's better not to eat when drinking alcohol. F Alcohol has a harmful effect on judgment and co-ordmat~on. T Drinking makes a person look more mature. F Tolerance means need~-ng more alcohol to get the same effect as before. T Drunks aren't as funny in rea! life as they are on TV or the movies. T Hot coffee will sober up a drunk. F Children often cause their parents to drink,, F Drinking only two drinks a week while pregnant may cause birth defects in the baby. T Drinking alcohol while using a drug such as a tranquilizer prescribed by a doctor is OIC F Lesson 6 -MARIJUANA Items Needed Flip chart Markers (16) Ground Rules Poster 6"x 6 Cardboard Oil Yarn or Neff Ball Tea Bag BRIDGE FROM LAST WEEK Go over ground rules Objectives · Learn about effects of Marijuana and THC · Have Fun WARM UP While the students remain seated, have one hold the end of the yarn. Have him state what is his favorite thing to do on a Saturday. Ask him to select the next person (not next to him) bring the yam to the next student. Continue this until the web is finished. If this is too difficult use the neff ball to throw. Warm up reflection: Did you feel connected to each other? Could this web be done without your friends? LESSON Place a few spots of oil on one side of the cardboard, place water on the other side. Ask, "What do you think will happen to the water and oil? THC lesson, pg 95. Give brief lecture Ask the class how many had cereal this morning. Did they worry if it was safe to eat. Why not? Would it be because they knew where it came from (Post, Kellog). Then show them the tea bag (without tag). Ask them if they think it would be safe knowing it came from a stranger. Brainstorm the street names of marijuana Brainstorm why some young people use marijuana Return to the demonstration, follow page 97 (item 4) CLOSE Explain to the Class that next week we will learn refusal skills. Reflection Question Box PEP Message: MARIJUANA MEANS TROUBLE! Mystery Person Lesson 7 REFUSAL SKILLS Items Needed Flip chart Markers (16) Ground Rules Poster Different Response Chart BRIDGE FROM LAST WEEK Go over ground rules Objectives · Learn how to use refusal skills · Learn different response skills · Have Fun WARM UP Write the three different songs on the board: Jingle Bells, Happy Birthday, Three Blind. Have students silently pick their favorite song. Say "start" and have the students move about singing or humming their sond until they find all their "choir". Warm up reflection: Was is hard to find the choir you belongd to? Would you have picked a different song just to be in your friends's group even though it wasn't your favorite? LESSON Brainstorm why we need refusal skills. Explain the different response styles, show why a shy person may not be comfortable with an aggressive response. Show the chart. Have the students take tums coming up to the front and have them use one of the response styles to refuse a negative act. The bad guy (PEP instructor) suggest to the student to do something. Then have the student refuse. The class will say which response style the student is using. Always have the student 'walk away from trouble'. Repeat this as many times as possible. CLOSE Explain to the class that next week will be the last class. Reflection Question Box PEP Message: SAY NO TO TROUBLE.* Mystery Person Lesson 8- PEPARDY Items Needed Flip chart Markers (16) Ground Rules Poster PEPardy Questions BRIDGE FROM LAST WEEK Go over ground rules Objectives · To review what we have learned in PEP this year. · Have Fun WARM UP Have each student stand one at a time and declare what they want to be as adults and that they we be drug free to become this. Example: "I will be drug free and a doctor!" Warm up reflection: Was is hard to decide what you want to be. Is it always easier to become what you want to be when you decide to be drug free. LESSON PEPardy: Divide the class into 2 groups. Using the chalkboard write PEPardy on the top. Below this write the catagories. Below each catagory write the points. Have the first student select which catagory and point. Erase the point and ask the question. If the student answers correctly his team gets the points. Continue until the board is erased. CLOSE Reflection - what was the best thing about PEP? Question Box PEP Message: BE THE BEST YOU CAN BE! Mystery Person - try to finish. Give the teacher the rest. Folders - have them take them home and dicuss it with their parents. Thank the class ,._,,(%fY,. ()t. Januar) 20. 2000 ":": ~ )~, '::3 ~(!. D ~[in Cai torr'.ia 9,156E Sl~erri Beetz, Principal Karer~ Sevilla. PEP Program Coordinator c/o Frcderiksen Elementaw School ?243 Tamarack Drive Dub!in, California 94568 Dear leis. Bcctz and Ms. Sevilla: The purpose of this letter is to inform the Parent Educator Program (PEP) cf the process for submitting fimding requests t'or Fiscal Year 2000-2001. Reque~!g for fimding from community groups are typically not included in the base budget for the Cib of Dublino These types of requests are ider~tified as a separate budget increment abo~.e t!~e base budget. To be included for funding consideration, it is necessa~ fbr PEP to submit a written request to the City Councit idep, d~,'ing the amount of funds requested as ~'ell as the purpose of the funds, if available, please include a budget of *,he current fiscal ;>'ear along with the proposed budget for the upcoming fiscal year. information on the benefits Of past funding from the City would be helpfhl, as well as a breakdown of the programs offered by PEP and a description of how they benefit Dublin residents. I, order to meet the timeline for budget submittals, your request must be submitted by February 2.3, 2000. If you are unable to provide alt of the back-up information b/~ this date, as a minimum, please submit a written request idert fyirg thc amount of funds requested and the purpose of the funds; the supplemental information can be submitted ~ater. Should >ou have an)' questions regarding the budget process, please contact Ms. Ellen Whitlom of my staff; at 1925) 8~ .~-6650 lS)r assistance. Sincerely. Rich.~rd C. Ambrose Manager John Sugiyama, Superintendent of Schools Adn'm~slraliop, (5'~:-.'5)833-66.q0 · City Council (925)833-6605 · Finance (925)833-6640 , Build,ng ipspectiof (925)833-6620 Code E'~orcement (9;?5} 833-6620 · Er',gmeering (925~ 833--6630 - Par~s & Community Services (925~ 833q.-;645 Economic Dr~ve;opmerl! f925', 633~8650 · Poiice (925)833-6670 , Puo!ic Works (925)833.6630 (2ofr!miJr'~l~y Deveiopmeq~ (925) 833-88t0 · Fire Pf'ever'diorl Bc. reau EMERGENCY SERVICES NETWORK OF EDA COUNTY P.O. Box 12004 ·OAm. AND, CA 94604 · (510) 747-1090. FAX (510) 747-1095 RECEIVED February 10,2000 Richard Ambrose, City Manager City of Dublin PO Box 2340 Dublin, Ca 94568 FEB 1 t, tO00 CITY OF DUBLIN Dear Mr. Ambrose, I am writing to report to you on the Emergency Services Network of Alameda County's (ESN) recent work, which is partially funded by the City of Dublin and to request your continuing support for our organization during the 2000-2001 fiscal year. ESN is a coalition of organizations and individuals fighting to prevent and eliminate homelessness and hunger in Alameda County. Many of our members are organizations that are dedicated, on a daily basis, to providing food, shelter, counseling, and other direct services to help move people away from living on the streets to securing independent and dignified lives for themselves and their families. The purpose of ESN is to coordinate services so that our members can share knowledge and scarce resources, and to provide a mechanism for joining together to work towards eliminating homelessness and hunger through improving programs and policies. Our membership includes the full spectrum of people fighting homelessness and hunger: elected officials and their staff, public agencies, service providers, religious organizations, and individual citizens, including those who are or have been homeless. During 1999, ESN undertook a variety of activities to protect and expand services for the homeless: please see attached Annual Report. ESN requests dues from each city in Alameda County (based on population size) so that we have financial support from throughout the County. We are requesting $1,000 from the City of Dublin to continue these activities during 2000-2001. I am enclosing an invoice and a copy of our city allocation plan. Please call Jim Hirabayashi, Administrative Assistant if you have any questions. Sincerely, James V. Thomas Executive Director ATTACHMENT 5 A COALITION DEDICATED TO ELIMINATING HUNGER AND HOMELESSNESS EMERGENCY SERVICES NETWORK OF ALAMEDA COUNTY ex' FY 2000-2001 ANNUAL INVOICE FUNDER: Dublin AMOUNT DUE: SI,000.00 Please make your check payable to: Emergency Services Network of Alameda County PO Box 12004 Oakland, CA 94604 THANK YOU FOR YOUR SUPPORT! ESN'S FY 1999-2000 MEMBER CITIES FUND ALLOCATION PLAN $2,500 Berkeley Fremont Hayward Oakland Population of 100,000 and above $1,500 Alameda Livermore Pleasanton San Leandro Union City Population of 99,000 to 50,000 $1,000 Albany Dublin Emeryville Newark Piedmont Population of 49,000 and below EMERGENCY SERVICES NETWORK OF ALAMEDA COUNTY P.O. Box 12004 · OAKLAND, CA 94604 · (510) 747-1090 · FAX (510) 747-I095 1999 YEAR END REPORT SUMMARY OF THE EMERGENCY SERVICES NETWORK OF ALAMEDA COUNTY (ESN) Introduction This has been a year of programmatic transition, reaffirmation, and partnership development for ESN. This annual report summary will assess our activities for the past year and describe our current programmatic focus for the coming year. EDUCATION AND TRAINING Education and Training activities have seen the most shifts of all our work areas. Our focus is on providing trainings specifically on homelessness and the operations of homeless service facilities that are not provided by other agencies. Thus, this year we held sessions on "Y2K and Homeless Service Providers," "Dealing with Holiday Stress," and "Helping Clients Re-establish Their Credit." SERVICE COORDINATION Super NOFA/FEMA Board Activities After completing site visits in the spring, the FEMA Board completed its annual proposal review and allocation process in November. I am the chairperson of the FEMA Board, but I don't participate in the scoring of proposals. My role, besides chairing the meetings, is to advocate for funding allocations based on need and support to all geographical areas of the county. HUD's Supportive Housing Program NOFA process is the major source of funds for homeless services in the county. ESN, Alameda County, and the cities of Berkeley and Oakland constitute the Super NOFA Convernor Group. This body has taken the lead in setting policy, conducting technical assistance, implementing the application process, and coordinating the review of the process once the application is sent to HUD. For the past several months, the Convenor Group has been holding a series of meetings to determine how to best maintain our current service system. Continuum of Care Activities With the creation of the County's Continuum of Care Council and its counterparts in Oakland and Berkeley, ESN is no longer the central homeless services coordination agency in the county. Our role has now changed to a partnership relationship with different Continuum of Care bodies. ESN's general focus for its Continuum of Care advocacy is the maintenance and expansion of the homeless delivery system in the County. Then our focus becomes the adoption of programmatic priorities and their implementation within the appropriate County and City policy bodies and departments. In Oakland, ESN is a member of the Steering Comrrfittee of the Oakland Planning Group. At the county level, ESN has a dedicated seat on the Continuum of Care Council and its Executive Committee. Two key lobbying efforts around the Continuum of Care were the creation of a jointly sponsored winter shelter by Berkeley, A COALITION DEDICATED TO ELIMINATING HUNGER AND HOMELE. CLS'NE.$'.$' Oakland, and Alameda County and the expansio~ of available permanent housing for people coming out of homelessness. ESN's Community Building and Advocacy Project ESN has changed the name of its "Public Education and Advocacy Project" to the "Community Building and Advocacy Project." Our community-based service provision activity involves the creation of the Workforce Development Campus at the Oakland Army Base. In support of the Workforce Development Campus, ESN has been conducting educational and outreach meetings to the West Oakland community and faith-based organizations to gain their support for the campus. We have also conducted outreach at Oakland shelters and drop-in centers to educate their clients about the job training. The next six months of our work will be focused on involving residents from West Oakland in the planning and implementation of the Workforce Development Campus. One of the outgrowths of our work to implement the Workforce Development Campus at the Army Base has been our increasing working relationship with labor unions around jobs for homeless and low-income residents of Oakland. Thus, in the past year, ESN has been helping to set up the City of Oakland's Apprenticeship Workforce Development Partnership System. ESN has also taken on new community organizing efforts. They include support for the Living Wage Initiative and the Coalition for an Accountable Port (CAP). ESN's Legislative and Mobilization activities for the past year included the creation of mobile outreach teams to homeless encampments, the expansion of permanent housing for homeless individuals, and the opening of a winter shelter in Oakland sponsored by Oakland, Berkeley, and Alameda County. We had limited success in our statewide advocacy efforts. Lobbying and letter writing were done in concert with East Bay Housing Organizations (EBHO) and Housing California, a state wide housing and homeless coalition. In the coming legislative year, our key legislative focus at the state and local levels will be: 1) maintaining and expanding the homeless service delivery system 2) expanding the amount of and funds for affordable housing 3) defending the Safety Net 4) expanding homeless and low-income assess to public transportation. The Legislative Committee will work with EBHO and Housing California to develop concrete legislative - proposals in the next two months. Conclusion Both our Service Coordination and Community Building approaches have ESN working in new partnership and collaborative relations. Our current direction also puts advocacy and community organizing clearly at the center of ESN activities. Media outreach and the documentation of ESN's successes is even more critical now. The publication of our newsletter on a more regular basis and a more effective system for turning out our members at affordable housing job access activities are key in forging stronger alliances to expand the homeless services delivery system in the county. However, at the center of these activities is staff. Thus, to fully implement these areas of work, ESN will need full time media and administrative staff instead our current part-time staff. We will also need two full-time community organizers. Of course, expanding foundation support is key to fullY implementing our Community Building and Advocacy Project. This is a major priority of mine as we enter the New Year. James "Tim" Thomas Executive Director December 13, 1999 Note: To request a copy of the complete "1999 ESN Year End Report," please call the ESN offices at (510) 747-1090 2 Small East Bay Business RECEIVED APR = 000 CITY OF DUBLIN Development Center 519 17th St. Suite 210 Oak[and CA 94612 Phone (510)986-8642 FAX(510)893-5532 Green Business Program Julie Carter CitY of Dubtin P.O. Box 2340 Dublin CA 94568 March 29, 2000 RE: Funding the Alameda County Green Business Program Dear Ms. Carter: The Alameda County Green Business Program (GBP) is a partnership of government, business and resource conservation organizations that recognizes environmentally excellent businesses. The Program encourages resource conservation and pollution prevention, raises public awareness of Green Businesses, and increases coordination among regulatory and resource conservation agencies. We have certified 50 Alameda County businesses as "Green". One of these is in Dublin and more from your City are in the process of becoming certified. The GBP is asking the City to support this partnership with a contribution of $1,500 to $3,000. We also are asking that Green Business become a regular line item of the City's budget in future years. Your sponsorship will enable us to perform necessary public outreach, develop business assistance materials and provide further cohesion among the partners. Funds earmarked for the Alameda County Green Business Program will come to East Bay Small Business Development Center through Peralta Community College District. The benefits of partnership in the GBP to your organization include: Recruiting businesses that want to conserve resources and prevent pollution. We direct them to your staff so that they can take advantage of your resource conservation services. PromOting a positive relationship with the business community. We help the City be a resource to your commercial base. Utilizing staff time effectively. Coordination, tracking and follow up of candidates is done by the GBP. Strengthening connections with other compliance and conservation agencies such as Dublin/San Ramon Services District and the Bay Area Air Quality Management District. Taking advantage of valuable cross-training opportunities that result from working as a team with other programs. ATTACHMENT 6 Partners: Alameda County Consortium of Clean Water Programs, Alameda County Waste Management Authority & Recycling Board, Alameda Coumy Health Care Services Agency, A~sociation of Bay Area Governments, Automotive Services Council, Bay Area Air Quality Management District, California Department of Toxic Substance Control, California £ntegrated Waste Management Board, California Trade and Commerce Agenc3 California Service Station and Automotive Repair Association, Dublin/San Ramon Services District, East Bay Municipal Utility District, Economic Development Alliance for Business, OroLoma Sanitary District, Pacific Gas & Electric Company, Peralta Community College District, Port of Oakland, Printing Industries of Northern California, Union Sanitary Dhtrict, US Environmental Protection Agency, US Small Business Administration, Vista Community College. Cities of Alameda, Albany, Berkeley, Dublin, Emeryville, Fremont, Hayward, Livermore, Newark, Oakland, Piedmont, Pleasanton, San Leandro, Union City. Julie Carter City of Dublin Green Business Program Funding March 29, 2000 Page 2 of 2 Participating agencies and businesses have expressed enthusiastic support for the Program's business assistance and agency coordination accomplishments: Keith Carson, Chair, Economic Development Alliance for Business: "One of the most valuable outcomes of this program is that it brings local, regional state and federal regulatory and resource agencies together to assist businesses in meeting the program's standards. Karen Smith, Executive Director, Alameda County Waste Management Authority and Recycling Board: "The Green Business Program is an additional tool we can use to assist and retain businesses." Steve Kahn, owner, Patti & Steve's Auto Care, Albany: "(The Green Business inspection team) came in with a helpful attitude." In order to continue and to expand the program, the GBP needs new and continued sources of funding. In the coming year, we will certify new Green Businesses, expand to new industries including hotels and restaurants, promote the program to the public, and continue to coordinate among GBP partners. I have enclosed additional information about the Program: We welcome the opportunity to provide you with more information about the Green Business Program. You may contact any of the following people with questions or to request a presentation: Pamela Evans GBP Coordinator, East Bay Small Business Development Center (510)567-6770 Susan Sakaki Consultant, East Bay Small Business Development Center (510)531-5377 Gayle Tupper City of Hayward Public Works Department (510)881-7993 Rory Bakke Waste Management Authority & Recycling Board ( 510)614-1699 Becky Dennis Councilmember, City of Pleasanton (925)426-1525 Mary Ortendahl Economic Development Alliance for Business ( 510 )272-3889 Sincerely, Pamela J. Evans, Green Business CoOrdinator East Bay Small Business Development Center Enclosures ~S i- :::.. :4~:: :b..-9 ~.r C.:.:- :' 277'!/ Funded .... . ~C[ean . 'og{a~';,.A[ameda..CoUl ,:.Waste Iq~inagement Abthodty "-'-~ ~conomic-:De~e[o~ine'~t'A[[ia nci~',fo:r..Bu'sin'e'~s?:'Ass~ciatic~n.~f.B~iy~:~r~. G'~J~i~m m~nts · ? Bay Sma[[' Business Dev~topment-'C~nter, A[a~da:Coonty Eh~iroi~m'en[a[:H~a[th~Services " East': B~y. ~unicipa[.i-Uti[ity~ D~strict, Unien City'.Sanitary District,: :Castr~.~VaL[e~:iS~nitary .' District,: Dublin/San' Ramon ;Services. DistrictN. Cities of.':: Berk~[e'y,': Fremont,'~ Hayward;, Oak[and, P[easantoff,- San Leandro.' ' ;: Alameda County Green Business Program Summary Report GREEN BUSINESS ~]issio~ Statemer~t The Bay Area Green Business Program, a partnership among businesses, governmental agencies and the public, is committed to encouraging environmentally sound business practices. H~sterff/8~ckcjrou~d The program encourages the public to patronize environmentally responsible companies through certifying qualified businesses and awarding the Green Business logo. To earn the logo, businesses must comply with environmental laws and regulations, conserve energy, water and raw materials, and use sound business practices to prevent environmental pollution. The Alameda County Green Business Program (GBP) works closely with other Bay Area GBPs, using consistent standards, certification processes and logo. In 1996 Alameda County started its GBP in parmership with the automotive repair industry. Bythe summer of 1997, the Program was opened to printers. During 1998-99, the Alameda GBP launched Green Business Standards for Hotels and Motels. In 1999 the GBP brought partners together for a fiveyear ~ic planning process and refined the General Program standards so that any interested business can complete the application process. Business Outreach & Certification 50 certified Green Businesses. Rate of certification is about 2 businesses per month Over 200 businesses now enrolled in the Green Business database. Planned and implemented outreach to auto shops and printers. Green Business Standards for Hotels developed and ready for implememmion. · In 1999: Ad in AN(] newspapers, 2 BART posters, newspaper features, CTV coverage, Yellow Pages listing, etc. · Quarterly Reports and Updates are provided to parmers. · Workshops are periodically held for both industry and government. · Recognition events (where new Green Businesses are awarded certificates) are held in conjunction with EDAB quarterly meetings (N~xt: May 26, Berkeley). · Over 1500 Green Business Directories have been distributed at events, from partaer countertop displays, or in response to telephone requests. Pro_~ram Integration · Strensthen partnerships through collaborative strategic planning and standards development. · Program materials including industry sp~ific ch~kli~ am shared with counte~art County programs · Support the Bay Area web site -- http://www.greenbiz.abag.ca.gov Fundinq · Annualprogram budget about $75,000. · Funding Partners includes local, state, regional and federal government agencies and utilities. Initiatives and Activities for 2000 · Program will identify stakeholders and develop standards for new industry groups identified through strategic planning. · Increase public awareness promotional activities, including transit posters, media placements and other advertising. · Certify non-target businesses. · Obtain grant funding for promotional Alameda County Green Business Program, March 2000 2000/01 Proposed Minimum Budget Alameda County Green Business Program Descri tion T Allocation ] Coordinator/Consultant compensation '-t ......................... 'g~~ Green is Good The Bay Area Green Business Program Promotes Environment-Friendly Practices Automotive repair shops. Wineries. Printers. Dry Cleaners. Hotels. What do these disparate businesses have in common? They're a cross-section of the more than 250 businesses participating in the San Francisco Bay Area Green Business Program- and the list keeps growing. The Bay Area Green Business Program was launched in 1995 by the Bay Area Hazardous Waste Management Facility Allocation Committee. Chaired by Mayor Rosemary Corbin of Richmond and administered by ABAG, the committee oversees hazardous waste planning and waste reduction efforts for the nine Bay Area counties. Modeled on the Sonoma Green Business and Palo Alto' Clean Bay programs, the Bay Area Green Business Program promotes environmental compliance and the use of "best practices" to prevent pollution and conserve resources. ~b-~ AR~4 There are 33 certified Green Businesses in Alameda County: 24 auto and 5 print shops. Ten neWly-certified companies were honored at a special May 20th meeting of the Economic Development Alliance for Business in Hayward. State Treasurer Phil Angelides was the keynote speaker. This summer, Alameda's program wil be "field testing" a newly developed checklist for hotels. In the next year or so, the county plans to expand the program to dry cleaners, grocery stores and restaurants. For more information on Alameda County's Pro- gram, contact Pam Evans, Environmental Health Departr~ent, at 510/ 567-6770 or e-mail Pevans~.alameda~c~us). Contra Costa County kicked off its Green Business program in April 1998 and is rolling Business participation is voluntary. County coordinators assist businesses in complying with environmental regulations and in moving beyond compliance to meet higher standards for waste reduction, pollution prevention, and energy and water conservation. Certified green businesses receive public recognition, which includes the right to display the Bay Area Green Business logo in their shops and advertising. This "seal of approval" announces their achievements to an increasingly environmentally- savvy buying public. Not only do businesses, consumers, and the environment benefit from the Green Business Program, but so do local governments. Some jurisdictions have achieved cost savings through consolidated inspections. Others have improved coordination, communication and cooperation between departments and agencies. Many have also reported improved relations with the business community. steadily along. By April of this year it had 33 auto shops on board. By next April, the county plans to certify another 17 auto shops, for a total of 50; sponsor two EPA-designed workshops for auto shops and inspectors; and certify at least five car dealers. The auto workshops teach how to wash car parts with water- based systems rather than solvents; how to clean floors without run-off; how to use refillable bottles rather than individual cans of brake cleaners or lubricants; and how to recycle antifreeze. The county plans to kick off a program for printers in November and certify five printers by April 2000. The county also intends to begin applying "green standards" to its own corporation yards and agencies. For more on Contra Costa County's program, contact Robin BedelI-Waite at (continued on page 4) Advertising 1999 BART Poster Ad Shop Green. MAKE A DIFFERENCE Green Businesses go beyond compliance with environmental regutations to o,,~o:=-, imptement sound practices etimi- nafin§ poLLution and waste. As a consumer you support this effort by patronizin9 these businesses. Look for the Green business Logo. BE GREEN. SHOP GREEN. LLbany ALbany HiLL Auto ........ 558-2100 Dana Meyer Foreign Car,,.527-1938 EMW Auto Center. ....... 526-2286 Pat6 & Steve's Auto Car~..526-3906 Berkeley Ackerman's Volvo ....... 549-g330 BfitaLia, Ltd .............. 548-0240 Oakland Oakland Auto Works...597-8388 San Leandro Brake & Wheel Center of San Leandro, [nc ....... 483-4575 FOR MORE INFORMA130N ON THE GREEN BUSINESS PROGRAM (SPONSOREO BY EAST BAY SBOC) CALL (510) 567-6770 How? Patronize a GREEN Business. GREEN b~inesses employ env~ronmenta~y friendly Ask your Local ~ ..... vendor if they are ~. a GREEN Business. Ye[Low Pages Ad Newspaper Ad Web $~:e G~ve-Aways Printer Poster TOP TEN GREEN BUSINESS PRACTICES: Auto Poster Direct e e Make .... a difference get ~REEN ~ ..... ~ .get the idea? Brochure: Printing Industry Genera[ Green Business Brochure ss June 1, 2000 Dear Mr. Behrmann: As you know Crayons to Computers has been suPplying the Livermore, Pleasanton, and Dublin school districts with surplus material - free of charge - for five years. Everything from file cabinets and chairs to scissors, staplers and art supplies. During that time we have donated approximately $2.7 million in surplus material which included thousands of computers. We have had more than 7,330 teacher visits to our warehouse and with the help of the Alameda County Source Reduction & RecYcling Board have diverted nearly 500 tons of material from the local landfills. The program has operated for the past five years in a warehouse owned by NASA, free of charge. NASA now needs that facility and Crayons to Computers is scheduled to close in June. We believe this program has provided vital support to our Tri-Valley teachers and schools. We have been seeking alternative approaches to continue the program. The Alameda County Waste Management Authority has taken the lead in this effort. We are considering reducing the scope of the program by eliminating computer refurbishment. It appears that the demand for computers has been diminishing and this part of the program is no longer essential. We are currently utilizing over 10,000 square feet of space. By eliminating computer refurbishment we can reduce the space need to 5,000 square feet or less. We are actively seeking warehouse space at this level, hopefully donated free. If we are to continue the program we need financial support. We are estimating a $65,000 Annual Budget for the program. Plus the cost of warehouse rental space, if any. The Alameda County Waste Management Authority has pledged a $10,000 contribution and we are seeking $5,000 from each school district. We are asking that each city pledge to donate $5,000 toward the program. We will also seek contributions from other sources. We intend to increase the scope of the program by expanding the services to private schools and local non-profit agencies. We are trying to move the program forward; the key element right now is finding a space, preferably free space. The other key is funding and we're seeking your help. Your consideration is appreciated. Sincerely, o~m O'Malley, President ATTACHMENT 7 P.O. Box 3258 · Livermore, CA 94551-3258 · (925) 890-1892 · FAX (925) 447-3039 · www. trivalley, org CRA YONS TO COMPUTERS PROGRAM Started: 1995 Teacher Visits: 7,330 Sm~lus Materials & Equipment Donated: $3.0 million Computers Donated: 3,000 (1,800 to Tri-Valley Schools) Material Diverted from Landfill: 500 tons Most Common Equipment & Supplies Selected by Teachers: File Cabinets Desks Chairs Tables Bookcases Hanging Files File Trays Binders Staplers Scissors Paper Clips Clipboards Art Project Materials Teaching Devices O5/00 RECEIVED March 27, 2000 City of Dublin Attn: Jason Behrman PO Box 2340 Dublin, CA 94568 MAR 3 0 2000 CiTY OF DUBLIN Re: Save Money and the Environment Too Campaign 2000 Dear Mr. Behrman, On behalf of the campaign working group and the other Bay Area counties and cities, I want to thank you for Dublin's contribution of $500 to the 2000 Save Money and the Environment Too Campaign, the largest waste prevention campaign in the country. With. the successful conclusion of this year's campaign, we are already planning the 2001 campaign. We ask you to commit to a level of support equal to or greater than in 2000. I am enclosing the final report on. the 2000 campaign.. The media, campaign resulted in more than 24 million exposures to either a TV or radio a.d. The grocery stores printed the campaign message on. two million paper bags, 250,000 Safeway milk cartons, and ads in 525,000 Cala Foods newspaper inserts. BART donated banner space at their 15 most well-traveled stations, and Go Network purchased reusable lunch bags for an entire school as part of our opening event. Campaign 2001 will take place in January, 2001 and will be similar to this year's campaign. The waste prevention messages will once again, be: · Buy the largest size you can. use; avoid excess packaging. · Buy long-lasting and reusable products. We created new radio spots this year and we will use them in 2001 along with the TV ads we produced in 1999. We will be looking to increase our exposure thrOugh other sponsors and venues and welcome any suggestions. We are hiring a new' coordinator for the 2001 campaign, and he or she will contact you to follow up on this letter. Meanwhile, please include Save Money and the Environment Too in your budget planning and if you'd like to commit now or pay out of your 2000 budget, please drop me an. email at jboone@co.sanmateo.ca.us. We are always happy to accept early commitments and payments! Thank you, Jill Boone Campaign 2000 Coordinator 650-599-1433 ATTACHMENT 8 SAVE MONEY AND THE ENVIRONMENT TOO 2000 CAMPAIGN SUMMARY The 2000 Shop Smart - Save Money and the Environment Too Campaign marked the fifth year of the San Francisco Bay Area waste prevention campaign. The campaign is a unique award- winningI partnership that brings together local government and private industry to educate consumers on the importance of waste prevention (stopping the generation of waste before it happens), and reuse (buying long l~i~ting and reusable products). This campaign w~.s designed to increase consumer awareness of the relationship between their actions and the environment and to show consumers that there are environmental options that are better than recycling. The campaign highlighted some of the simple and money saving shopping habits consumers can practice to help reduce and reuse the waste stream.. The 2000 Save Money and the Environment Too Campaign (originally called Shop SMART) combined the efforts of 110 cities and 9 counties in the Bay Area region with the California Integrated Waste Management Board, BART, Go Network, and three supermarket chains to communicate the importance of waste prevention. The campaign ran from January 10 to January 31, with a number of messages and PSA's continuing to be seen or heard into the Spring. The four previous campaigns have received positive feedback and multiple awards. Campaign consultants stressed the importance of keeping the same campaign message and overall campaign format to enhance the campaign's ability to reach its target audience effectively. Following this advice, the campaign has used the same messages since 1998: · Buy Reusable and Long-Lasting Products · Buy the Largest Size You Can Use The focus of the 2000 Campaign was TV and radio media presence. The generosity of the Alameda Waste Management Authority allowed for the production of new, professional radio spots in English and Spanish that effectively and humorously communicated the messages. Banners, reused from last year, with the campaign's message were hung at the 15 most heavily traveled BART stations. The Campaign was supported by messages on grocery bags, milk cartons, and store advertising. New this Awards won to date in.dude: National Recycling Coalition's 1996 Beth Brown Boettner Award for Outstanding Public Education; 1996 National Association of Counties Achievement Award; California Resource Recovery Association's 1996 Waste Prevention Award; Waste Education Partnership Award of Excellence from Local Government Commission and California Integrated Waste Management Board; National Awards Council for Environmental Sustainability Certificate of Environmental Achievement; Semi-finalist in the Innovations in Government Award - Harvard School of Business and the Ford foundation; Trash Cutters Award, given by the California Integrated Waste Management Board in partnership with the Local Government Technical Advisory Committee. Final Report 2000 Save Money and the Envirom-nent Too Campai~?n page 2 year was a corporate sponsor, Go Network, who donated reusable lunch bags and containers to an entire school in Sunnyvale. This was done as part of the successful opening event organized by the City of Sunnyvale and the County of Santa Clara 'County. A major contribution of airtime was donated by the California Integrated Waste Management Board. Two weeks of their spots on CBS's Trash Talk were used for our ads. Target Audience. The campaign focuses on working women between the ages of 25 and 54. Extensive market research conducted for the 1998 campaign showed that women are the primary shoppers and many of the behaviors the campaign targets for change take place in the supermarket. More than 50% of women work today and research shows, that working women are more likely to change their behavior based on additional information and reminders than are those who don't work. The campaign planning committee increased the TV portion of the media buy this year to over half of the budget. The paid electronic media campaign (400 radio ads and 381 television ads) resulted in 24,720,821 impressions (which means that, on average, 74% of the adults in the Bay Area saw or heard 4.9 commercials during the campaign). 60% percent of the 1,631,000 women ...... our target audience--saw or heard th~ Spots an average of more than 3 times. In addition to this, Fremont made a special cable purchase of an. additional 290 spots. Coverage of the campaign included radio interviews, articles in. 34 newspapers and other publications, and public service announcements on 25 television stations. Cities and counties also purchased ads in 46 newspapers. As in. previous campaigns, the supermarket chains--Safeway, Cala Foods/Bell. Markets, and Andronico's--printed our messages on 2 million paper shopping bags. Safeway printed the message on 250,000 milk cartons and Cala Foods/Bell Markets included an ad in 525,000 mailers. MEDIA CAMPAIGN The campaign's media buy was strategically planned to reach our target audience of Working women: between. 25 and 54 years old. TV and radio stations were chosen for their audience profile, programming format and geographic reach. The media reach was focused on early morning news and Commute times with Some daytime and early evening coverage. Ads were purchased on 4 TV, 4 cable, and 8 radio stations as listed in the following chart. Final Report 2000 Save Money and the Environment Too Campai~-n page 3 TV Number of spots Total impressions Total impressions, Women ages 25-54 Adults 18+ KGO 2(: 491,000 1,789,465 KRON 5(: 1,368,478 4,789,674 KPIX 41~ 898,000 3,136,000 KTVU 6(: 1,948,360 6,783,544 Cable (Lifetime, Bay TV, 20.c 424,64G 1,455,780 Family Cable) AT&T/Fremont purchase 290 10,47C 34,90C Totals · 671 5,140,94~ 17,989,_~ 63 RADIO KCBS 62 654,00C 1,964,56~ KGO 2C 263,474 842,064 KSFO 2¢ KBAY 64 198,984 514,26c KRTY 10C 1 07,650 478,00C KVON 2C 197,654 641,00C KUIC 52 261,914 813,769 KBRG (Spanish) 62 501,825 1,512,690 Totals 40C 2,1 85,501 6,766,358 Totals TV & Radio 1,071 7,326,449 24,755,721 The spots listed above were supplemented with additional spots and/or tags on KBAY, AT&T, and KCBS Trash Talk. Other elements of the regional media campaign included: · Banners at the 15 BART stations with the highest average weekday ridership: Concord, Oakland / 12th Street, Dublin / Pleasanton, Fremont, Daly City, Embarcadero, Powell, Civic Center, 19th Street/Oaldand, Fruitvale, Et Cerrito/Del Norte, Walnut Creek, Balboa, Montgomery, and Berkeley. Approximately 318,000 riders saw the banners each day as they entered the stations. · Press releases to newspapers, radio and TV stations, and news services · Public service announcements on at least 7 radio stations and 25 TV stations. · Articles in 34 newspapers and other publications. · Ads purchased by cities and counties in 44 newspapers. · Interviews on KLIV and KBAY · Display in Napa County Administration Building Final Report 2000 Save Money and the Envirooment Too Campaign page 4 On January 20, 2000 the City of Sunnyvale hosted a media kick-off event at the Sunnyvale Materials Recovery Facility (SMART Station~). The event was planned in coordination with Santa Clara County with assistance from the cities of Mountain View and San Francisco. The event featured the donation of reusable lunch bags and containers by Go Network, an internet company, to the students of Cherry Chase Elementary School.. Students from one of the fourth grade cl. asses enjoyed a tour of the SMART Station., followed by remarks by Sunnyvale Mayor Patricia Vorreiter, Go Network Senior Producer Larry Kay, and Dan Eaton, Chairman of the Integrated Waste Management Board. Larry Gittens, musician with the band of Kool. and the Gang, Earthquakes' goalie Joe Cannon, and Jill Cody, Director of San Jose Beautiful were on. hand to share their support for the campaign. The event attracted coverage from several TV, radio, and print media including Bay TV, KCBS Radio, KBAY, KLIV, the San Jose Mercury News, Sing Tao Daily, and the Sunnyvale Sun. HOTLINE A hotline script was placed on the US EPA's 1-800 CLEANUP hotline. A 1-800 hotline allowed the campaign to include a phone number for information in its outreach materials. US EPA's hotline's associated website include a page with the campaign. messages and hints for saving money while protecting the environment. Both the phone message and the web page continue to be active year round. STAFFING/COORDINATION A paid coordinator worked with a m.ulti-jurisdictional working group to coordinate the campaign. The working group, consisting of solid waste and recycling professionals from local government representing five counties met monthly to review and discuss the progress of the campaign. Working group members included: David Assmann (City and County of San Francisco), Bruce Goddard (Alameda County Waste Management Authority), Linda Bagneschi (City of Sunnyvale), Cheri Puts (County of San Mateo), Lynne Manzer (City of Fremont), Lorna Brown (Contra Costa County), Debby Dunn (San Francisco), Papia Banerjee (City of Mountain View), Margaret Rands (Santa Clara County) and Program Coordinator Jill Boone. Other Bay Area Counties did not send representatives to the working group meetings, but actively supported the campaign. Pat O'Rourke coordinated the television and radio buy. The new radio ads were done by Earwax Productions, Inc. New print ads were created by Lisa Duba using photographs taken by Jill Boone and Debby Dunn. The opening event, the media outreach and press releases were organized by Linda Bagneschi, and Catherine Pandori (from Santa Clara County). Final Report 2000 Save Money and the Enviropm~ent Too Campaign page 5 FUNDING Financial support for the 2000 campaign was received from the California Integrated Waste Management Board and the following jurisdictions: In Alameda County: Alameda County Waste Management Authority City of Alameda City of Albany City of Berkelev Castro Valley Sanitary District City of Dublin City of Fremont City of Hayward City of Newark City of Oakland City of Pleasanton City of San Leandro In San Mateo County: City of Atherton City of Belmont City of Burlingame City of East Palo Alto City of Foster City City of Hillsborough City of Menlo Park City of Millbrae City of Pacifica City of Redwood City City of San Carlos City of San. Mateo San Mateo County In Contra Costa County: Central Contra Costa Solid Waste Authority City of Concord City of Pittsburg City of San Ramon Contra Costa County West Contra Costa Integrated Waste Management Authority In Santa Clara County: City of Cupertino City of Gilroy City of Milpitas City of San Jose City of Sunnyvale Santa Clara County Santa Clara Unincorporated County West Valley Solid Waste Authority In Napa County: City of Napa In San Francisco: City and County of San Francisco In Solano County: City of Vacaville Solano County In Sonoma County: Sonoma County Final Report 2000 Save Money and the Enviro~'~ment Too Campaign l~age 6 The 2000 campaign budget included $208,000 in financial contributions. Additional contributions of in-kind services were received from cities and counties, 1-800- CLEANUP, BART, Go Network, and three supermarket chains: Safeway, Inc., Andronico's Market, and Cala Foods/Bell Market. In-kind services included printing on paper shopping bags and milk cartons, supermarket advertising, donation of a 1-800 hotline, newspaper advertising, PSA's, BART banners, postage and telephone/fax usage. A significant amount of staff time was donated by the following jurisdictions: Sunnyvale, San Francisco, Santa Clara County, County of San. Mateo,' Alameda County Waste Management Authority, Fremont, Contra. Costa. County, Napa County, and Mountain View. SAVE MONEY AND THE ENVIRONMENT TOO 2001 The planning committee met on March 2, 2000 to begin planning the coordination of the 2001 campaign. Following the advice of media consultants to keep a consistent message, the same campaign messages and campaign format will be used again next year. The TV and radio spots will be reused next year. The BART banners and print ads will also be used if possible. New ads for the milk cartons and bags may be designed. 2000 Shop Smar~ - Save Money and the Environment Too Media Oufreach Summary NEWSPAPER ARTICLES Alameda Journal The Argus Business Progress Concord Transcript Country Almanac Marina Times Morgan Hill Times Neighbors New Bemal Journal New Fillmore New Mission News Pacifica Tribune Richmond Review San Jose Mercury News San Francisco Observer Sing Tao Daily Sunnyvale Sun Sunset Beacon UC Davis California Aggie Vacaville Reporter Vallejo Times Herald Walnut Creek Journal ARTICLES IN OTHER PUBLICATIONS BFI County of San Mateo Quarterly Newsletter Cupertino City Newsletter Diversions (Central Contra Costa Solid Waste Authority Newsletter) Harbinger (Sunnyvale) Island Recycling (Alameda) Los Altos Garbage Company Newsletter Recycle Today (San Francisco's service newsletter) Resource Recycling (National Publication) Specialty Recycling Newsletter (Sunnyvale) The Mountain View Resource Upper Valley Disposal Service Newsletter (NaPa) Use Less Stuff Waste Age (National Publication) NEWSPAPER ADVERTISEMENTS The Argus Bemal Journal Brisbane Bee Contra Costa Times Cupertino Courier Daly City Record .El Mensajero (Spanish) The Fremont Bulletin Ledger Dispatch Los Gatos Weekly Times Marina Times Millbrae Recorder Progress Millbrae Sun Milpitas Post Mountain View Voice Napa Valley Register New Fillmore New Mission News Noe Valley Voice North Beach Now Pacifica Coastside Chronicle Pacifica Tribune Palo Alto Daily Potrero View Richmond Review San Bruno Herald San Francisco Bayview San Francisco Frontlines San Francisco Observer San Mateo County Times San Ramon Valley Times Sing Tao Daily South San Francisco Enterprise lournal St. Helena Star Sunnyvale Sun Sunnyvale Quarterly Report Sunset Beacon Times Weekend The Valley Times Visitacion Valley Grapevine The Wave (continued on reverse) 2000 Shop Smart - Save Money and the Environment Too Media Outreach Summary NEWSPAPER ADS (continued) Weekly Calastogan West of Twin Peaks Observer West Portal Monthly West County Times World Journal (Chinese) PAID TELEVISION ADVERTISING (671 cOmmerdals) KGO TV (20 commercials) KTVU TV (60 commercials) KPIX TV (48 commercials) KRON TV (50 commercials) Lifetime, Bay TV, Family Cable, (203 spots shown in each of 11 regional zones) AT&T Media Services (Fremont area: 290 spots) Peninsula TV Pinole Community Access TV 50/Sonoma County PAID RADIO ADVERTISING (400 commercials) KBAY 100.3 (64 commercials) KBRG Spanish (62 commercials) KCBS 740 AM (62 commercials) KGO 810 AM (20 commercials) KRTY (100 commercials) KSFO 560 AM (20 commercials) KUIC 95.3 FM (52 commercials) KVON (20 commercials) Additional spots and/or tags were done on K-BAY, AT&T, and KCBS Trash Talk TELEVISION PUBLIC SERVICE ANNOUNCEMENTS AT&T/Benicia AT&T / Contra Costa AT&T/Vacaville AT&T /Walnut Creek AT&T/Vallejo Bay Vision East Network 26 Cable 1/Sonoma County Cable 8 / Millbrae Cable/Dixon Cable/Fairfield ccrv (CCC) Channel 34/Giiroy City Visions - Channel 53/San Francisco Community Media Center - Channels 70, 71, 72/Sonoma County Community TV Corp - Channel 54 Contra Costa College TV 31 (KCCC) Educational Access / San Francisco Fairfield, Vacaville, Vallejo Government Channels: Benicia, Dixon, KCRT (WCCDVMC) KMLP TV 15/Milpitas KMTP - Channel 32 / San Francisco KMTV - Channel 6/Mountain View KRCB - Channel 22 / Sonoma County KSUN/Sunnyvale Local Access / Vacaville RADIO and TV NEWS COVERAGE Bay TV KCBS Trash Talk KLIV RADIO PUBLIC SERVICE ANNOUNCEMENTS KCOR KCRT KECG KMLP - 1620 AM KNBR KO~,~ KUIC KVON/KVYN SAVE MONEY AND THE ENVIRONMENT TOO EVENTS January 20, 2000. Media kick-off event at the Sunnyvale SMART Station®, including appearances by Go Network, Larry Gittens from Kool and the Gang, Earthquakes' goalie Joe Cannon, Dan Eaton, Sunnyvale mayor Patricia Vorreiter, and Jill Cody, the director of San Jose Beautiful. Display in lobby of Napa County Administration Building Radio interviews on KLIV and KBAY CHILD CARE LINKS CITY OF DU LIN Resources for Family Development February 12, 2000 Richard Ambrose, City Manager P. O. Box 2340 Dublin, CA 94568 Dear Mr. Ambrose: Child Care Links is pleased to present this request for funding for the fiscal year 2000- 2001. It is understood the funding for agencies such as ours is outside of the base budget for the City of Dublin and will be considered in a separate process. The $12,000 request for 2000-2001 is the same amount as the past three ye~s. The requested funds are to be Used to provide Specific services for DUblin residents. The new request includes all of the services that have been provided the past two years. The Board and staff of Child Care Links are looking forward to continuing to work with parents, child care providers and City of Dublin staff. Please do not hesitate to call if you have any questions. Very truly yours, Sally Leonard Resource and Referral/Special Projects Coordinator 1020 Serpentine Ln., Ste. 102 Pleasanton. CA 94566 (925) 417-8733 EAX (925) 417-8740 mail@childcarelinks.org www,childcarelinks.org Tri-Cities Office (510) 791-9256 FAX (510) 713-0385 Livermore Office (925) 455-0417 Oakland Office (510) 536-0283 FAX (510) 536-0271 ATTACHMENT 9 Child Care Links Funding Request for Fiscal Year 2000-2001 Child Care Links is a not for profit agency whose mission is to provide services that strengthen and support children and families. Child Care Links services are available to all families seeking child care information. No other agency in the Valley provides free child care resource and referral, child care supply and need data, consumer education and child care advocacy. Child Care Links also offers the most comprehensive child care provider and support services. The Valley has an estimated 8950 children needing child care with licensed space available for 7725 children. Dublin has 1289 children needing care with licensed space for 1209 children. Available licensed spaces have increased by 1.9% this past year. In 1999, 482 families called Child Care Links requesting child care referrals in Dublin for 587 children. This past year, Child Care Links offered technical assistance and support to 65 licensed family child care homes and 16 licensed child care centers in Dublin. This included workshops, toy lending library delivery and pick up, substitute registry, as well as individual hand holding and support. Since July 1998, there have been 120 requests for child care substitutes from licensed Dublin child care centers and family child care homes. Distribution of informational material on Child Care Links services was made to selected Dublin locations such as library, Chamber of Commerce, elementary schools, real estate agencies and the One Stop Career Center. 61 businesses with over 25 employees received a quarterly newsletter, EQ, with information on family friendly benefits and options to help employees balance work family responsibilities. Child Care Links is requesting $12,000 for the year 2000-2001 which is the same amount as the grant Child Care Links has received from the. City of Dublin for the past three years. During the past seven months Child Care Links has carried out all of the goals, objectives, and activities outlined in the Dublin work plan for 1999-2000. Attached are Child Care Links work plan for the year 2000-2001, an evaluation to date of the 1999-2000 plan, budget for the current fiscal year and proposed budget for the upcoming fiscal year. The work plan for the upcoming year includes: Maintaining an ongoing supply of quality child care services · Providing statistical information to help the City of Dublin plan for child care needs · Promoting quality child cue as an emPloyer conCem~ Dublin reSidents and businesses benefit by haVing the City acknowledge, the importance of quality Child care to the economic well being of the community. Parents benefit by having a supply of quality child care from which to select care for their children. Child care providers benefit from services that support them in the licensing process and development of quality programs. Employers in the city benefit by receiving a quarterly newsletter that keeps them informed about how they may help alleviate some of the pressure on their employees who are juggling work and family responsibilities. 1999 - 2000 Evaluation of Child Care Services for the City of Dublin GOALS OBJECTIVES ACTMTIES TIMELINE EVALUATION 1. To maintain an ongoing supply 1.1 To assist providers to successfully 1.1.1 Presentation at licensing meetings of RFD Monthly Presentations have been made monthly. of quality child care services., complete the licensing process in a timely support services available to providers. 6 prospective Dublin Providers have attended manner, licensing orientations meetings to date. 1.1.2 Pre-licensing visits to review standards. ' As needed Child Care Links staff are available to do pre- licensing visits when requested. To date 2 ~ providers have requested visits. 1.1.3 Distribution of informational materials on Ongoing ~ Distributions have been made on a regular basis. child care to library, pediatricians, etc. Child care information distributed to over 100 parents at. Dublin's Shamrock Day and Babies R Us Baby Fair. 1.2 To provide training to child care 1.2.1 Offer training series for new providers and Ongoing. Three sessions were held in Dublin in Nov. 1999. providers in child development and workshops for existing providers. Three Sessions will be held in Dublin in May business practices. 2000. 1.2.2 Promote accreditation of centers and homes. Ongoing Information on accreditation is available to all homes and centers. 1.3 To maintain an adequate supply of qualified child care substitutes. 1.3.1 Recruit, screen and train potential substitutes. Ongoing Training has been carried out and new substitutes · ~ employed. · I 1.3.2 Provide access to Dublin centers & homes at Ongoing There were 120 requests for child care substitutes cost. from July through December 1999. 1.4 To publicly recognize outstanding 1.4.1 Monthly visits from the Child Care Links Toy Ongoing Dublin center and family homes have been caregivers and family friendly Lending Library Resource Van. notified of availability of van services. employers. 1.5 To publicly recognize outstanding Invitations will be sent to Dublin providers and caregivers and family friendly employers. 1.5.1 Annual recognition event. April 1999 city officials for April 1st event. 2. To provide statistical 2.1 To document changes in supply, 2.1.1 Prepare and distribute Annual Report on Child Feb. 1999 Annual report including Dublin statistics will be information to help the community demand, costs, and other relevant Care. distributed in February 2000. plan for child care needs, parameters. 3. To promote quality child care as 3.1 To generate employer interest in 3.1.1 Design, produce and distribute "Employers' Sept. 1998 61 employers, with 25 employees or more, have an employer concern and to instituting family friendly benefits in the Quarterly" to businesses with over 25 employees, Dec. 1998 received 3 issues ofE Q. A fourth issue will be encourage action leading to workplace, describing options and economics related to family March 1999 distributed in this fiscal year. improuements in quality, friendly benefits. June 1999 2000 - 2001 Child Care Services for the City of Dublin GOALS OBJECTIVES ACTIVITIES TIMELINE Monthly · To maintain an ongoing supply of quality child care services. 2. To provide statistical information to help the community plan for child care needs. 3. To promote quality child care as an employer concern and to encourage action leading to improvements in quality. 1.1 To assist providers to successfully complete the licensing process in a timely manner. 1.2 To provide training to child care providers in child development and business practices. 1.3 To maintain an adequate supply of qualified child care substitutes. 1.4 To support quality programming in Family Child Care Homes and Centers. 1.5 To publicly recognize outstanding caregivers and family friendly employers. 2.1 To document changes in supply, demand, costs, and other relevant parameters. 3.1 To generate employer interest in instituting family friendly benefits in the workplace. 1.1.1 Presentation at licensing meetings of Child Care Links support services available to >roviders. 1.1.2 Pre-licensing visits to review standards. 1.1.3 Distribution of informational materials on child care to library, pediatricians, etc. 1.2.1 Offer training series for new providers and workshops for existing providers. 1.2.2 Promote accreditation of centers and homes. 1.3.1 Recruit, screen and train potential substitutes. 1.3.2 Provide access to Dublin centers & homes at cost. 1.4.1. Monthly visits from the Child Care Links Toy Lending Library Resource Van. 1.5.1 Annual recognition event. 2.1.1 Prepare and distribute Annual Report on Child Care. 3.1.1 Design, produce and distribute "Employers' Quarterly" to businesses with over 25 employees, describing options and economics related to family friendly benefits. As needed Ongoing Ongoing Ongoing Ongoing Ongoing Ongoing April 2001 Feb. 2001 September 2000 December 2000 March 2001 June 2001 F © U N May 22,2000 Mayor Guy S. Houston and City Council Members City of Dublin. 100 Civic Plaza Dublin, CA 94568 Re: Dublin Fine Arts Foundation Funding Dear Mayor Houston and Members of the City Council: On behalf of the Dublin Fine Arts Foundation, I would like to request that the City include a funding contribution to the Foundation of $20,000 for the upcoming fiscal year. As you know, the City has provided support for the Foundation in the past. These contributions have been used to fund a portion of the Foundation's core operating costs. This makes it possible for those of us.doing the fundraising to focus on contributions for individual art projects. I have enclosed our budget for the upcoming year. Last year the Foundation did not ask for funding because the City was undertaking a cultural assessment survey, and establishing the new Arts and Heritage Commission. We felt it was a good time to reassess the mission of the Foundation as well. We have concluded that we can be most effective by focusing our energies and fundraising efforts on the selection and acquisition of permanent commissioned art in the City's parks and other public spaces. As the City becomes more fully committed to its cultural programs, the Foundation will continue to have an important role to play as a separate organization promoting fine art in these public spaces. This coming fiscal year will be an important and productive one for the Dublin Fine Arts Foundation. This summer artworks will be installed in Kolb and Mapes Park. As you know, these works were selected by neighborhood selection committees following a competitive process between artists. We plan to continue the "Art in the Parks" project by aSsembling a citizen's advisory committee to select artists and invite proposals for Shannon Park. We expect this to be the largest commission awarded and the showpiece of the entire project: As in our past projects, we will invite public participation. The Foundation has also received a major gift of $50,000 from the owners of Dublin Ranch to bring art to the new and exciting area of East Dublin. It is highly likely that our first focus will be the new Emerald Glen Park. ATTACHMENT 10 Mayor G. Houston and City Council Members -2- May 22, 2000 During the upcoming fiscal year, we expect to work closely with the new Arts and Heritage Commission to develop a master plan for arts in the community including East Dublin. As a separate organization working on its own, the Foundation continues to strengthen the arts in the community and further leverage available funding for cultural programs. Sincerely, Ronald C. Nahas RCN:sb Enclosure Dublin Fine Arts Foundation Operating Budget - 2000/2001 May 22, 2000 Projected Balances - 6/30/2000 Operating $2,150 Restricted $66,850 Revenue City of Dublin Business and Individuals Foundations Community Fundraising (tiles, events, etc.) Total Revenue 20,000 0 0 2.000 $22,000 0 35,000 8,000 $43,000 Total Resources Expenses Operating Expenses: Grant Writing Artist Selection Contract Management Income Development Coordination Accounting and Insurance Supplies, Postage, etc. Total Expenses Special Project: Art in the Parks Expenses: Commission - Kolb and Mapes Artist Honorarium Fees (Shannon) Artist Honorarium Fees (Emerald Glen) Shannon Park Commission Total $24.t50 2,000 5,000 6,000 5,150 1,000 2,500 2.500 $24,150 $109~850 22,500 2,500 2,500 50.000 $77,500 Cash - End of Period $0 $32.350 THE CITY OF 3:L£AS&NTONo MEMORANDUM RECEIVED ~AR 8 = ~OOO CITY OF DUBLIN DATE: TO: FROM: RE: March 7, 2000 Ellyn Axelrod, Assistant to the City Manager, Livermore Julie Carter, Assistant to the City Manager, Dublin Jeff Eorio, Director of Parks and Community Services, San Ramon Nelson Fialho, Deputy City Manager I' City of Pleasanton Proposed 2000/01 CTV Operating and Capital Budget On February 25, 2000, I met with the CTV Board of Directors to review and discuss C'i'V's proposed 2000/01 Operating and Capital Budget. This memo summarizes the Board's budget request, as well as staff's findings and recommendations. Fiscal 2000/01 is a balanced budget comprised of operating and capital expenditures. The combined operating and capital budget totals $519,700, which is approximately $70,000 or 13% over the adopted 1999/00 Operating and Capital Budget. The Cities' proposed operating and capital contributions total $359,000, which is approximately $56,500 or 16% over last year's approved amount. Exhibit A illustrates each City's proposed funding share using the approved method for calculating funding levels. This budget was developed conservatively and in consideration of the Cities' priorities. The result is an overall budget that will enable CTV to provide the same high quality programming that the residents of Dublin, Livermore, Pleasanton and San Ramon are accustomed to receiving. Exhibit B contains detailed information pertaining to revenues and expenditures. SUMMARY OF EXPENDITURES Operations -- The increase in operating expenditures is based on two primary factors, as follows: Management Exemptions to Overtime Law (AB 60 -- Knox) - AB 60 was signed into law in 1999 and became effective January 1, 2000. While local governments are exempt from this law, a public non-profit cooperation like CTV is not subject to this exemption. This new law raises the salary threshold for management employees and thereby removes the exempt overtime status from some lower paid managers. To qualify for an administrative ATTACHMENT 11 exemption a manager must earn a monthly salary equivalent to no less than two (2) times the State minimum wage ($5.75x2) for full-time employment, or $1,993 monthly. The CTV management classifications currently impacted by this legislation are as follows: Current State $ Amount Classification Salary Requirement Above/Below 1. Production Director $1,850 mo. $1,993 mo. -$143.00 mo. 2. Public Affairs Director $1,850 mo. $1,993 mo. -$143.00 mo. In order for the aforementioned positions to continue in their current capacity as exempt management employees, each position's monthly salary must increase to a minimum of $1,993 per month. For rounding purposes, as well as to reflect the fact that no salary adjustments have been given in recent years, the Board is recommending that the monthly salary for these positions be adjusted to $1,995. From a total compensation standpoint, the fiscal impact associated with these two adjustments represents an annual increase of approximately $5,000. Hourly Wage Adjustments -- The attached budget also reflects hourly wage increases for employees ranging anywhere from 5% to 15% (see Exhibit C). In light of the tight labor market and the need to recruit and retain qualified staff, the Board is recommending that hourly wages for CTV staff be adjusted slightly in order to minimize employee turnover. A salary comparison of community access organizations located in the Bay Area reflects an average hourly wage of approximately $15.00 for technical support positions; CTV's average hourly wage for comparable positions is currently $10.50. The proposed increase would adjust the average hourly wage at CTV to approximately $11.50. Exhibit C provides a breakdown of existing and proposed wage increases by classification type. When applied to a total compensation factor of approximately 35% for miscellaneous benefits and state and federal income tax deductions, the total annual impact associated with these increases is approximately $190,000, resulting in an annual increase of · ~pproximately $50,000 for fiscal year 2000/01. Capital Equipment - Also proposed in fiscal 2000/01 is the continuation of capital support from the Cities totaling $50,000. Two years ago, the Cities committed themselves to an annual contribution of $50,000 over a three year period. The logic behind this decision was to provide CTV with the necessary funds to replace aging equipment. This proposed contribution of $50,000 represents the Cities' third and final payment. The CTV Board of Directors have recently taken action to begin the development of an internal service fund (or replacement fund) for future capital purchases and replacement projects, in order to minimize future dependence on annual capital contributions from the Cities. CONCLUSION Staff recommends approval of CTV's fiscal 2000/01 budget request. While staff recognizes that this represents a higher contribution of revenues from the Cities, we also recognize the value that CTV brings to the Tri-Vailey area. This value was significantly enhanced in 1999 by the relocation of channels 69 and 70 to channels 28 and 29. The relocation of the two channels provides better access to all residents, especially those on fixed income who no longer need to purchase "converter boxes" for televisions manufactured prior to 1990. Additionally, CTV continues to provide excellent educational and government access programming throughout the region, with very limited resources. Staff continues to caution C'IV administration to forecast base level operations in order to minimize large fluctuations in annual operating and capital budget requests to the Cities. This will enable consistent management of CTV fiscal resources, establish criteria to evaluate the organization's financial conditions, create sound financial basis for CTV operations, and promote fiscal confidence. With the recent development of a strategic plan for CTV, staff believes that this planning document will provide the basis for this type of planning and management of fiscal resources in the future. Additionally, the implementation of an internal service fund for capital equipment replacements should also minimize their dependence on City financing. _ Attachments: Exhibit A -- Proposed Funding Levels By City Exhibit B -- Proposed CTV Line-Item Budget Exhibit C - Summary of Hourly Wage Breakdowns ~.ami,2000 PROPOSED FUNDING LEVELS BY CITY $309,000 C'IV OPERATIONS REQUEST 66,577 TOTAL NUMBER OF SUBSCRIBER $4.64 COST PER SUBSCRIBER EXHIBIT a OPERATIONS REQUEST COST PER SHARE FOR CITY SUBSCRIBERS SUBSCRIBER OPERATIONS DUBLIN 7,979 ~ $4.64 $37,032 SAN RAMON 15,381 $4.64 $71,387 P LEASANTO 21,014~ $4.64 $97,531 LIVERMORE 22,2031 $4.64 $103,050 TOTAL 66,5771 $309,000 CAPITAL REC CITY DUBLIN SAN RAMON PLEASANTO LIVERMORE TOTAL UEST SHARE OF CAPITAL $12,500 $12,500, $12,500 $12,500 $50,000 GRAND TOTAL SHARE FOR SHARE OF CITY OPERATIONS CAPITAL TOTAL DUBLIN $37,032 $12,500 $49,532' SAN RAMON $71,387 $12,500 $83,887 P LEASANTO $97,531 $12,5001 $110,031 LIVERM O RE $103,050 $12,500 ! $115,550 TOTAL $309,000 $50,000 i $359,000 c'rV.AMI.00ctv 00/01 TRI-VALLEY COMMUNITY TELEVISION FY 00/01 Budget 99 BUDGET 99 YTD O0 BUDGET BUDGETED INCOME CITIES 252.560 147.327 309.000 CAPITAL 50.000 50.000 50.000 ROP 20.700 10.374 20.700 PRODUCTION 83.000 51.140 90.000 TVCF GRANT UNDERWRITING & GRANTS 29.000 20.850 30.000 EQUIP GRANTS & U/W 5.000 AT&T - REPAIRS 4.000 2.333 4.000 PLEDGES & FUNDRAISING 4~000 683 2.000 DUBBING 4.500 3.465 5.000 INTEREST 4.000 3.402 4.000 OTHER 2.000 0 TOTAL PROJECTED INCOME 453.760 289.574 519,700 BUDGETED EXPENSES SALARIED PERSONNEL 79.200 47.300 84.000 TECH ASST 30.000 16.866 32.000 HOURLY CTV 117.000 73.619 140.000 HOURLY GF 35.000 29.628 45.000 HOURLY ROP 11.000 - 4.333 12.000 PAYROLL TAXES CTV 22.620 11.959 25.500 PAYROLL TAXES GF 3.700 2.237 4.500 PAYROLL TAXES ROP 1.100 364 1.200 WORKERS COMP 3.000 1.822 3.500 CONTRACTED SERVICES CTV 5.000 2.544 6.000 CONTRACTED SERVICES GF 12.000 6.721 14.000 SUBTOTAL LABOR 319.620 197,393 367.700 VAN RENTAL 10.000 6.928 13.000 TELEPHONE 6.000 2.987 7.000 INSU~NCE 6.500 1.256 7.000 DISTRIBUTION 2.500 1.247 2.500 Legal & Professional 15.520 8.230 17.000 OFFICE EXP 6.500 2.839 7.000 PRODUCTION EXP 8.000 8.870 11.000 TAPES 5.000 4.542 6.000 REPAIRS & MAINT 6.500 2.451 8.000 RENT/LEASES 5.400 3.189 5.400 MEDICAL iNSURANCE 1.800 825 3.600 PAYROLL PROCESSING 3.500 1.703 4.000 MEALS/HOSPITALITY 1.500 479 2.000 BANK FEES 500 157 500 INTEREST EXP 314 0 PROMOTIONS & ADVERTI 1.000 9t 0 FUND PJ~tSING 3.000 218 3.000 MILEAGE (INTERNS) 500 26 0 eQUIP REPLACEMENT FUND 5.000 CAPITAL EQUIPMENT 50.000 50.000 50.000 TOTAL EXPENSES NET EXCESS/(DEFICIT) 453,340 293,745 420 (4,171) 519,700 0 EXHIBIT B Core Programming Hourly Wage Breakdown Current Position IL,-s/wk S/hr Annual Needed 00/01' S/hr Annual Ill I I Producer 32 $13 $20,800 $15 $24,000 Reporters (3) 32 9 43,200 10 48,000 Studio Manager/Graphics 16 12 9,600 13 10,4 00 Sporls Producer 32 10 16,000 ! 1 17,600 Production Staff(5 x 1/4) 44 8 17,600 9 19,800 Anchors 8 10 '4,000 10 4,000 IT/Web/Maint 8 9 3,600 9 3,600 Office Asst 8 13 5,200 15 6,000 Mayor's Report & Valley Forum 4,000 4,000 Overtime Premium 2,500 Totals $124,000 $139,900 * Represcn~ a slairstep to raising staff closet to regional cable and govenuncnt access market equivalents. 03/01/0:0 i5:12 FAX 925 846 9502 TRI VALLEY CVB Plgasanton - Livermor~ Dublin · San Ramon 0O5 TO:. Honorable Mayor Houston and CONVENTION & VISITOR'S fellow Council Members BUREAU Richard Ambrose/City Manager FILM AND VIDEO COMMISSION Chris Foss/Economic Development Director FROM: Lisa Dial/President DATE: 3/1/00 Fiscal Funding Request for 2000/2001 On behalf of the Board of Directors and members of the Tri-Valley Convention and Visitors Bureau, thank you for the opportunity to discuss funding for 2000/2001. We are requesting sixty one thousand seven hundred ten dollam ($61,710) fOr the next fiscal year as part of the regional tourism funding formula. The last four years have seen tremendous growth in tourism and in our ability to aggressively pursue and capture it for economic gain. As we live and work in a global economy, it is apparent now more than ever before that we must continue to band together to achieve maximum impact in this industry. Ma_ny communities throughout California are doing ju,t that and benefiting from their efforts. 'The main purPose of the Tri-Valley Convention and Visitors Bureau continues to be to promote our region to the Bay Area, California, North America and internationally. We represent our funding cities as the offidal public relations, sales and marketing arm for the area. The "identity" created is a collaborative effort among all. We also act as the Information clearing house for visitors~ meeting planners and tour operators to our region. As a membership based organization, we market and promote our funding cities and sell our members! Our City of Dublin members include the hotels, restaurants, theaters, retail, business and non profits. Our main goal is to increase tourism on weekends during shoulder periods. We work cooperatively within our industry here to provide the best resources, up to date industry information and group lead contacts. This costs money. Tourism is seen as big business throughout California communities and we are not alone in our pursuit of travelers, We compete against major contender~ in the tourism industry. Our ability to succeed is in direct proportion to our budget. We respectfully seek approval for funding in the amount of $61,710. Thanlc you for your consideration. 260 Main Street. Pleasant0n, CA 94566 · Tel: (925) 846-$910 Fax' (923) 846-9502 hrrp.'llwww, Tri Vall~ yCVlt, com ATTACHMENT '12 03/01/00 WED 15:03 9502 VALL~,Y CVB Pleasanton · Livermore Dublin * San Ramon ~003 CONVENTION & ¥ISITOR'$ BURBAU FILM & VIDEO COMMISSION TO: Cities of Pleasanton, Livermore, Dublin & San Ramon FROM: Lisa Dial DATE: 311100 Request for Budget Allocation for 2000/2001 On behalf of the Tri-Valley CVB we are requesting a total of four hundred thirty seven thousand six hundred fifty dollars ($437,650) from the Cities of Pteasanton, Livermore. Dublin and San Ramon to continue our advertising and sales efforts in promoting recognition for the Tri-Valley as an ideal destination for travel and tourism, We have seen a significant increase in hotel roorn~, golf courses and restaurant,. Transient occupancy tax and sales tax continue to grow. Our continued success depends on our ability to maintain a competitive edge in this industry, I m enclosing hotel room growth and Icad generation information for your reference. Hotel Room Growth 199711998 Fi~e~l Y~ar Ci_ty: # of Rooms: ~ Allotment'. Funding Allocation: Pleasanton 1252 60.:5% $ 165,000 Livermom 587 29.3 % $ 80,000 Dublin 225 10.2% $ 27,610 TOTAL: 2064 TOTAL: $ 272,610 1998/1999 Fiscal Year: City_: # of Rooms_: % Allotment: FandiagAllocation: Pleasanton 1670 63.5 % $ 186,000 IAvermore 722 :27.5% $ 80,415 Dublin 236 9,0% $ 26,285 TOTAL: 2628 TOTAL: $ 292,970 260 Main S;ree{, Pleasanton, CA 94566 'Icl; (925) 846-S910 Fax: (923) 846-9302 htlp://va"~w- TrlVallayC2Vtl. eom 03/01/00 WED 15:12 9502 VALLEY CVB ~004 page 2, budget allocation Pleasanton Livermore Dublin "'San Ramon TOTAL: 1999/2000 Fiscal Year: # Of Rooms: 1777 858 456 757 3848 Allotment: Fundin~ Al,loca6on: G.L~o - ~,..4% ~ ~ $ 208,964 $ 53,824 .zsa $ 84,ooo TOTAL: $ 452,300 2000/2001 Fiscal Year: City: Pleasanton Livermore Dublin San Ramon TOTAL: ~ of Rooms: % Allotment: Funding Allocation: 1792 43.8% $ 191,690 966 23.6% $ 103,285 578 l&l% $ 61,710 757 18.5% $ 80,965 4093 TOTAL: $ 437,650 Lead Generation History: Fiscal Year: 1995/1996 1996/1997 1997/1998 199g/1999 1999/2000 ~Genetated: #Booked: Rooms/ppi: *Pr~ectedRevenue: 65 30 900/3672 $284,508 149 45 2053/5000 $517,321 161 42 4161/9392 $857,286 103 21 3566/16,414 $1,o60,934 115 20 8270/77,992 $1,645,730 *San Ramon participated in funding this year with $84,000 bringing our total funding to $452,300 **Fommla for projected reventm is as follows: 1 roomnight is multiplied by $199 and additional people are multiplied.by $39 to come up with revenue figures for the year. J WED 15:13 FAX 925 846 9502 TRI VALLEY CVB ~006 __,.. , ,1_'_'1 ,T..r!.-..Va!l.e.y Budget 1999/2000 Proposed Budget for: 'Budget for: Budget for: , Budget for: i',~'- , Fiscal Year July 1 - June 30 2000/2001 , 1999/2000= 1996/1999 1997/1998 = 1996/1997 ~ 505 City of .P. lea.s.ant, q.n. . . 191690. 208.964 186000 165150 171000 ;~7.,',,''=='~''' 506:City of Livermore 103265, 100862~, 80415' 80000' 80000 ~ 507~,Clty of Dublin ............... 61710~ .53.8,2..4,1 26285' 27610 ~'~,~-7 ~ ~ ........... ~ .,,, 508, City of SAn Ramon , 809651 64000~ ~ 510 Meml3er Dues .55650: 39050 0.000..0' 25..0p0, 20000 ~ 51..0...M .q.m...b..~.r. Ah.[P..Fu.n~tions 750o 3500 0500, 2500 .............. ~ $12~ Promoti.ons/Fundra~sers .................. : ............... 16700, 2.0.0..0. p. ~ 618, Cooperative Sales & Marketing 4000' 40001 4000 4000= 4000 ~ .. 515~, Miscellaneous Sales 200, 200 200= 2001 650 ~ (Carryover from last. yea[) ..... 10000 1500~ ~!.~'r~i'l TOTAL 505000 .5.0..5..0..0...0. ......... 3..3..0..4..0...0 321660 2.9..5..6..5.0.1 ;...~ .. ~ ............ ,..E...,X.P..E .N SES: r- "~ ": ; t .... : ........................... i ...... " .., ~ .... Payroll & Releted; ...... ~ ...................... ~ ~ 6o51Salaries (5 FT and 1/;' PT) 219870' lcJB000~ 1~5000 132000' 113500 ~ 610' Payroll Taxes/Workers ~o.m.p... ....... = 23360i ~.5. .7.4.0. :. .17550: 17160= .... !...4..5...0..0. ~ 61 5 .H..e...a.!t..h...!.n..~.u..r.a. npe , 7~001 7200. , ...... .6..0..0..0..I .............. 6.000, .61 q.0. , =.r.~. 625 A. utomobile .............. .50.00 6000, 3500, 3000. 25..0.0 ~ SUBTOTAL.... 255450' 236940 16.2.0....5...0.1 .......... !..5..8,.1.,6.0~ 1366'0(~' :,.~,'~]~' ! Occupancy: , ~ . ; · . · ,~1,. ,, ,,3~.; 705 .R..e,.nt 25000' 25000 23000 _.2..1...6...0...0.. ........ 18000 'i~ ~;;~'I 715 ~, Telepho.n...e. 8500 8500' 6000 5100, 5100 .,,,,,___~ ...720i Rep~lr~ & Maintenance . , ......... .4200= 4A0.0~ 42001 25001 4500 ' "~'~"~ 12000: 12000 12000~ 12000 12000 ,,3,,.~...; 72[i' Leased Equipment . ~ ................................... :~llr~',7301Deprecletlon _ _ .:, ......................... : ..... : ........................ -,,,!~'!:6" 729! Utilltie~ ... : 3750:, 3750 ........ ..3..7..5.~0I. 5000! 2000 :9,8, · ,.,.--- .. : ......... ; . ~ ................. ,~ .............................. !,A~; SU...B...T..O. TAL i 53450..= ............ ..5..~,.4..5..0: 489.5...0.1... 44200, 4..1...6...0..0.. ,~4"~1'2 , Advertising; .......... ~ ..................... f,~!l ......................... ~ .................. ~ .... ~ ... : ~ ....................... ~[~3.'~ .....8..o.5,.Sales Advertising .......... :~5000: 45..0..0..,.0. ............... ..4...0. oo, ....o..s.~.o.:... oo00 ~ ~o7= Membership ~ollcitatlon ASO0, 3710': 2000 2000 ,~, ~ 1 O, Brochure.s .(.V..!s.i.t.o.r Guide, Sales Kit) 12000~ 17000 ~!~l'r'~~'' 815-Trad.e S.h.o.ws .... 14000 16000 1!.5..0..0..: ...... 12500 . .1.2500 ~ ',~-; ~ 6~0 P~omotional items 9000 9000, 6500 5200[ 5200 !,~!'1~:,' 911'Printing (Fatal Tours, InvitAtions) : ,. ...... ; 1000;: .......... .7..5.0. . ........ SU_@.TOT^, ..... " o: ,0 WED 1~:13 F,AX 925 846 9502 TR! VALLEy CVB ~007 ~l~;i Sales, .M..a.r.k~ting & Traveh , .; ~!I~.~. ........... ~ ............................ r~.,~ 8$$~Publl¢ Relatlon$/M&E .. ...7..5.~]..1~ ............ ~.5.0.~; ........... ~0.00! 4000 3000 f~i~~r' .8.50, T.r.~.v..~ ..... ~ 2oo0, ~ ~.00o .~5.0.0, $.~00 ~500 i~-~ 880 O.onvenfi.on S~les & Promot. ions 1~$00 12500 $.0.Q0. ....... 6..0.0...0. .......... .8.00.0 ~] 960 Film Cqmm[.ss.!o.n. 8500 850.0', .3.5.00. 18500' flit~;$' 930' Dues & Subcdptions 6500 6500: 430.0., ....... .4...3...0...0..i ................ .36.0...0 I~'.O~.' SUBTgT~I- , ~T000~ ~9000 238(10, ...~.~.~..0..0. ............... .1..~..1..0..0. ~tii:l.I . , ................................. 76,;i-I Adminletration: : i i ; ; ................. [ ........................ ; .............. : ;'~-~J. .92.5' !.n..s...ur.ance 6.20.0~ 5000 5000: ...... 4..0..0.P.,. .............. .3.~_0.0. ~ 905 Office Supplies 1.!.5...0..0. ..... 11500 10500 7000 6500 ~iiI 91.o., .P,.r.!..nt.!.n..g ..... lO..5o.0 lO5OOi lO5OO 8 .o.s...o.., ............... .4...o,.,o.p i~,;l~"I 915': Po.~t.age . 95qo . . 750.0i sooo: . .4.0. q.0[.. 4ooo ~ 020, ~..~n...t!.n.=/.~.yr.~!~ ..& ^u~it ~.oooI 45ooI 55ooI .. ~.s..o..O..,; ............... ..4...0..0.o.. ~.D.:iI 935' Profes.s. iq.nal Industry Conferences ; .... .3...6..0..0.~ ............ .3.6.00 25001 .2.5o. 0: 2500 ~1 936 Human Resource Education 25oo 3500' 2000 2ooo ;'~"~ .......................... ;~?~i2~1 92,3: Professional Services 1..0...5...0..0. .... 1.1..50.0: 0500, 35.0..0.]. 4,500 ..... ~ .... 7ooo', 4sooI ~ooo I,;7,11i~1 955i Membership Functions & Annual 8000!~ .8..0...0..O..' . , . ................. -?_//.,4_; . ? ~$.',...E...q.u.!p..m...eqt 6500~ SSOq .. 4.9..0.0, 4~00 ~T1 93.$ .B..o..a. rd .P,.etreat ......... 36.90 ~600 25.00' 2500 2500 !'~-~'~1 726.Tax & Licenses 200 200" 200 240' I~1 , : ..... , 2~ooo ~"~1"' i i ' ~ ............ ~,7,'~,8' 1 SUBTOTAL ... : 76600', 74900' 621001 .......... .4...8...6...9....0. ...... 60400 ~ :.. ~ i i ..................... ! ....... I~i;I =Fiscal 1999/2000 ;~;,~[,' : 505000' 505000' 3:30400; 321560' 295650 r,~! ~ il ......................... : ........................ ,~.~..~' :Marketing proJect~ for ...n...e.x...t.....y.e, ar~ ....................... ~75~ . cA....v.!~.!t...o.r. ~uido $10000 ............... ,: .............. ~.. ~.§?'~? : G;.t.e. wa.y O~1~ $3500 , , ' ......................... !. IIi~r~~ ! Luncheon .S. ponsor $5000 : : ~ Oth.er. advertising :$6,500 = i .................... ~9-~,0'i CalTIA sponsor :$5,000 ......... : ......... ~.1~ ;CA Imax Opportunity $5,000 : ; ' : ~ , Western Assoc, News : · · ~ ...... :Meetings tn the West ...................... : .......... ibT~'.:t ' E~ee eu,~.e .... ~ ' ........ ......... VIA Magezine .......................................... I:~,'~l , I~F Examiner ~_"--1 .... -' TRI-VALLEY CONVENTION & VISITORS BUREAU COMPILED FINANCIAL STATEMENTS FOR THE PERIOD ENDING JANUARY 31,2000 PREPARED BY: NANCY CASS CASS'N'BARGER ASSOCIATES BOOKKEEPING SERVICE 5750 PRESTWlCK CT, BYRON, CA 94566 (925) 516-4200 FOR MANAGEMENT USE ONLY TRI-VALLEY CONVENTION & VISITORS BUREAU STATEMENT OF ASSETS, LIABILITIES AND FUND BALANCE JANUARY 31,2000 UNAUDITED ASSETS CURRENT ASSETS CHKG. BANK OF W.C. CITY GRANT CHKG. BANK OF W.C. MEMBERSHIP/FUNDRAI PETTY CASH EMPLOYEE ADVANCES REFUNDABLE DEPOSITS. PREPAID EXPENSE-RENT TOTAL CURRENT ASSETS 154,497.41 41,469.90 250.00 300.00 2,000.00 0.00 FIXED ASSETS LEASEHOLD IMPROVEMENTS FURNITURE & EQUIPMENT TRADE SHOW DISPLAYS/EQUIPMENT ACCUM. DEPR. FURN. & EQUIP. TOTAL FIXED ASSETS TOTAL ASSETS 11,785.31 55,700.35 6,157.57 (43,028.00) PAGE 1 198,517.31 30,615.23 $229,132.54 LIABILITIES DUE BANK OF WALNUT CREEK VISA DUES EMPLOYEES PAYROLL TAXES PAYABLE TOTAL LIABI LITI ES 0.00 76.46 6,498.73 6,575.19 FUND BALANCE FUND BALANCE CURRENT YTD SURPLUS (DEFICIT) TOTAL FUND BALANCE TOTAL LIABILITIES AND FUND BALANCE FOR MANAGEMENT USE ONLY 64,172.02 158,385.33 222,557.35 $229,132.54 PAGE 2 TRI-VALLEY CONVENTION & VISITORS BUREAU STATEMENT OF INCOME, EXPENSES AND FUND BALANCES FOR THE PERIOD ENDING JANUARY 31,2000 UNAUDITED INCOME GRANTS PLEASANTON GRANTS LIVERMORE GRANTS DUBLIN GRANTS SAN RAMON GRANTS COUNTY OF ALAMEDA MEMBER DUES PROMOTIONAL/FUNDRAISERS INTEREST INCOME MEMBERSHIP FUNCTIONS CO-OP TRADE SHOW/ADVERTISING BOARD RETREAT INCOME HARVEST FESTIVAL MISCELLANEOUS SALES-MAPS TOTAL INCOME EXPENSES SALARIES AND BENEFITS OCCUPANCY ADVERTISING & BROCHURES SALES & MARKETING ADMINISTRATIVE TOTAL EXPENSES SURPLUS (DEFICIT) FUND BALANCE AT INCEPTION ENDING FUND BALANCE FOR MANAGEMENT USE ONLY 52,241.00 50,431.00 0.00 0.00 0.00 3,181.50 0.00 221.77 2,560.00 0.00 0.00 0.00 0.00 108,635.27 19,875.30 5 157.19 2 961.46 2 199.11 2 510.10 32 703.16 75 932.11 146,625.24 $222,557.35 TRI-VALLEY CONVENTION & VISITORS BUREAU SUPPLEMENTARY INFORMATION TRI-VALLEY CONVENTION & VISITORS BUREAU STATEMENT OF INCOME AND EXPENSES FOR THE PERIOD ENDING JANUARY 31,2000 UNAUDITED PAGE 3 INCOME GRANTS PLEASANTON GRANTS LIVERMORE GRANTS DUBLIN GRANTS SAN RAMON MEMBER DUES INTEREST INCOME MEMBERSHIP FUNCTIONS CO-OP TRADE SHOW/ADV. BOARD FUNCTIONS HARVEST WINE FESTIVAL MISCELLANEOUS AND SALES TOTAL INCOME CURRENT CURRENT VARIANCE YTD 1999-00 VARIANCE MONTH MO. BUDGET FROM BUDG TOTALS BUDGET FROM BUDGET 52,241.00 52,241.00 0.00 156,723.00 208,964.00 52,241.00 50,431.00 50,431.00 0.00 100 862.00 100,862.00 0.00 0.00 0.00 0.00 53 824.00 53,824.00 0.00 0.00 0.00 0.00 84,000.00 84,000.00 0.00 3,181.50 3,000.00 (181.50) 33 007.50 39,650.00 6,642.50 221,77 16.67 (205.10) 1 209.74 200.00 (1,009.74) 2,560.00 500.00 (2,060.00) 6,580.00 3,500.00 (3,080.00) 0.00 0.00 0.00 813.96 4,000.00 3,186.04 0.00 0.00 0.00 1,855.00 0.00 (1,855.00) 0.00 0.00 0.00 42.48 0.00 (42.48) 0.00 0.00 0.00 191.60 0.00 (191.60) 108,635.27 106,188.67 (2,446.60) 439,109.28 495,000.00 55,890.72 EXPENSES PAYROLL/RELATED OCCUPANCY ADVERTISING SALES & MARKETING ADMINISTRATIVE TOTAL EXPENSES * BRACKETED ACCOUNT IN THE INCOME SECTION: YOU HAVE TAKEN IN MORE MONEY TO DATE THAN YOU BUDGETED. 19,875.30 19,150.00 (725.30) 114,109;62 212,940.00 98,830.38 5,157.19 4,270.63 (886.36) 32,891.83 53,450.00 20,558.17 2,961.46 2,500.00 (461.46) 35,410.13 91,210.00 55,799.87 2,199.11 1,295.00 (904.11) 30,354.35 51,000.00 20,645.65 2,510.10 1,766.67 (743.43) 67,958.02 85,900.00 17,941.98 32,703.16 28,982.50 (3,720.66) 280,723.95 494,500.00 213,776.05 SURPLUS/(DEFICIT) RESULTING FROM INCOME & EXPENSE 75,932.11 SURPLUS (1998 FISCAL YR) ACTUAL SURPLUS(DEFICIT) CAPITAL EXPENDITURES 1999 TOTAL SURPLUS (DEFICIT) ****AMOUNT ALLOCATED FROM PRIOR YEAR SURPLUS TO CURRENT BUDGET * BRACKETED ACCOUNT IN THE EXPENSE SECTION: YOU SPENT MORE THAN YOU BUDGETED. 77,206.17 (1,274.06) 158,385.33 500.00 157,885.33 64,172.02 5,000.00 **** 222,557.35 11,977.59 5,500.00 210,579.76 0.00 FOR MANAGEMENT USE ONLY TRI-VALLEY CONVENTION & VISITORS BUREAU UNAUDITED EXPENSES FOR THE PERIOD ENDING JANUARY 31, 2000 EXPENSES PAYROLL/RELATED SALARIES TAXES & WORKMEN'S COMP. MEDICAL INSURANCE AUTO EXPENSE TOTAL PAYROLL/RELATED CURRENT CURRENT VARIANCE YTD 1999-00 MONTH MO. BUDGET FROM BUDG TOTALS BUDGET 17,122.01 16,500.00 (622.01) 99,300.47 182,000.00 2,260.75 1,900.00 (360.75) 9,542.22 19,740.00 300.00 600.00 300.00 3,044.06 7,200.00 192.54 150.00 (42.54) 2,222.87 4,000.00 191875.30 19,150.00 (725.30) 114,109.62 212,940.00 OCCUPANCY RENT TELEPHONE REPAIRS AND MAINT. LEASED EQUIPMENT UTILITIES DEPRECIATION TOTAL OCCUPANCY 1,962.94 1,900.00 (62.94) 14,417.21 25,000.00 369.35 708.33 338.98 3,996.39 8,500.00 825.00 350.00 (475.00) 2,784.88 4,200.00 870.33 1,000.00 129.67 5,221.98 12,000.00 263.57 312.50 48.93 1,886.37 3,750.00 866.00 0.00 (866.00) 4,585.00 0.00 5,157.19 4,270.83 (886.36) 32,891.83 53,450.00 ADVERTISING/BROCHURES ADVERTISING/SALES MEMBERSHIP SOLICITATION BROCHURES TRADE SHOWS PROMOTIONAL ITEMS TOTAL ADV/BROCHURES 0.00 0.00 0.00 19,721.05 45,000.00 0.00 0.00 0.00 0.00 3,710.00 0.00 0.00 0.00 4,222.93 17,000.00 1,628.66 1,500.00 (128.66) 5,405.74 15,000.00 1,332.80 1,000.00 (332.80) 6,060.41 10,500.00 2,961.46 2,500.00 (461.46) 35,410.13 91,210.00 PAGE 4 VARIANCE FROM BUDGET 82,699.53 10,197.78 4,155.94 1,777.13 98,830.38 10,582.79 4,503.61 1,415.12 6,778.02 1,863.63 (4,585.00) 20,558.17 25,278.95 3,710.00 12,777.07 9,594.26 4,439.59 55,799.87 SALES & MARKETING PUBLIC RELATIONS/M&E TRAVEL CONVENTION SALES & PROMO FILM .COMMISSION DUES & SUBSCRIPTIONS TOTAL SALES & MARKETING ADMINISTRATIVE ADVERTISING-ADMIN. OFFICE SUPPLIES PRINTtNG/ADMIN. POSTAGE ACCOUNTING PROF. SERV. (OUTSIDE) INSURANCE MEMBER FUNCTIONS BOARD RETREAT HUMAN RESOURCE EDUCATIO PROF.INDUSTRY CONF. MISC. EXPENSE TOTAL ADMINISTRATIVE SUBTOTAL EXPENDITURES CAPITAL EXPENDITURES TOTAL EXPENDITURES 1,428.36 625.00 (803.36) 5,295.56 7,500.00 8.10 70.00 61.90 7,967.59 14,000.00 102.65 100.00 (2.65) 7,783.15 12,500.00 0.00 0.00 0.00 5,250.98 10,500.00 660.00 500.00 (160.00) 4,057.07 6,500.00 2,199.11 1,295.00 (904.11 ) 30,354.35 51,000.00 9.00 0.00 (9.00) 3,281.68 231.15 400.00 168.85 7,597.93 689.35 0.68 (689.35) 11,357.98 441.44 450.00 8.56 7,896.76 517.00 300.00 (217.00) 4,544.50 552.16 550.00 (2.16) 14,835.76 0.00 0.00 0.00 6,142.00 50.00 50.00 0.00 6,433.67 0.00 0.00 0.00 4,838.75 0.00 0.00 0.00 362.88 0.00 0.00 0.00 103.68 20.00 16.67 (3.33) 562.43 3,500.00 15,000.00 11 000.00 11 500.00 4 500.00 16 500.00 5 000.00 8 000.00 3 600.00 3 500.00 3 600.00 200.00 2,204.44 6,032.41 4,716.85 5,249.02 2,442.93 20,645.65 218.32 7,402.07 (357.98) 3,603.24 (44.50) 1,664.24 (1,142.00) 1,566.33 (1,238.75) 3,137.12 3,496.32 (362.43) 2, 510.10 1,766.67 (743.43) 67,958.02 85,900.00 17,941.98 32,703.16 28,982.50 (3,720.66) 280,723.95 494,500.00 213,776.05 2,175.77 0.00 (2,175.77) 11,977.59 5,500.00 (6,477.59) 34,878.93 28,982.50 (5,896.43) 292,701.54 ~00,000.00 207,298.46 Tri-Valley Convention & Visitors Bureau Hotel and .Number of Rooms by City: Pleasa nlon Livermore Dublin. Budget Inn 34 Comfort Inn 60 Candlewood 126 Del Va~ le Lodge 23 Evergreen B&B 4. Extended Stay Am. 125 Hil~n 294 Hampton Inn 80 Crowne Plaza 244 Hilton Garden 97 Marriolt Courtyar~ 145 Holiday Inn 125 Marriott Residence inn 135 Liverrnore Inn 22 Motel 6 76 Marriott Courtyard 121 Plum 7tee Inn 6 Motel 6 40 Sheraton 4 Pts 214 Pa[ace Motel 15 Siena Suiles 113 Residence Inn 96 Surnmedie[d Suites 12S Sands Motel 26 Super 8 102 Springtewn Inn 125 Wyndham Garden 171 Purple Orchid ~&B 8 Queen Anne B&B 3 AmeriSuttes 1 28 Holiday Inn 92 Monarch 236 Exte~ St. Am. -~ 22 San Ramon San Ramon Mar~ott 368 Courtyard by Marriott 136 Residence Inn 106 Homestead 147 TOTAL: 1792 966 578 757 February 23, 2000 TO: FROM: RE: Dublin City Council Dublin Partners In Education (DPIE) Board of Directors Funding Proposal BACKGROUND AND SUCCESSES Dublin Partners In Education (DPIE) has been in existence since 1992. DPIE is a community network of organizations, businesses and individuals dedicated to providing resources that improve and enrich the educational experience for all students in the Dublin Unified School District. DPIE has been quite successful in building a significant membership base and providing an impressive number of support activities for the Dublin schools. This year over 100 businesses were represented at our annual lunch at the Monarch Hotel. We also had seven Chief Executive Officers from Dublin and our surrounding communities participate in our annual Principal For A Day. Over 160 students from Wells Middle School, Valley High and Dublin High School participated in our Job Shadow program last year and we are hoping to send 200 students to the workplace this year. Due to our efforts, a pilot program on Conflict Resolution was launched at Frederiksen Elementary School this year. We funded the MARE project that integrates marine science curriculum for students in kindergarten through fifth grade. DPIE also funded the homework hour at Wells Middle School to assist students with a GPA under 2.0. In addition, DPIE funded $2,600 in math equipment for algebra students at Dublin High School. Our adopt-a-class program, which grants wishes for teacher's supplies, has alreadYdispersed over ATTACHMENT 13 $4,000 this year. We are the only adopt-a-class program that has a web-site and. the only one that is still running in Dublin, Livermore and Pleasanton. As you know, Dublin Partners In Education has also taken on the task of coordinating the "Computers For Our Schools" program. This involves a written acknowledgement to all donors, accepting and reviewing all school applications, handling the account for disbursement of matching funds and answering questions from the schools and the commUnity. We are pleased to report that we have dispersed over $84,000 to the school district and individual schools for computer hardware. CURRENT STATUS Du~ to the increase in quantity and quality of programs, it was necessary to hire one part-time assistant who works 15 hours per week for our Executive Director. Since the Executive Director was already responsible for the above programs, fundraising, special events, grant writing, public affairs and administration; the addition and exPansion of our programs necessitated an assistant. We were hoping to get funding for this position through another source, but unfortunately the funding went to other programs. Other traditional funding sources are unavailable to us this year. We were hoping to raise additional money through our fireworks sales, but our net profit was much less than expected. REQUEST FOR FUNDS DPIE has been very fortunate over the past two years in securing funding from the city to help with our programs. Last year the City of Dublin granted $10,000 to DPIE. We would like to see the grant increased to $20,000 for the expanded programs, duties, involvement and hours. We ask for your consideration in joining again in a true partnership to advance our joint school/business/ community efforts. Dublin Partners In Education thanks all of you for your consideration of this proposal. We are here for the educational, student and business community of Dublin. Through our programs and events, we have enhanced the image of our proud city. Please help us continue our work. Dublin Partners in Education Forecast Annual Luncheon Big Bucks Dinner Art Auction Membership Adopt a Class Principal for a Day Teacher Grants Job Shadowing Executive Director Admin Assist Insurance Payroll Taxes and Benefits Other INCOME 4300 24000 5700 31400 5000 EXPENSES 26OO 17500 7OO 2400 45OO 5O0 10000 2000 4O000 10200 21d0 8100 4525 TOTAL 70400 105125 This is the result without City and School District subsidy and without Fireworks Dublin Partners In Education 7/1/99' thru 6/30/00 Budget INCOME EXPENSES Golf Tournament Annual Luncheon Big Bucks Dinner Art Auction Fireworks Membership Adopt A Class DUSD City of Dublin Misc Tech Fund Teacher Grants Job Shadow-Internships Professional Development Principal for a Day Speakers Bureau Office Supplies, Small Equip, Lunches and Reimb Outside Services Executive Director Medical & Retirement Payroll Taxes Workmen's Comp Ins Equity & Liab Insur Administrative Assist (5,200) (4,250) (24,000) (5,700) (46,500) (30,000) (6,000) (10,000) (10,000) (5,000) 2,700 2,175 17,500 700 36,0O0 2,000 5,400 3,000 10,000 2,000 500 250 200 2,075 1,750 40,000 3,500 4,600 250 1,850 10,200 NET (2,500) (2,075) (6,500) (5,000) (10,500) (28,000) (600) (lO,OOO) (lo,ooo) (5,ooo) 3,000 10,000 2,000 500 250 200 2,075 1,750 40,000 3,500 4,600 250 1,850 10,200 $146,650 $146,650 0 February 19, 2000 Richard C. Ambrose City Manager City of Dublin P.O. Box 2340 Dublin, CA 94568 Las Positas College 3033 Collier Canyon Road · Livermore, California 94550-7650 (925) 373-5800 FAX 443-0742 Susan A. Cota, Ed.D. President RECEIVED CiTY OF DUBLIN Dear Mr. Ambrose: Roy stUtzman, our Vice-Chancellor for Business Services, relayed your letter of January 20, 2000 to me. The letter indicates that it is necessary to inform you of our interest in receiving funding from the City of Dublin for continued support of the Tri-Valley One- Stop Career Center for 2000-2001. All of us associated with the Tri-Valley One-Stop Career Center appreciated greatly the $10,000 provided by the City of Dublin to help the Center provide job services for job seekers and employers in the Tri-Valley area. And, indeed, we are very hopeful that the City will be able to continue this support for 2000-2001. Let me take a moment to sketch out for you the current status of the Center, both in terms of program, budget and services and then indicate what our plans are for the next fiscal year. In November 1999, the Center encountered an opportunity to move to a site in Pleasanton where we could share facilities with a proprietary training company, the Computer Training Academy, with no rental cost. The move has been completed and the Center is now located at 2174 Rheem Drive in Pleasanton. Under our agreement with the Computer Training Academy, we are not required to pay rent, but we do cover our pro- rata share of utilities, security and custodial costs. As of early February, we have recovered over 90% of our client base at the new location. Services for employers were not seriously impacted by the move to Pleasanton. Currently, we offer a full range of job related services for those in the Tri-Valley region who are looking for new or upgraded employment as well as Tri-Valley employers. Typical services include: workshops on emerging occupations, how to prepare effective resumes and how to do an electronic job search; internet based resume posting and Chabot-Las Positas Community College District BoardofTrustees: Lynn M. Carstensen Alison Lewis Arnulfo Cedillo G~ry R. Craig Isobel F. Dvorsky Chancellor: Ronald A. Kong Donald (Dobie) L. Gelles Barry Schrader ATTACHMENT 14 interviewing; consultation with EDD representatives as well as representatives of eight other organizations and searching labor market information for the region and Bay Area. Employers are increasingly utilizing the Center to post openings, conduct informational workshops and interview potential new employees. Most of our growth in employer contact has been with small businesses where working with the Center is a substantial value. From July 1999 through January, 2000, twenty-three Dublin companies posted openings with the Center and a total of fourteen companies reported that they filled openings as a result of Center related contacts. Approximately 18 individuals secured employment as a result of openings posted by Dublin firms. The funding received for 1999-00 was used in two ways: 1)to help cover the general operating costs of the Center and 2) to cover the cost of a staff member who worked with the Dublin Chamber to encourage Dublin firms to utilize the Center's services and with Dublin firms directly to encourage them to visit the Center and make use of services. In addition to the services noted above, the Center provides substantial resources for Tri- Valley residents who are TANF recipients. Our Welfare-to-Work services link closely with Las Positas College, the Tri-Valley ROP, area Adult Schools and private training providers to transition Welfare-to-Work clients from training to employment with an emphasis on insuring that individuals are able to stay employed and improve career opportunities. We have also connected with the Career Centers at all of the high schools in the region to provide field trips for high school students to visit the Center and learn how to carry out a sUccessful job search. Dublin High School will be visiting the Center in early May and our staff will be doing workshops at the high school and Wells Middle School during the Spring. Our budget projection for 2000-2001 is preliminary at this time, but it looks like our monthly budget will be about $8,000 primarily to cover staff salaries and benefits. Additional budget categories include supplies, utilities, telephone service, equipment repair and replacement and mileage. Currently we receive $10,000 from each of the Tri-Valley Cities and $3,000 from the Tri- Valley Business Council. Our remaining funding comes from the Alameda County Private Industry Council and is intended for our Welfare-to-Work program. We hope to maintain the same revenue level for next year. If we are fortunate to be funded by the City of Dublin again for 2000-2001, the funding would be used in three areas: 1. Basic support of Center operations 2. Increased direct work with Dublin employers 3. Increased School to Career efforts We recognize that the funding available from the City of Dublin to support social and community programs is limited and that there are many quality programs seeking financial support. However, with the expanding economic growth in Dublin, the need for a program that can provide quality job services for local employers is a must. Thanks again to the City of Dublin for our initial funding and thanks for considering our request for 2000-2001 funding in the amount of $10,000. If there are any questions regarding our request or if additional information is needed, please contact me at 373- 5871. Sincerely, Robert J. Wood Program Director C: Roy Stutzman, Vice-Chancellor Enclosure -Directions: Eastbound from Interstate 580 Take the Santa Rita exit and turn right· Follow Santa Rita to Stoneridge Drive. Turn left on Stoneridge Drive then turn right onto Rheem Drive (1 st right). Turn right into the Santa Rita Industry Center. The Tri-Valley One- Stop Career Center is located inside the Computer Train- lng Academy. Westbound from Interstate 580 Take the Santa Rita exit, then turn left onto Santa Rita road from the offramp. Follow Santa Rita to Stoneridge Drive. Turn left on Stoneridge Drive, then turn right onto Rheem Drive (1st right). Turn right into the Santa Rita Industry Center. The Tri-Valley One-Stop Career Center is located inside the Computer Training Academy. Northbound and Southbound from Interstate 680 Take the Stoneridge exit, and go east on Stoneridge. Proceed on Stoneridge for approximately 2 1/2 miles and turn right onto Rheem Drive. Turn right into the- Santa Rita Industry Center. The Tri-Valley One-Stop Career Center is located inside the Computer Training Academy. By Bus from the Dublin/Pleasanton BART Take Wheels #10 (eastbound) and get off at the Santa Rita/Stoneridge stop. Walk east on Stoneridge to Rheem Drive. Turn right onto Rheem, and walk down about a block. Turn right into the Santa Rita Industry Center. The Tri-Valley One-Stop Career Center is located inside the Computer Training Academy. 580 West Hayward 680 North Danville/ Walnut Creek Stoneridge Dr. 580 East Livermore 680 South San Jose 2174 -~r Tri-Valley One-Stop Career Center ....... i i... : -'//=.LTL .;::~ Connecting People with Opportunities for Employment TRI-VALLEY ONE-SToP CAREER CENTER PLEAS ANT O N TRI- VALLEY ONE-STOP CAREER CENTER, PLEASANTON Welcomes You! WHO CAN USE OUR SERVICES? The Tri-Valley One-Stop Career Center has been designed to offer FREE resources and services in support of employers and all job, education and training seekers. WHO WE ARE We're a member of EASTBAY Works, and one of 15 One-Stop Career Centers throughout Alameda and Contra Costa counties. EASTBAY Works is a regional partnership designed to coordinate employment activities throughout the two counties, funded by the Department of Labor and the State of California. The Tri-Valley One-Stop Career Center, located in Pleasanton, is a community partnership, in- cluding local cities, chambers of commerce, community colleges, employers and other community based organizations. PARTNERS Alameda County Agency on Aging Alameda County Private Industry Council City of Dublin City of Livermore City of Pleasanton Contra Costa Private Industry Council Employment Development Department (EDD) Jobs for Tomorrow Las Positas College Mission Valley R.O.P. Spectrum Community Services Tri-Valley Business Council Tri-Valley R.O.P. Vallecitos CET RESOUI CES · job listings. · Computers with Internet access and the Microsoft Office Suite. (Word, Excel, etc.) · Labor market information. · Employment related resource materials. (i.e. books, videos and newspapers.) · Assessment tools for career development. · Phone bank and fax machine for employer contact. · Community service information. · Information on colleges, universities, vocational and other specialized training. JOB SEEKER SERVICES · Job search workshops. (i.e. Resume Writing, Interview Preparation, Letters of Correspondence, How to use the Internet to look for a job.) · Assessment testing. EMPLOYERS.I We offer some additional resources and services specifically for you! · To post a FREE job order at your local One-Stop Career Center, call (888) 411 -HIRE. · Facilities for on-site interviewing and recruitment. · On-site assistance for lay-offs. (This may include informational presentations about the program and/or job search workshops.) EastBay Works Website www. eastbayworks.org Employers: Access a wide array of resources, including labor market information, economic development, hiring incentives, youth programs, permits and licenses, downsizing resources, business and trade, etc. Job, Education and Training Seekers: Locate job opportunities, post your resume online, and find resources regarding labor market in- formation, assessment tools, job clubs, employer hotlines, education and training, community service organizations, etc. c OBS ~....~i::::' · . · · www cai jobs ca gov EMPLOYERS! Post FREE job orders locally or statewide by registering with the Employment Development Department's CalJOBS. CalJOBS is an Internet service that allows you to directly enter your job openings into this system from your own tnternet accessible computer. By using the Internet, you can place job orders any time, day or night and at no cost. Job orders can be placed, modified or closed from your personal computer. You can review resumes and locate qualified applicants, then contact them directly to set up interviews. lOB SEEKERS! Use CaIJOBS to find the right job. CalJOBS is available through your own Internet accessible computer or you can come to the Tri-Valley One- Stop Career Center in Pleasanton for Internet access. · Thousands of job openings listed daily for your review · Creates a resume for you easily and quickly · Self-referral to job openings · No fees Equal opportunity program/emploYer... "Resources' and services are available upon request to individuals with disabilities. Memorandum DATE: June 6, 2000 TO: Richard C. Ambrose, City Manager FROM: Christopher L. Foss, Economic Development Director SUBJECT: STATUS REPORT ON TRI-VALLEY ONE STOP CAREER CENTER The purpose of this report is to provide a status report on the Tri-Valley One Stop Career Center. For reference purposes, the Tri-Valley One Stop Career Center is a Department of Labor- funded program that has been designed to offer FREE resources and services in support of employers and all job, education, and training seekers. The Center is a member of EASTBAY WORKS, which is a partnership of 15 One-Stop Career Centers located throughout Alameda and Contra Costa counties. The Center provides services to job seekers such as job listings, available computers for job searches, labor market information, employment related resource materials, and vocational training, to name a few. The Center also provides services to employers including job postings, and facilities for interviewing and recruiting The Tri-Valley One Stop Career Center was located in Dublin until this year when the Center moved to its current location at 2174 Rheem Drive in Pleasanton to take advantage of lower cost office space. According to Center staff, the Tri-Valley One Stop Career Center has over 3,770 clients take advantage of its services from July 1, 1999 through May 31, 2000. Of that number, 671 clients were Dublin residents (17.79%). The Career Center staff also contacted over 20 Dublin employers from January 2, 2000 through May 31, 2000. For FY 2000-2001, the Tri-Valley One Stop Career Center is requesting support from the City of Dublin in the amount of $10,000. Please let staff know if you would like any additional information on this matter. \\DUBL1NFS2\PCCOMMON~ChrisLMemos\tri-valleyonestop.doc ATTACHMENT 15 Tri-Valley-One Stop Career Center PAGE 82 The TH-Valley One-Stop Career Center is one of fifteen One-Stop Career Centers established by Eastbay Works throughout Alameda and Contra Costa Counties. Our state-of-the-art center is designed to provide a rich variety of services for those seeking employment as well as for TH-Valley employers who are looking for qualified candidates to fill the many job openings in this region. The TH-Valley One-Stop Career Center represents a dynamic partnership of public and private organizations, ali of whom are committed to supporting a true One~,.~top Career Center in this region. NO COST FOR JOB SEEKE,i~! Up-to-date job listings by employers, both locally and throughout the Bay Area Use of computers for Intemet job searches and career exploration Workshops on a variety of topics: job search, lntemet use, resume writing Opportunities to meet with program and agency representatives: EDD, Private Industry Council, Spectrum Services, Vallecitos current Labor Market Information - what job areas are really hot in the Tri-Valley and beyond Up-to-date information on education/training opportunities in the Tri-Va[ley and Bay Area NO COST FOR EMPL ,0YERSl Easy procedures for listing job openings: postings in the Center and on the lntemet Opportunities to offer informational and Industry-wide presentations to area job seekers with markeUng leadership provided by the Center Up-to-date Labor Market information regarding employment trends in the Tri-Valley Information on area resources for businesses: e.g. redevelopment and tax incentives E~onomic development resources and referrals Information regarding education/training opportunities for upgrading current employees 2174 Rheem Drive, Pleasanton, CA 94588 (925) 417-2040 (925) 417-2145 FAX .'EASTBAY Works Career Center Opens in Pleasanton! Department of Labor program provides FREE resources and services in support of Employers and Job Seekers. With the economy booming, are you one of the many local employers wl~to arc having a difficult time finding skilled employees? Or maybe you are a person who is looking to find a job, better je,b~ or information about educational institutions and/or local training? The Tri-Valley One- Stop Career Center, now located in Pleasanton, just may be the resource you are looking for. The Tri-Valley One-Stop Career Cgnter is a Dc~partment of Labor funded program that has been designed to offer FREE resources and services in support of employers and all job, extucation and training seekers. There are manya:¢$ources located at the Center. We have state of the art technology, with Ym.temet connectivity through a T-'I line. With this extremely fast tectmology, our custom, era don't have to wait long periods for web sites to download, as is often the case with modems. This technology combined with our well developed bookmarks ofwelo sites for job listings, education and training resources, labor market information, economic development, hiring incentives, etc., makes us an excellent resource for online research. Additional employer resources and services include, free posting of job orders, faeilitie, for on- site interviewing and recruitment, and on-site assistance for lay-offs. (This may £uclude incforn~atiorml presentations about the progrmn and/or job search workshops.) Services and resource~ targeted for job ~eekers in.elude monthly job search workshop,, including resume writing, interview preparation, and how to use th, Interact to look for a job. In addition, there are job postings, assessment tools for career development, phone bank and fax machine for employer contact, community service information, etc. TI~e Tri-Valley One~Stop Career Center is a member of EASTBAY Works, which is a partnership of 15 One-Stop Career Centers Iocat,d throughout Alameda and Contra Counties. Each Cm~ter has the ,amc core servieo~, and once a job seeker i~ registered with one, he or she is register:ed with ali 15 sites. Employers can take advantage of our Partnership by postiag their jobs at multiple site~. For example, you could request that the Tri-Valley One-Stop Career Center send your. job postings to Fremont, Hayward, Newark, Oakland and Concord to get better exposure to a larger population of job seekers. One-Stop Career Centers also have services available on-site for many specific programs, including Veterans Services, Welfare to Work, Econ.omically Disadvantaged Youth and Adults and Dislocated Workers. Oiten times, people are unaware of programs irt their oornmmties that could be of' great a~,iatance to them. The dislocated workers program {¢a perfect example. If you've boon laid off of your job at no fault of yom' own, you may be eligible for free tetra/hind through the dislocated workers program. Our friendly staff is aware of many different program's and ~ervices within the local 0ommunity, so we urge you to give us a call, and let us assq~t you in meeting your needs. ':. 2174 Rheem Drive, Pleasanton~ CA [}4588. 925-417-2040, fax 925417-2145 TRIVALLE¥ PAGE 04 TRI-VALLEY ONE-STOP CAREER CENTI~R Member of the ACCESS System and EastBay WOrks Tri-Valley Employers- You Are WELCOME Here! Directory Of Services For Employers II~source Referral Services. We can assist your firm with a wide variety of local and regional business related referrals related to employment and other topics. I Job Applicant Database. Register on the EASTBAY WORKS website and use it to locate qualified candidates for your job openings. List your job openings on EASTBAY WORKS.COM and have the powerof 17 one-stop career centers working with you to find qualified applicants. This database a~so connects to several other job listing databases. ILabor Market Information. Information on the status of current employment patterns in the toeal and regional area is available along with information on merging oco~pations and employment projections, Customized LMI data can also be obtained. ILocal Business Support Reaources, Information regarding agencies and programs in the area that provide a variety of support servlee~ and r~ouro~s/'or businesses is avaitable. tBusiness Showcase. The Center ia a place where you can showcase your business or industry to better acquaint potential applicants with the b~nefit~ of working for your firm. Schedule an ifformational presentation session at the Center. ITesting And Assessment Services. The Center can provide a variety of' testing and assessment services for either potential employees or new h~s. iOn-Site Job Development Services. Our Job Developers will come to your site to work with you to develop job openings and help you to find just the right person for each operdng. (OV©~ 86/85/2888 15:45 9254172i45 TRIVALLEY PAGE 135 ?£ 'Job Services, A key partner in our One-Stop Career Center ia the State of California Employment Development Dcpartment(EDD). We have EDD staff regularly scheduled at thc Center to a~slst you with a variety of services. All Center staffcan bc of assistance as well. IIEducation And Training Resources. Las Positag College along with other education and training partners can provide your firm with a wide variety of vduoation and training opportunities. The Ce#lerfor ]3usiness arad'F~ducaliort t>ctrtnerships, operated by the Chabot-Las Positas Community College District, pan assist with customized training delivered on-site. llAnd Other Services Yet To Be Identified! Please let us know if there are other services and resources which you would lika to see the Canter offer. The Tri-Valley One-Stop Career Center is a publicly funded program in partnership With the ACCESS SysTem and EastBay Work~. Oar Center i~ composed of'many partners including: Employment Development Dept. lobs for Tomorrow Mission Valley ROP Tri-Valley Business Council City of Pleasanton Associated Community Action Programs Als. Go. Private Industry Council Las Positas College Tri-Vallcy ROP Spectrum Services City of Dublin City of Livermore Vallccitos CED Corers Costa Private Ind. Council Tri-Valley One-Stop Career Center 2174 Rheem Drive Pleasanton, CA 94588 Phone 925-471-2040 Fax 925-417-2145 Memorandum To: From: Re: Date; June I, 2000 Approximate number of dients truing th~ Tri-Valley Career Center' July 1, 1999 to lvlay 31, 2000 3;771 The number of Dublin resi&nts Using Career Center luly 1, t999 to May 31, 2000 approximately .671 Thc numbe of Dublin Employers contacted by Tti-Vailey One-Stop Career Center' Saxllla~ 2, 2000 to M~y 31, 2000 appro~dmat~ly 23 April 19, 2000 Dublin City Council City of Dublin 100 Civic Plaza PO Box 2340 Dublin, CA 94568 Dear Council Members: On behalf of the Board of Directors of the Tri-Valley Classical Philharmonic, I respectfully submit the enclosed proposal for $10,000 to provide a music enrichment program for Dublin schools in partnership with area teachers. The Tri-Valley Classical Philharmonic is dedicated to serving the community of Dublin and the entire tri-valley area as a professional classical music resource. As such, We are working to provide a brass ensemble for the gala opening of the Regal Imax Theatre on May 2nd and have contributed tickets regularly for City-sponsored fund raising events. It has long been our goal to provide enrichment resources to the music education program in Dublin schools. Our conversations with local school teachers indicate that it is a welcome and much-needed partnership. Thank you for your consideration of this request. If there's anything else we can provide for you, please don't hesitate to let me know. Sincerely, Lawrence Kohl Music Director ATTACHMENT 16 A proposal by the Tri-Valley Classical Philharmonic to provide a Music Enrichment Program in Dublin schools THE NEED The place of music in the framework of education has been a subject of discussion for thousands of years. The ancient Greek philosoPher Aristotle believed that music should both educate and entertain the individual. During the Middle Ages in the Western world, music was the equal of mathematics and astronomy in medieval curriculum. In the early nineteenth century Lowell Mason wrote: "music is a sure means of improving the affections; and ennobling, purifying, and evaluating the whole man." In the early twentieth century in the United States, music was included in the curriculum to develop citizenry and responsibility. Today, music is still valued as an integral part of society and of educational curriculum and is considered to have a beneficial effect on students' ability to learn, to problem-solve, and to master self-confidence and esteem. However, with school programs having to compete for financial support, it is often music and other arts programs that are cut from the curriculum. Many schools have realized that when they partner with non-profit performing arts organizations to provide their students with music education, everyone benefits. Cities around the country are rallying around this concept - a perfect synthesis of combined community efforts. The Tri- Valley Classical Philharmonic proposes such a music education Partnership with the City of Dublin's school district. ORGANIZATIONAL BACKGROUND Eleven years after our inception in 1989, the Tri-Valley Classical Philharmonic has become the stable, professional chamber orchestra for the entire Bay Area. We've won commendations for our performances throughout San Francisco and the East Bay and have been positively reviewed by San Francisco Chronicle music critic Joshua Kosman, as a "chamber ensemble that muster(s) a full-scale sound and the musical conviction to go with it." Consistently recognized for artistic excellence, the Tri-Valley Classical Philharmonic enhances the quality of life for the community at large, providing continuing opportunities for audiences to learn and appreciate classical music. Maestro Kohl's innovative programming includes works from classiCal to contemporary genres highlighting composers and artists of many cultures. Programs are designed to entertain, uplift, inspire and educate. EDUCATIONAL PROGRAMS The Tri-Valley Classical Philharmonic has been bringing "Concerts for Kids" to schoolchildren in the Bay Area since 1990. "Concerts for Kids" is an introduction to the classical music concert. It is designed for presentation to third through fifth grade students who are just at the age to begin in-school music programs. Excerpted from our regular concert programs and featuring internationally known soloists, it is a thrilling experience, inspiring them to pursue further study and appreciation of music. "Concerts for Kids" provides students with the opportUnity to experience a masterful musical Performance as well as to interact with the musicians, learning the difference in sounds made by the instruments and how they all come together to create mood and music. Soloists and compositions highlighted in the concerts represent distinct styles and varying cultures. Recent soloists have included professional musicians from 'France, Germany and Mexico. Supplementary materials are provided to teachers before the concert for in-class use, exploring the relevant and related themes of history, geography, and culture. In addition, we have also provided chamber groups to individual schools as well as master classes and clinics for students already in music programs. PROPOSED PROJECT The Tri-Valley Classical Philharmonic proposes to provide the schools of Dublin with a comprehensive music education programs that expose students to classical music and gives them recurring opportunities to learn and re-experience music through listening and participation. We propose to work with the City of Dublin School District in presenting classroom assemblies to small groups of students for a more "hands-on" experience with classical music - tailored specifically to each age group. We further propose to work with individual music teachers in providing clinics and master classes for their students, and to provide our "Concerts for Kids" City of Dublin/Tri-Valley Classical Philharmonic program with accompanying guidebooks for use by teachers and students in the classroom. -Initial conversations between the Tri-Valley Classical Philharmonic and Dublin teachers indicate a strong need for our proposed program, with a desire for .an educational partnership between Tri-Valley Classical Philharmonic and Dublin music teachers We are requesting $10,000 in support for this program with.initial planning'to begin in July. and programs to be in place with the beginning of the 2000/2001 school year. Updated progress reports and on-going evaluation by teachers and students can be provided to the council at regular intervals. ATTACHMENTS IRS 501 ©(3) determination letter Reviews Agency Brochure Ih~ERNAL REVENL~ SERVICE DISTRICT DIRECTOR 2 CUPANIA CIRCL~ MONTEREY PARK, CA 91755-7406 Da=e: FF.B 2, ? 1995 CLASSICAL PHIL/4ARMONIC OF NORTHEP. N CALIFORNIA 1032 E 14TH ST SAN LEANDRO, CA 94577 Employer Identification Number: 94-3105631 Case Number: 955026065 Contact Person~ TYRONE T~OMAS Contact Telephone Number: (213) 894-2289 Our Letter Dated: January 1990 Addendum Applies: No Dear Applicant= This modifies our letter of the above date in which we stated that you would be treated as an organization that is not a private foundation until the expiration of your advance ruling period. Your exempt status under section 501(a) of the Internal Revenue Code as an organization described in section 501(c) {3) is still in effect. Based on the information you submitted, we have determined that you are not a private foundation within =he meaning of section 509(a) of the Code because you are an organization of the type described in section 509(a)(2). Grantors and contributors may rely on this determination unless the Internal Revenue Service publishes notice to the contrary. However, if you lose your section 509(a)(2) status, a grantor or contributor may not rely on this determination if he or she was in 9art responsible for, or was aware of, =he act or failure to act, or the substantial or material change on the par= of the organization ~ha~ resulted in your loss of such status, or if he or she acquired knowledge that the Internal Revenue Service had given notice that you would no longer be classified as a section 509(a} (2) organization. As of January 1, 1954, you are liable for taxes under the Federal Insurance Contributions Ac= (social security taxes) on remuneration of $100 or more you pay to each of your employees during a calendar year. You are not liable for =he tax imposed under the Federal Unemployment Tax Act You are required to file Form 990 only if your gross receipts each year are normally more tha~ $25,000. For ~idance in determining whether your gross receipts are "normally" more than $25,000, see the instructions for Form 990. If a return is required, it must be filed by the lSth day of the fifth month after the end of your annual accounting period. A penal~y of $10 a day is charged when a return is filed late, unless there is reasonable cause for the delay. However, the maximum penalty char~ed cannot exceed $5,000 or 5 percent of your gross receipts for =he year, whichever is less. This penalty may also be charged if a return is not complete, so please be sure your return is complete before you file it. If we have indicated in the heading of this letter that an addendum applies, the addendum enclosed is an in~egraI part of this letter. Letter 1050 (DO/CG) Philharmonic Opens With Chestnuts Done to a Turn http://www.sfgate.com/cgi-bin/arti...9/12/04/DD52858.DTL&type=printable ,~SFGste www.sfgate.com Return to regular view Philharmonic Opens With Chestnuts Done to a Turn Joshua Kosman, Chronicle Music Critic Saturday, December 4, 1999 ©2000 San Francisco Chronicle URL: http://www~sfgate.c~m/cgi-bin/artic~e.cgi?~~e=/chr~ni~~e/archive/~999/~2/~4/DD52858.DTL The Classical Philharmonic and music director Lawrence Kohl began their 1 lth season in Herbst Theatre on Thursday night with a program of thoroughly familiar Baroque offerings by Handel, Bach and Vivaldi. The lineup didn't look all that scintillating on paper, but a few electrifying performances helped reward intrepid concertgoers. For a season that promises Shostakovich, Revueltas and Chausson down the road, Kohl's opening program could hardly have been more chestnut-laden. He opened with Handel's "Royal Fireworks Music" and Bach's Third Brandenburg Concerto, then devoted the second half to Vivaldi's "Four Seasons" with concertmaster William T. Barbini as the violin soloist. But for much of the evening, the vividness of the playing belied the timidity of the programming. This was a chamber ensemble that mustered a full-scale sound and the musical conviction to go with it. The most impressive showing came right at the start with a brisk and splendidly tuned account of the "Fireworks Music." With an excellent complement of brass players leading the way, the ensemble under Kohl's avid direction gave this music just the right blend of public rhetoric and intimate delicacy. Bach fared almost as well, despite some hesitancy at most of the major section breaks. Instead of grouping the three violins, three violas and three cellos together in self-contained sections, Kohl cannily dispersed them around the stage, deploying one of each instrument in three trios. The result was an appealingly transparent texture in which Bach's counterpoint rang out all the more clearly. For the slow movement, which constitutes only two measures in the score and needs to be fleshed out by the performers, there was a lovely and apparently improvised fantasia by harpsichordist Susan Harvey. "The Four Seasons" turned out to be a relatively hit-or-miss affair. After opting for engagingly brisk tempos during the first half, Kohl allowed a number of these concertos to drag, and even at that Barbini was occasionally hard pressed to keep up. The sequence got off to an agreeable start with the concerto titled" Spring," then lapsed into the summer and autumn doldrums with performances that were capable but rarely gripping. The concluding "Winter," however, was first rate, ferocious and evocative in the first movement and elegantly shaped in the central Largo. ORCHESTRA CLASSICAL PHILHARMONIC: The program repeats at 8 p.m. today at Valley Community Church, 4455 Del Valle Parkway, Pleasanton, and at 2 p.m. tomorrow at Neighborhood Church, 20600 John Drive, Castro Valley. Tickets: $15-$20. Call (415) 392-4400. ©2000 San Francisco Chronicle Page B 1 1 of 1 3/12/2000 6:02 PM E D A B ECONOMIC DEVELOPMENT ALLIANCE FOR BUSINESS Building Resources, Businesses & Quality Jobs EDAB OFFICERS Keith Carson, Chair, EDAB Alameda Co. Board of Supervisors Mark E. Mathews, Vice Chair, EDAB New United Motor Manufacturing, Inc. Edxvard Del Beccaro, 2nd Vice Chair, EDAB Colliers International James Falaschi, 2nd Vice Chair, El)AB Summit Medical Center EXECUTIVE COMMITTEE Stephen Brooks Calif. Center ~or Quality, Education (~ Der Eddy Chan Trans Pacific National Bank Roberta Cooper City of Hayward Rosemary Corbin City of Richmond Shirley l)ean City of Berkeley Charles Foster Port of Oakland Richard E. Garabedian Saroni Total Food Ingredients George Granger Pacific Bell Tom Guarino San Leandro Chamber of Commerce Tim Hamann UFCW, Local 120 Earl Hamlin Sierra Club Wil Hardee Pacific Gas & Electric Guy Houston City of Dublin Sheila Jordan Alameda Count5, Office of Education Quintin Kidd City of Brentwood Darien Louie United Way Peter Marana National Electrical Contractors Assoc. Judith Pacult university of California Bill Pease City of Fremont Paul Piraino Alameda Count' Water District Norrna Rees California State University, Haymard Ron Rosequist Crosby, Healey, Roach (~ May Patricia Scares Wells Fargo Bank Dick Spees City of Oakland Zack Wasserman Wendel, Rosen, Black Er Dean Robert Wilkins YMCA of the East Bay 122I Oak Street, Suite 555 Oakland, California 94612 Tel: (510) 272-5897 Fax: (510) 272-5007 Website: www. edab.org Mayor Guy Houston 234 Civic Drive Dublin, Ca. 94568 Dear Mayor Houston: This is to request funding from the City for its $4,730 annual membership renewal in the Economic Development Alliance for Business (EDAB) for FY 2000/01. The City's participation and support of EDAB has been important to our continued efforts to improve the business climate and quality of life in the East Bay region. During the past year the City has benefited by our increased promotional efforts to attract investment and business to the Tri-Valley region. Similarly our sponsoring of independent studies assessing the economic impact of regional residential growth control initiatives was considered important to assist the community's evaluation of the cumulative consequences of the proposed restrictions. More recently we have been asked by the Inter-Regional Partnership to develop programs to promote coordination of economic development efforts across the five Parmership Counties. EDAB was active this past year in involving business in the development of the transportation improvement plan for the County and conducted focused groups to insUre the Valley was given the oppommity to express their priorities for needed transportation improvements. EDAB also continues to encourage business involvement in our K, 12 educational system and is a sponsor of the extremely successful annual Tri-Valley Science Fair. EDAB's 1998/99 Annual Report, proposed 2000/01 budget and other reference material are enclosed. I welcome the opportunity to discuss in more detail EDAB's Work plan with you and members of the City Council. Executive Director Serving the Communities of: Alameda and Contra Costa Counties ATTACHMENT 17 The East Bay The bright side of the San Francisco Bay EDAB FY 2000-2001 Proposed Budget (#167) Account Details (as of March 3, 2000 - prepared by Mary Ortendahl) APPROPRIATIONS: Total Salaries and Benefits: Services and Supplies (discretionary) · Office Expense (3111) 1. Newsletter printing 2. Office equipment 3. Postage, FedEx, Office Depot. & misc. Membership Expense (3331) Transportation (3351) Travel (3361) 1. Trade mission (Japan & Taiwan) 2. Travel associated with trade shows 3. General office travel · Training (3362) · Special Departmental Expense (3391) $15,000 10,000 8,0.00 $15,000 5,000 2,000 1. Events $21,400 2. ANG--Advertorial 10, D00 3. Trade show participation costs (rental, reg. etc) 8;650 4. Bay Area Economic Forum marketing 2,500 5. Collateral materials (annual report, indicators, etc) 42,140 6. Misc. (web site; EDD, ABAG, Corptech Data) 15,310 Professional & Specialized Services (3411) 1. Media Relations Dir. (newsletter and media) 2. Membership Services Dir. (recruitmem & events) 3. Greater Oakland International Trade Center 4. Work Force Development special contracts 5. Bay Area Reg. Technology Alliance (first 6 mos.) · Administration and Financial Services (3413) Subtotal S&S (discretionary) Services and Supplies (non-discretionary) · Communications (3811) Transportation - Motor Vehicle (3831) · Reprographic Services (3871) · Prof. & Public Liability (3881) Subtotal (non-discretionary) Total Services and Supplies: Credit for inter-departmental services rendered TOTAL APPROPRIATIONS: $17,1)00 80,000 15,000 100,379 179,000 $ 4,540 2,462 16,950 4,339 $33,000 2,000 2,500 22,000 3,000 100,000 391,379 40.000 28 291 $ 742,169 593579 28~291 622,170 (357.414) $1,006,925 REVENUES: State - BARTA contract (5299) Cities - adds the City of Concord (5721) District and Authorities (5731) Other charges - IDBs (6381) Private sector memberships (7601) Other revenue (7951) 'County ~ 1999-2000 was $312,469) $179,000 248,347 52,505 10,000 130,000 20,000 367,073 TOTAL REVENUES: $1,006,925 EXECUTIVE SUMMARY January 2000 Prepared By: The COMPASS Group (650) 941-1080 denniswooo~aol.com Prepared For: EDAB (510) 272-3832 info(~.edab.org EAST BAY TELECOMMUNICATIONS INDUSTRY STUDY EXECUTIVE SUMMARY Why and How Was This Study Conducted? This study was sponsored by the Economic Development Alliance for Business (EDAB), the City of Oakland and the Contra County Economic Parmership because of the growing global and regional importance of the telecommunications industry. The East Bay's telecom industry employs nearly 30,000 people in over 400 firms located in Alameda and Contra Costa Counties. These are relatively high paying jobs that support 145,000 additional jobs. East Bay telecom firms are a diverse and balanced representation of a global industry that is having a profound imphct on our daily lives. The constant flow of new telecom products and services is fueling our appetite for being "connected" to "anyone, anywhere, anytime." The study was performed by The Compass Group and was based on the "industry cluster economics" theories developed by Dr. Michael Porter at the Harvard Business School. Data collection included a detailed review of prior studies, the creation of a customized demographic database, three regional employer focus groups, and input from site selection and telecom recruiting specialists. What is the East Bay Telecom Industry? There are three East Bay geographic concentrations of telecom firms: · Tri Valley/680 corridor's service providers · Fremont/880 corridor's equipment manufacturers · Oakland/880 corridor's eclectic combination of large and small, service and product finns The economic and competitive strengths of each of these sub-regions provide essential and inter- related components of the Bay Areats high-tech economy: · The Tri Valley/680 service providers are where they are because of their proximity to Bay Area customers and the historically ideal balance of facility and labor market costs they enjoy; · Fremont's equipment finns are there because of their proximity to the high concentration of computer and electronic equipment finns of the Silicon Valley and the venture capital firms on the Peninsula; while · Oakland provides a big city and telecom-15iendly environment with excellent public transportation systems. While Alameda and Contra Costa Counties have significant economic resources within their boundaries, the unique competitive strength of East Bay telecom firms is tied to the complex network of personal interactions with the rich economic resources of the total Bay Area. Key Retention and Attraction Issues The results of three telecom employer focus groups are reported in the table below. The widest gaps are a reflection of the pressure industry growth is putting on labor markets, local governments and the transportation infrastructure. Telecommunications Study Executive Summary Page 1 Location Factor Importance* Satisfaction* Gap Labor Availability & Costs 4.6 2.2 -2.4 Taxes/Regulatory Environment 3.8 2.5 -1.3 Hard Infrastructure 3.9 2.7 - 1.2 Real Estate Costs 3.4 2.5 -0.9 Quality of Life 4.2 3.5 -0.7 Accessibility 3.8 3.4 -0.4 Local Resources 3.8 3.7 -0.1 Site Factors 3.1 3.5 +0.4 Ranking based on 1 to 5 scale (1--very low, 5=very high) Notwithstanding the above data, the East Bay, with its proximity to greater San Francisco Bay Area, is a highly desirable location for telecom firms of all types and sizes, especially when compared to other national locations. This position of national leadership offers promise for the growth of East Bay communities, but it must be consciously nurtured. Strategies for Retention and Attraction "First Priority" economic development issues for the East Bay telecom industry based on the foregoing "gap" analyses are: (1) labor availability and costs, (2) taxes and the regulatory environment, and (3) hard infrastructure (especially transportation). In developing effective strategies, several conditions must be satisfied: · One Size Does Not Fit All. Large "anchor tenant" firms have different economic needs than smaller firms; there must be mechanisms for identifying these differences, assessing their impacts (regional cost/benefit analyses), and designing solutions for both audiences. In theory, this requires a complex real-time dialogue between all stakeholders. Innovation will be required to deal with this because there are ready solutions or precedents. · Vehicles for Collaboration are Not Well Known Among Telecom Employers. Sixty-five telecom firms were contacted about focus group participation for this study and 90% of them were unaware of EDAB, sister agencies, and the benefit to them of economic development. Recommendations to Respond to These Opportunities and Challenges The following is a summary and partial listing of the recommendations made in the study. Organize an "East Bay TelEcom Network" to Address Industry Development Issues in Real-time It is necessary to create a vehicle to bring together public and private telecom industry interests. Since the telecom industry moves at "web-speed," public sector efforts to support them must adopt the same standards of interaction and performance. The "Telecom Network" could be an innovative web-based focal point for government/employer/educator collaboration in identifying economic development needs, solutions, participation requirements, etc. It could address individual company needs as well as aggregate requirements. It could also be a standing answer to: · "Who is EDAB (and other economic development orgs) and what could they do for me?" · "What are the demographics of the East Bay Telecom Industry?" · "What's going on with such-and-such a program I just heard about?" · "Is there anyone who can help me with XXX? ....who can I contact?" 2. Develop a Strategy for Growing the East Bay's Telecom Industry · Determine size and type of companies East Bay telecom cluster wants to attract, develop a strategy to determine number and type of large "anchor" firms and a marketing plan to target Telecommunications Study Executive Summary Page 2 e these firms. Since over 80 percent of the cluster's growth usually comes from "home- grown" firms, not from "transplanted" firms, the strategy should also address measures to retain firms of all sizes: Strengthen the~East Bay Telecom Workforce Increase the local labor force through the better utilization of several large labor pools: Inform, prepare, provide classes and attract the interest of kigh school students; · Develop marketing programs with schools and employers and present forums and panel discussions to target community; · Solicit funds from telecom firms to provide scholarships and financial assistance for students enrolled in high-demand majors, offer more telecom certification programs through adult education centers, develop streamlined skill and certification standards and special curriculum, and identify and invite more vocational training centers to the East Bay; · Establish mentor, internship and co-op programs, compile, publish, and update a list of the vocational centers and community colleges and the courses they offer, sponsor events that bring employers, educators, recent graduates and students together, conduct and disseminate research on best employer/mining center collaboration practices · Determine East Bay telecom industry requirements for BS, MS, and Ph.D. electrical engineers and other majors over the next 5 years and if demand exceeds supply and it is appropriate, address issues/opportunities to increase migration to the Bay Area. · Encourage telecom finns to sponsor projects at TELCOT at Cai State at Hayward, subsidize work/study and in.temship programs, sponsor job fairs and other events to introduce employers and students to each other and provide/publicize website for employers to post job openings and for applicants to post resumes; and · Publish a listing of recruiting firms that specialize in telecom placements, and streamline and assist with process for employers to receive Federal funds for retraining workers. 4. Reduce Traffic Congestion The second most important challenge to telecom employers is the traffic congestion during rush hour. Actions to reduce traffic snarls include: · Cooperate with established Bay Area organizations that understand traffic patterns and are working to reduce congestion. · 'Respond to telecom employers' specific requests such as subsidized shuttles from Fremont BART station to employer sites. · Survey the extent, success of, and future plans for remote commuting facilities set up by Silicon Valley companies. If appropriate, develop plan to promote more remote facilities in San Ramon area to reduce area-wide, traffic congestion. Promote Favorable Government Attitude The third most important factor to telecom employers is being located in an area in which local government has a favorable attitude toward business. Actions to promote employers' perception that government agencies are responsive include: · Establish a East Bay telecom incubator (already in progress) in San Ramon, offer fast track permit and inspection process, follow-up with new telecom businesses, invite them to industry events, inform them of resources and pair with a sponsor. · Assist in locating suitable larger quarters when firm outgrows current location, help East Bay firms to gain a larger share of Bay Area venture capital, lure high-profile national research consortium to the East Bay, influence regulatory bodies to adopt favorable policies toward telecom businesses and assist key government organizations to become sopl-fisticated buyers and beta testers of telecom products and services. To Request a Copy of the 100 page East Bay Telecommunications Study, contact EDAB staff person, Mia Hughes at (510) 272-3832 or mia~edab.org. The author of the Study, The Compass Group, can be reached at (650) 941-1080 or emailed at denniswooo~aol, com Telecommunications Study Executive Summary Page 3