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Home My WebLink AboutItem 7.1 Promotional Brochure CITY CLERK File # D[]][5][Q]-~[Q] AGENDA STATEMENT CITY COUNCIL MEETING DATE: September 18, 2001 SUBJECT: Approval of Final Promotional Marketing Brochure Report Prepared by: Christopher L. Foss, Economic Development Director ATTACHMENTS: 1. Promotional Marketing Brochure RECOMMENDATION: ~ W- Approve the brochure and authorize Staff to complete production of P brochure. FINANCIAL STATEMENT: None. DESCRIPTION: In the FY 2000-2001 Goals and Objectives, the City Council directed staff to proceed with the development of a promotional marketing brochure to supplement the City's existing economic development efforts. The City Council approved a contract with ValForms, Inc. to prepare an 8-page promotional marketing brochure. Staff has worked closely with ValForms and has completed a brochure entitled "Dublin - It's a Great Place to Grow." The brochure highlights the City's history, location, business atmosphere, community, and quality of life. It also includes inserts with pertinent business and community data. A draft brochure was submitted for consideration by the City Council on June 5, 2001, and Staff has received constructive comments on all aspects of the brochure. Based on those comments, Staff revised the brochure and has included the final version of the brochure (see Attachment 1) for City Council approval. Staff anticipates that the brochure (2,500 copies) will be completed and printed within the next 3-4 weeks. RECOMMENDATION: It is Staff's recommendation that the City Council approve the final version of the promotional marketing brochure and authorize Staff to proceed with production of the brochure. ------------------------------------------------------------------------------------------------------------- COPIES TO: ITEM NO. M H1cc-forms/agdastmt.doc ['C ,r"" ,......., /-::-~ "';::-"":.', [I) r( '\, I, \ \ '~";I lJll Ji . \ J I ' I r'~~~... ~;'/ [""'''- r") ,.)/ .j; 9-7-01 City of Dublin t0elcof10 60 & Mali 1 & 1ii~ Va{U,y A Bright Future Just as it was 100 years ago, it is Dublin's land and the city's central location that continue to draw pioneers here. Acres of land-rising from flatlands to gentle rolling hills-welcome both commercial and residential expansion. And while the set- tlers of yesterday came to till the rich earth and be at the crossroads of progress, today it is pioneers of industry that see Dublin as the location to realize their vision of both pro- fessional and personal growth. 'I\. ublin's heritage is as deep as the roots of the /d vintage oak and walnut trees that dot the city's landscape. From the Ohlone tribe who roamed this rich valley to the 1830s rancho of Jose Maria Amador; from the hearty Irish immigrants who settled here in the 1850s to make a living farming and serving those who stopped at the stagecoach crossroads. These links to the past are important to those in Dublin who treasure its heritage, even as they look toward a growing future that will bring many changes. A community nestled in its own little valley of rolling foothills with a view of Mt. Diablo, Dublin is the place where the BART tracks start and two major free- ways, 1-580 and 1-680, intersect. If Dublin seems famil- iar, it's because the city has always been conveniently close to everything. And now, Dublin is quietly becom- ing the center of the new Bay Area economy. The residential neighborhoods are still there, of course, but suddenly shar- ing the blue sky with them are shopping centers, state-of-the- art recreational and sporting facilities and new office parks. A Proud Heritage While Old St. Raymond's Church (above) preserves Dublin's historic pioneer heritage, at right is one of the many new commercial buildings in the growing Dublin skyline. tjroNiltf dt tke fWed 1 /JuJifteJJ Shake hands with EMC, Sybase, Inc., Simpson Manufacturing, Pacific Bell, Zeiss Humphrey Systems. E-Loan and Micro Dental. Firms representing the spectrum of cutting-edge industry from telecommunications to bio-med- major players in the new major leagues of busi- ness-are seeing Dublin as their field of dreams. Why Dublin? Because Dublin is one of the few places in the Bay Area with both a prime location and plenty of land availabie for development. With a forward-thinking city government doing all it can to make companies feel welcome to grow here, Dublin has become an outstanding place to both live and work. That's a powerful combination for those seeking not only a great location, but a place that attracts the sort of intelligent and diverse work force that can help a business thrive. Yes, Dublin is a great place to grow and a great place to build a future. Come join us-and let's develop that vision together. Meet the Neighbors Dublin With the explosive growth of high-tech companies in town, some are starting to call it "Digital Dublin." Smart businesses have migrated to Dublin-which sits on the northern rim of ta Dig Silicon Valley-because there's space to spread out and be creative, without leaving the sizzle of the silicon revolution. Located in eastern Alameda County, Dublin is less than an hour from both Silicon Valley and San Francisco. Dublin is currently served by one BART station, with a downtown station soon to open. Beautiful new commercial buildings are part of Dublin's new high-tech landscape, and soon a new BART station will open downtown. A IAJerjriefttlly 6oN/1- I complete with diverse variety and cultural the city. For Every Way You Grow A healthy environment supports and nourishes both professional and personal growth. Long before the city saw its enormous business boom, Dublin was a great place to live-a community centered on the "people" side of life. It's unusual to walk a few blocks without running across a public park, or at least a small green area with a couple of swings or a bench where you can just sit and enjoy the day. For those more adventurous, the area is rich in hiking and biking trails. The legendary Iron Horse Trail that once carried travelers through Dublin by train, is today a meandering paved route with dramatic views of Mt. Diablo. With an award-winning Civic Center, a total of 10 city parks, a community center, swim center, library and senior center, Dublin is taking an active role to provide leisure services for citizens of all ages. Art-in-the-Park If your desire for personal growth includes nurturing your appetite for fine art, you need only stroll to a local park, school, or to the Civic Center. Public art abounds in Dublin. The Dublin Fine Arts Foundation provides residents with an opportunity to participate in its celebrated community arts program that integrates art into the daily lives of Dublin citizens. The Dublin Civic Center, Alamo Park, and Kolb Park (left: the many Dublin sites that showcase the work of local < Horse Trail attracts cyclists, rollerbladers, and pedestrians while Hacienda Crossings (opposite right) provides a variety restaurants, shopping and a 21 screen movie theater complex, A to/1t-/1t-it/1t-eft-t (;0 oar yoath- Child-Friendly Parks and Recreational Facilities Dublin's all schools, well as Families are the foundation of a community, and Dublin's commitment to its children is evidenced not only by its award-winning school system, but also by an abundance of family-friendly recreational facilities. As you drive along 1-580 in the fall, you can see the colorful flashes of soccer shirts scattered Distin, it and for the public school million bond issue t( them up to speed on the high-tech front. art Dougherty Elementcrry is ashowcase commitment to education. The city contributes sub- stantial financial resources to the technology pro- gram that provides our youth with the skills and tools to make it in a constantly changing world. The cooperative relationship between the city and its schools is also evident in their partnership to develop the Stager Community Gymnasium, which was built to accomodate the growing needs of the schools and the community. across the lush green of Dublin Sports Grounds. The impressive new playing fields, adjacent to the Civic Center, are the envy of neighboring communities. Dublin's ten public parks offer something for everyone. While Alamo Creek Park consists of eight acres with basketball courts, Mape Memorial Park provides sand volleyball courts, and Emerald Glen Park welcomes skateboarding youth. Additional parks and facilities include Dolan Park, a green oasis equipped with fitness gear, Shannon Park and Community Center, a popular facility for weddings and other community gatherings, and the Dublin Swim Center. Dublin Sports Grounds (below) adjacent to the Civic Center, hosts sporting events year-round, and sparkling Emerald Glen Park (left) has something for youth of all ages. One of the most popular features at Emerald Glen is a 14,000 square foot skate park- the largest in the Tri-Valley. Dublin schools are some of the best in the Bay Area. The city-funded technology program keeps schools upgraded with the computers and other tools needed to stay current with today's changing technology. c:fhg /JeJf aJ);.eJJ iff- & ?&ty Ared A Community of Neighborhoods Dublin's residential areas consist of a variety of peaceful neighborhoods, including established developments as well as newer, custom built properties. This diversity offers buyers both charming starter homes as well as exclusive executive manors. Since real estate in the San Francisco Bay Area is a hot commodity -you just might fmd your money goes a little farther in Dublin. Masterplanned communities such as Dublin Ranch (right) offer a wide selection of luxury family homes while much of the development is reserved for open space and community recreation. '.-' " ",.,. -'..,.-....../ recreatiop: Skiing in the Si~rr~Mountain~ and the spl{3ndor of Yoss~it~)B~tt?ri~l/ Park are .both withipdaY-1!~R,r(lflgr' "Yh~ther yourJnterest~ tak~ yoy around the, w,orldOr Justa,roundto\YIl' " for eyery 'YaY)I:?\1~o'Y.perS?fia.l!xand, professionally__am:l ev,exywl1yreyou go, Dublin. has'som.. ething to. offer. qurJ.r.. Iendly '. small-toWn. ........ s..p..ir.....it...,........e.xce...lle nt.s....ch..o.o..lsan. .,d.. . '. '. . ,...." ....'... ',' . low crimerates()fe)nvitingtg f~llnUies.. ConvenieIlt fr;~way ~c5~sS (lfidPHqlic, transport(lti()I1.Ill,aK~t'p1J.l:>lin. "Yithigea~yi reach o.f th. e. '. .e.n. .t.....lf... ....~. )3. ..a...,. y'" .Ar.,e. a.. ; Car. .... efu...l p....l.(lnc.. ning that. mat~t~~Rs...aEespectfotth~B(l$t ...... with a clear yiSioQ. for the21stCenWry.';:' is rapidly.,..... Ill. h. k......l...I1g.<P. ~,bhl1.th...e.... ct., ..e....s.tiIl...a..... ti...o.'.l1 of choice.ConsiQe~B~~lip"it.ryallyis a great place to grpw!.\ . . .' location, location, location While Dublin residents have plenty to do right at home, a dra- matic change of scene is only hours away. For a slightly broad- er horizon you need only board a BART train to find yourself just steps away from a Broadway musi- cal in San Francisco. Wine connois- seurs are just a hop, sip and jump from both the beautiful Livermore and Napa Valley wine countries. If you're willing to spend a couple of hours behind the wheel, you can be sampling seafood in Monterey or relaxing at a Calistoga spa. Also within easy reach are dozens of beautiful lakes that provide a variety of water sports and ",'-. .... ',C','," ,," , '.'-'~ . less than an hour from both the San Francisco and the Napa and Livermore Wine Countries. . . Dublin is